What You'll Do- Own Corridor's positioning and narrative: Define how Corridor is understood, positioned, and differentiated as we build a new category in AI security. Turn complex technical concepts into clear, compelling stories for security, infrastructure, developer, and AI teams.
- Turn customer insight into GTM: Stay close to customers and prospects to understand their problems, language, buying decisions, and highest-value use cases. Bring those insights directly into Product, Sales, Marketing, and company strategy.
- Build and ship GTM: Create the materials that help customers understand and buy Corridor, including website content, sales decks, case studies, messaging, product launches, and other customer-facing assets.
- Own product launches: Develop the narrative, positioning, messaging, and supporting materials for new products and capabilities, working closely with Product, Engineering, Sales, and Customer Success.
- Differentiate Corridor: Develop a deep understanding of the competitive landscape, legacy security approaches, and emerging alternatives-and translate that into clear differentiation and compelling customer value.
- Test and iterate: Run experiments across positioning, messaging, launches, and demand generation. Use customer feedback and data to quickly understand what resonates and improve what doesn’t.
- Help shape what we build: Identify recurring customer problems, wedge use cases, and unmet needs, and help ensure we’re solving urgent problems with a short path to value-not simply adding features.
Who You Are- A high-ownership PMM and builder who can go deep on a technical product and move quickly from insight to execution.
- You’ve been a first or early PMM, or held a similarly high-ownership GTM role at a high-growth startup.
- You’ve marketed a technical product, ideally across AI, cybersecurity, developer tools, infrastructure, or a related space.
- You can earn credibility with technical buyers and engineers, while translating complexity into messaging that is simple, compelling, and commercially effective.
- You’re equally comfortable talking to customers, developing strategy, writing copy, building a deck, shaping a launch, and shipping the work yourself.
- You have exceptional writing and communication skills and know how to turn a complicated product into a story people understand and want to buy.
- You’re deeply customer-obsessed and naturally look for the underlying problem, not just the feature or request.
- You’re intellectually curious, opinionated, and willing to change your mind when the evidence says you should.
- You thrive in ambiguity, move quickly without a playbook, and have a strong bias toward action, ownership, and measurable impact.
- You have 5-8+ years of experience in Product Marketing, GTM, Product, or a related role, with a track record of building positioning, messaging, ICPs, and GTM strategy from scratch.
- You’ve personally created and shipped high-quality marketing and sales materials and worked closely with Product, Engineering, Sales, Customer Success, and leadership.
We’re looking for someone open to working in a hybrid environment 3 days per week in our South Beach, San Francisco office (Mon, Wed, Fri).
