Carters, Inc

Project Manager

Carters, Inc • $75K — $95K *
Atlanta, GA 30349In-Person
Retail & Consumer Goods
Less than 5 years of experience
Today
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Job Overview by Ladders

Qualifications

  • 4-7 years of experience in project management or operations in retail or consumer-driven organizations.
  • Experience in supporting cross-functional initiatives across various business functions.
  • Familiarity with budget tracking and collaboration with Finance departments.
  • Background in brand transformation or large-scale implementation is preferred.
  • Exceptional stakeholder management and influencing skills across all organization levels.

Responsibilities

  • Support the execution of brand transformation initiatives across functions.
  • Assist in translating brand strategy into actionable project plans.
  • Ensure consistency of brand expression across various touchpoints.
  • Track progress across seasons and channels to align with key milestones.
  • Deliver updates to senior leadership regarding project progress and financial performance.
  • Define and implement brand activation across the enterprise.
  • Partner with Finance to align investments with high-impact priorities.

Benefits

  • Career Development opportunities including mentorship programs and training.
  • Access to Carter's University for professional skill enhancement.
Full Job Description
How you'll make an impact:

The Project Manager, Brand Transformation plays a critical supporting role in the execution of Carter's enterprise-wide a significant transformation in how the company shows up to families across product, storytelling, and marketplace. Working closely with the Vice President Brand Marketing and Brand Marketing leadership, this role helps coordinate and operationalize work across cross-functional teams to ensure the brand is expressed consistently across key touchpoints-from product creation and supply chain through retail, wholesale, and international markets. While anchored in Brand Marketing, this role partners across the business to translate strategy into execution-supporting alignment, tracking progress, and helping embed new ways of working. This role is ideal for a strong operator who thrives in complexity, is highly organized, and is motivated by enabling teams to deliver against a shared vision.

40%: Orchestrate an Enterprise Brand Transformation
  • Support the execution of the Carter's Brand Transformation initiatives across functions.
  • Assist in translating brand strategy into clear, actionable project plans across the Concept-to-Consumer lifecycle.
  • Help ensure consistency of brand expression across product, retail, eCommerce, wholesale, and international touchpoints.
  • Track progress across seasons, channels, and markets to ensure alignment to key milestones.
  • Deliver clear, concise updates to senior leadership across both project progress and financial performance.
  • Ensure stakeholders have transparency into milestones, risks, decisions, and investment performance.
  • Reinforce consistency in decision-making, prioritization, and brand application across teams.


30%: Build & Operationalize the Enterprise Brand Operating Model
  • Define and implement how the brand is activated across the enterprise-not just within Marketing.
  • Establish scalable frameworks that connect Product, Marketing, Channel teams to a shared brand vision.
  • Create and maintain a single source of truth across timelines, priorities, budget, and deliverables.
  • Design systems, tools, and processes that enable clarity, speed, and consistency at scale.
  • Continuously refine ways of working to reduce friction and elevate output across teams.
  • Support the Sr. Director and Brand Leadership team in driving integration across a broad set of business functions, including Design, Merchandising, Supply Chain, Legal, Real Estate & Facilities, Retail Stores & Ops, HR, Wholesale, International, eCommerce, Finance, Marketing
  • Navigate competing priorities across functions while maintaining forward momentum.


30%: Drive Enterprise Investment Alignment
  • Partner with Finance to align investments across functions to the highest-impact priorities.
  • Ensure financial resources are allocated to support a cohesive, enterprise-wide brand expression.
  • Assist in maintaining visibility into spend pacing and forecasting across workstreams.
  • Help identify risks or gaps related to budget or resource allocation.


We'd Love to hear from you if:
Must have:
  • 4-7 years of experience in project management, program management, or operations within retail or consumer-driven organizations.
  • Experience supporting cross-functional initiatives across multiple business functions (e.g., supply chain, retail, finance, legal, wholesale, international).
  • Exposure to budget tracking and working with Finance partners.
  • Background in brand transformation, go-to-market strategy, or large-scale implementation strongly preferred.
Preferred skills and experience:
  • Exceptional stakeholder management and influencing skills across all levels of an organization.
  • Strong financial acumen, including budget oversight, forecasting, and ROI evaluation.
  • Outstanding organizational and project management skills with attention to detail.
  • Strategic mindset with the ability to connect execution to enterprise outcomes.
  • Clear, executive-level communication skills.


Make a career at Carter's:
  • Career Development: Success starts from within, and we have several paths from which you can choose to enhance your career evolution. From Carter's University to Toastmasters to mentorship programs and more, we encourage you to utilize these tools to elevate your professional prowess.

NOTE: This job description is not intended to be all-inclusive. The duties described may be changed or reassigned at the discretion of management, and the employee may be required to perform duties that are not listed in the job description.

About Carters, Inc

Carter's, Inc. operates as a children's apparel and accessories company in the United States and internationally. The company operates through three segments: U.S. Retail, U.S. Wholesale, and International. Its Carter's brand products include baby products, such as bodysuits, pants, dresses, knit sets, blankets, layette essentials, bibs, booties, sleep and play products, rompers, and jumpers; play clothes comprising knit and woven cotton apparel; sleepwear products consisting of pajamas in cotton, fleece, and ploy-jersey; and other products, including bedding, outerwear, swimwear, footwear, socks, diaper bags, gift sets, toys, and hair accessories. The company also provides products under the OshKosh brand name, which comprise play clothes in denim, fleece, and other fabrics for sizes newborn to 14. It sells its products through company-operated stores, department stores, and online, as well as through other retail outlets, such as specialty stores, national chains, and mass merchants. As of January 2, 2021, the company operated approximately 800 Carter's retail stores, 100 OshKosh retail stores, and its products were available in approximately 18,000 department stores and other retail outlets in the United States, Canada, and internationally. Carter's, Inc. was founded in 1865 and is headquartered in Atlanta, Georgia.
Learn more about Carters, Inc
Size
15,900 employees
Market Cap
$2.8 billion
Industry
Retail & Consumer Goods
Net Income
$109.7 million
Founded
1865
5 Year Trend
+1.7%
Revenue
$3 billion
NASDAQ
CRI
* Ladders Estimates

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