Uber

Product Marketing Manager I, Advertising & Promotions

Uber$140K — $155K *
Consumer Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 4+ years of experience in marketing with 2+ years in product marketing.
  • Proven track record of creating successful engagement and acquisition strategies.
  • Strong storytelling skills to simplify complex products into clear narratives.
  • Excellent verbal and written communication skills, comfortable with executive presentations.
  • Demonstrated leadership presence and ability to influence across diverse teams.
  • Strong analytical skills for data-driven decision making and strategy formulation.
  • Experience in enterprise-level products and familiarity with the adtech industry.

Responsibilities

  • Partner with cross-functional teams to shape product strategy for Uber's Advertising platform.
  • Drive alignment across departments to ensure seamless advertiser experiences.
  • Develop compelling messaging and competitive narratives for the advertising portfolio.
  • Lead go-to-market strategy for launching new advertising products globally.
  • Adapt strategies for local market launches in collaboration with regional teams.
  • Define the learning agenda by extracting insights from data to inform product development.
  • Establish best practices to support efficient execution across regions.

Benefits

  • Participation in Uber's bonus program and potential equity awards.
  • Eligibility for full-time employee benefits, including a 401(k) plan.
Full Job Description
Job Description

About the role and team

We're looking for a hard-working, commercially minded Product Marketer to support Uber's Mobility Advertising business. In this role, you'll define Uber's global go-to-market strategy for a growing portfolio of advertising and engagement products that help brands connect with consumers throughout their journey-from the moment they open Uber to their final destination.

This is a highly cross-functional role that sits at the intersection of Product, Marketing, Sales, Engineering, Design, Research and Business Development. You'll partner closely with teams to shape product strategy, bring new advertising experiences to market, scale global adoption, and build the commercial narratives that help advertisers understand Uber's unique ability to drive real-world engagement and action.

Every day, millions of people turn to Uber with clear intent-whether they're commuting to work, traveling, meeting friends, or discovering somewhere new. Unlike traditional advertising platforms that predict intent, Uber understands where consumers are actually going, creating entirely new opportunities for brands to engage customers through relevant, contextual experiences. From Journey Ads and branded moments to sponsored offers and destination experiences, you'll help shape the future of how brands connect with consumers in motion.

This is a unique opportunity to join an outstanding team and help define the next generation of Mobility Advertising, building products that create more valuable experiences for riders while helping advertisers drive awareness, engagement, and real-world business outcomes.

What you'll do
  • Product Strategy & Influence: Partner closely with Product, Engineering, Design, Research, and Commercial teams to shape the future of Uber's Advertising platform. Bring customer insights, market trends, and competitive intelligence into product development to influence roadmap priorities, define product strategy, and ensure we're building differentiated solutions that deliver value for both advertisers and consumers.
  • Cross-functional Leadership: Drive alignment across Product, Sales, Business Development, Operations, and Marketing to ensure advertisers have a seamless experience across every stage of the customer journey. Build scalable commercial processes, enablement, and cross-functional operating models that accelerate adoption and create consistent customer experiences globally.
  • Messaging & Positioning: Define how Uber communicates the value of its Advertising portfolio to advertisers across enterprise, agency, and emerging customer segments. Develop compelling positioning, messaging, proof points, and competitive narratives that clearly articulate Uber's unique ability to connect brands with consumers through relevant, real-world moments.
  • Go-to-Market Excellence: Lead global go-to-market strategy for new advertising products and platform capabilities, from early alpha through scaled commercialization. Build launch plans, sales enablement, customer education, and adoption programs that ensure advertisers receive the right message, through the right channels, at every stage of the product lifecycle.
  • Global Leadership: Partner with regional marketing, Sales, and Operations teams to scale global launches while adapting strategies, messaging, and resources for local markets. Establish best practices and repeatable frameworks that enable successful execution across regions.
  • Research & Insights: Define the learning agenda for the Uber Advertising business by partnering with Research, Data Science, and Product teams. Translate advertiser, consumer, and market insights into recommendations that shape product development, go-to-market strategy, and long-term business growth.


