Salesforce

Program Manager — Events & Experiences Creative PMO

Salesforce$117K — $177K *
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5-7+ years of project or program management experience, preferably in events or experiential marketing
  • Proven track record managing end-to-end program workstreams from planning to execution
  • Experience using AI tools for documentation and workflow optimization
  • Outstanding communication skills, adept at handling multiple complex projects
  • Strong history of supporting executive stakeholders, with emphasis on preparation and decision facilitation
  • Ability to synthesize team inputs and manage project timelines effectively
  • Advanced proficiency with Slack, Google Workspace, and project management tools

Responsibilities

  • Track and manage event and experience workstreams, ensuring milestones are met
  • Maintain and update project trackers, providing status updates to stakeholders
  • Build and oversee project plans for events from kickoff to delivery
  • Coordinate cross-functional dependencies and proactively address blockers
  • Organize agendas and talking points for executive meetings
  • Capture decisions and action items using AI tools during meetings
  • Support planning processes, including timeline management and capacity assessment

Benefits

  • Comprehensive support for work-life balance
  • Access to resources that empower personal and professional growth
  • Utilization of AI tools to enhance productivity and project impact
  • Opportunities to work in a fast-paced, high-visibility environment
  • Collaborative culture aimed at delivering exceptional brand experiences
Full Job Description

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category

Program & Project Management

Job Details

About Our Team

The Events & Experiences Creative PMO sits within Global Brand Marketing and is responsible for the end-to-end program and project management of our event experiences — from flagship programs like Dreamforce to regional activations and always-on brand moments. We are the operational engine behind creative delivery, partnering closely with Brand, Marketing stakeholders and cross-functional partners to bring big ideas to life on time, on scope and on budget.


About This Role

We're looking for a driven, highly organized Program Manager to serve as the operational backbone of our Events & Experiences Creative PMO. In this role, you'll be the connective tissue that keeps every event and experience workstream moving, every priority sharp, and every stakeholder informed. From driving planning for major brand moments to running weekly stand-ups and ensuring leadership walks into every meeting ready to make decisions, you'll be the reason this team operates at its best.

With strong organizational instincts and a natural ability to communicate across both team and executive levels, you'll help the team intake, prioritize, and deliver week over week.

Reporting directly to the Director, Program/Project Management you will sit at the intersection of strategy and execution, driving key event and experience project workstreams to ensure they deliver on time, on scope and on budget.


What You Will Do

Program Management & Workstream Oversight

  • Work to track and manage key event and experience workstreams, ensuring deadlines, owners, and milestones are clearly documented and maintained
  • Maintain project trackers and provide regular status updates to stakeholders
  • Build and manage project plans for events and experiences from kickoff through delivery with clarity and accountability
  • Coordinate cross-functional dependencies across creative, brand, and production teams; flag blockers or risks proactively and help facilitate resolution

Executive Communications & Meeting Support

  • Organize talking points and agendas for weekly meetings
  • Utilizing our AI tools take notes, capture decisions, and track action items from leadership syncs
  • Draft and send executive-facing recaps and follow-up communications
  • Help drive decision-making by ensuring the right context and information is surfaced ahead of meetings

Event & Experience Planning

  • Support planning processes for events, including timeline management, template creation, and facilitation of planning sessions
  • Synthesize team inputs into a consolidated view of priorities, capacity, and commitments
  • Partner with stakeholders to ensure plans are realistic and aligned with broader organizational goals

Intake & Prioritization Management

  • Support monitoring and managing the team's intake channel, triaging incoming requests
  • Work with team SMEs to develop a consistent process for evaluating, prioritizing, and routing requests
  • Maintain a visible backlog of work to support ongoing planning conversations