Basic Qualifications
  • 4+ years of marketing experience delivering highly successful engagement and acquisition strategies for businesses with 2+ years specifically in product marketing.


Preferred Qualifications
  • A natural storyteller who can distill complex products into compelling, customer-first narratives. Experienced in building strong messaging hierarchies and translating them into effective content strategies across channels, including website, sales enablement, and education materials.
  • The willingness and know-how to deeply understand the market, customers and competition.
  • Excellent written and verbal communication skills. Comfortable presenting and sharing work with executive leadership.
  • Strong leadership presence and interpersonal skills with the ability to influence and motivate people at all levels across a broad variety of job functions.
  • Strong analytical skills - uses data to create insightful stories, inform strategies and guide decision making.
  • Ability to work collaboratively with a large number of teams across multiple countries, time-zones, backgrounds and functions to push projects to completion.
  • A hard-working, detailed, organized, and motivated self-starter, who enjoys challenges and is not deterred by complicated/complex situations.
  • Experience working on products for enterprise audiences.
  • Experience working in the adtech industry.


Responsibilities

For San Francisco, CA-based roles: The base salary range for this role is USD $140,000 per year - USD $155,000 per year.

You will be eligible to participate in Uber's bonus program, and may be offered an equity award & other types of comp. All full-time employees are eligible to participate in a 401(k) plan. You will also be eligible for various benefits.

About Uber

Uber Entertainment, Inc. is a privately held video game development company headquartered in beautiful downtown Kirkland, WA. Uber is currently developing Planetary Annihilation, a next generation real time strategy game of epic proportions.

Uber Careers

There has never been a better time to join our global team of Uber professionals—pioneers in the world of transportation and technology. Work you’ll do Join Uber’s industry-leading team to help drive forward the future of mobility and logistics for some of the world’s most dynamic cities and populations. Transform the way the world moves with the brightest minds at Uber, where innovation meets functionality to create solutions for everyday challenges. Lead from a unique position in the marketplace, at the intersection of technology, operational excellence, and user-centric design. Work with a global team of business and technology advisors to help clients and cities navigate their paths towards more efficient and sustainable urban transport solutions. Collaborate with a diverse group of Uber experts worldwide – a team dedicated to rethinking and improving the way the world moves. Introducing the Uber Innovation Hub We are building a market-leading team to pioneer advancements in transportation and logistics, ensuring Uber remains at the forefront of mobility solutions. Do innovative work Join a group of exceptional professionals where your skills in technology, leadership, and creativity can flourish. At Uber, innovation isn’t just a buzzword—it's the core of everything we do. Deliver targeted solutions through a depth and breadth of expertise and innovation that’s second to none, enhancing how cities, companies, and communities connect. Be part of a great team Engage with a wide-ranging technology stack and harness the unparalleled capabilities, global scale, and collective problem-solving skills of our diverse team. Future-proof your career Advance your career with Uber’s commitment to professional growth, offering extensive training, development, and certification support. Go as far as your ambition takes you with limitless job opportunities in a company that’s reshaping the world’s approach to transportation. Explore Uber’s approach to predictive maintenance ensures our fleet remains ready and efficient, reducing downtime and improving service reliability. Our end-to-end mobility solutions are transforming the way cities think about transportation, making Uber a key player in the future of urban mobility. The Uber Leadership and Innovation Alliance Our combined service capabilities, global scale, and joint solution development help overcome challenges and lead transformation in the transportation industry. Clients and cities around the globe look to Uber for new strategies and solutions to drive growth and innovation in the digital era. Stay connected Join Our Team Search open positions that match your skills and interest. We look for passionate, curious, creative, and solution-driven team players ready to redefine the world of mobility. SEARCH UBER JOBS Keep Up to Date Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who drive at Uber. READ CAREERS BLOG Job Alert Emails Personalize your subscription to receive job alerts, latest news, and insider tips tailored to your preferences. Explore the exciting and rewarding career opportunities that await at Uber.
Learn more about Uber
Size
29,300 employees
Market Cap
$48.6 billion
Industry
Net Income
-$6.7 billion
Founded
2009
5 Year Trend
+35.3%
Revenue
$11.1 billion
NASDAQ

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