What Experience You Have
  • 5-7+ years of project or program management experience, preferably within events, experiential marketing, creative, or brand organizations
  • Proven experience managing event, experiences and cross-functional program workstreams from initial planning through on-site execution and delivery
  • Experience leveraging AI tools for project documentation, meeting facilitation, status reporting, and workflow optimization
  • Exceptional communication and organizational abilities with demonstrated success managing multiple complex workstreams simultaneously
  • Strong background supporting C-level and executive stakeholders, including materials preparation and decision-making facilitation
  • Demonstrated ownership of end-to-end planning processes encompassing timeline development, facilitation, and synthesis
  • Proven track record managing intake and prioritization processes across teams or functional areas
  • Advanced proficiency with Slack, Google Workspace (Slides, Sheets, Docs), project management tracking tools and AI-powered productivity platforms
  • Self-directed professional with strong initiative and ability to maintain project momentum with minimal supervision
  • Agency or in-house events, creative, or marketing team experience strongly preferred

Why You Are Excited About This Role
  • You thrive in roles where you're the one keeping everything organized and moving — and you take pride in it
  • You are energized by cross-functional complexity and find clarity where others see challenges
  • You enjoy working with executives and know how to communicate with precision and context
  • You want to make a real impact in a fast-paced, high-visibility team delivering flagship brand experiences
  • You are comfortable with ambiguity and adapt quickly when priorities shift

Why We Are Excited About You
  • You can help the team operate at pace with minimal disruption
  • You know how to give clear leadership visibility into what's in flight and what decisions are needed
  • You communicate clearly, concisely, and with purpose — whether it's a Slack update or an executive facing recap
  • You make the work feel organized, because great operations is part of great output

Unleash Your Potential

When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance andbe your best, and our AI agents accelerate your impact so you cando your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.

About Salesforce

ExactTarget is a provider of on-demand email marketing software solutions. Their suite of on-demand one-to-one marketing applications enables clients to send business-critical and event-triggered communications to increase sales, optimize marketing investments, and strengthen customer relationships. They offer four editions of their on-demand software application along with integrated solutions such as ExactTarget for AppExchange and ExactTarget for [Microsoft](/organization/Microsoft) Dynamics CRM.

Salesforce Careers

Joining Salesforce means becoming part of a dynamic, global team of professionals who are deeply committed to driving customer success and innovation. As the world's leading Customer Relationship Management (CRM) platform, Salesforce offers unparalleled job opportunities in technology and consulting, making it an ideal place for ambitious individuals looking to make a significant impact.

Work You'll Do

At Salesforce, every position is a chance to leverage your skills and creativity to transform businesses and industries. Our diverse team of experts collaborates to deliver cutting-edge solutions that foster growth and enhance leadership capabilities. By joining our team, you'll be at the forefront of digital innovation, using Salesforce's powerful platform to help clients navigate their transformation journeys.

Innovate and Lead

Salesforce is not just a company; it's a community where you can lead with your ideas and see them come to life. Our culture of innovation encourages you to challenge the status quo and push the boundaries of what's possible. With Salesforce, you'll work alongside leaders in technology and business who are committed to your growth and professional development.

Career Growth and Opportunities

Whether you're looking for an internship, a full-time position, or leadership roles, Salesforce provides a wealth of opportunities to advance your career. Our commitment to professional growth is reflected in our robust training programs, including leadership development and diversity training, designed to help you excel at every stage of your career.

Be Part of a Great Team

Salesforce prides itself on a culture that values diversity, teamwork, and open communication. We believe that our strength lies in our people, and we're committed to creating an environment where everyone can thrive. Joining our team means being part of a supportive community that encourages networking and collaboration.

Benefits and Culture

At Salesforce, we understand that job satisfaction extends beyond the office. That's why we offer competitive benefits to support the health, well-being, and financial security of our employees and their families. From health insurance and retirement plans to wellness programs and flexible working arrangements, we provide the benefits that contribute to a better work-life balance.

Explore Job Opportunities

Ready to take the next step in your career? Explore the wide range of employment opportunities at Salesforce. From technical roles to customer engagement positions, we are continuously hiring talented individuals who are passionate about making a difference.

Stay Connected

Keep up to date with the latest at Salesforce by following our careers blog. Gain insights from the people who work here and learn how you can bring your career to the next level with Salesforce.

Apply Now

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Learn more about Salesforce
Size
73,541 employees
Market Cap
$130.4 billion
Industry
Net Income
$4 billion
Founded
2000
5 Year Trend
+25.7%
Revenue
$21.2 billion
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