Salesforce

Manager, Product GTM Strategy

Salesforce$123K — $202K *
Enterprise Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of experience in management consulting, business strategy, or related fields with a focus on analytical leadership.
  • Strong analytical and problem-solving skills to address complex business challenges.
  • Proven ability to build partnerships and influence leaders across various departments without direct authority.
  • Exceptional communication skills including experience with executive presentations and strategic narratives.
  • Experience leveraging AI tools for analysis and decision-making, familiar with platforms like Tableau and SQL.

Responsibilities

  • Serve as the strategic lead for annual Go for Growth planning, collaborating with multiple teams to align product priorities.
  • Lead planning workstreams, including the design of Accountability Performance Matrix for effective target-setting and decision-making.
  • Represent Product in cross-functional forums to align on strategy and key planning decisions impacting execution.
  • Drive AI & Data Attribution strategy across teams to enhance visibility into growth initiatives.
  • Support complex cross-functional programs, managing stakeholder alignment and mitigating risks for strategic initiatives.
  • Develop insights and analyses for portfolio forecasting and business reviews to assess health and performance trends.

Benefits

  • Resources to support work-life balance and personal growth.
  • Access to AI agents to enhance productivity and decision-making.
  • Opportunities for professional development and career advancement.
Full Job Description

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category

Product

Job Details

About the Team

The Product GTM Strategy team sits within Salesforce's Product COO organization and serves as the central strategy, planning, and business performance function across Salesforce's product portfolio.

The team partners with Product leadership, Cloud COOs, Finance, Sales Strategy, and GTM organizations to drive portfolio performance, executive operating rhythms, strategic planning, forecasting, and GTM execution readiness.

This role will lead critical analytical workstreams and strategic initiatives that support Salesforce's product growth agenda. The successful candidate will partner closely with senior leaders across Product, Finance, and GTM organizations to generate business insights, influence decision-making, and drive operational excellence across the portfolio.

Responsibilities

  • Serve as the Product organization's strategic lead within Salesforce's annual Go for Growth (G4G) planning process, partnering with Finance, Sales Strategy, Compensation, Operations, and Product leadership to ensure Product priorities, portfolio structures, and growth objectives are reflected in downstream planning, target-setting, and execution activities.

  • Lead Product-owned planning and design workstreams within G4G, including Accountability Performance Matrix (APM) design, helping define and operationalize Salesforce's L1, L2, and L3 product hierarchy that underpins forecasting, target setting, quota allocation, compensation, performance reporting, and executive decision-making across the business.

  • Represent the Product organization in cross-functional planning forums, driving alignment on product portfolio strategy, organizational dependencies, target-setting methodologies, and key planning decisions that impact Product and GTM execution.

  • Drive AI & Data Attribution strategy initiatives, partnering across Product, Finance, Sales Strategy, and Analytics teams to design scalable attribution methodologies, reporting frameworks, and performance insights that improve visibility into emerging growth businesses.

  • Support complex cross-functional programs and governance processes, identifying dependencies, managing stakeholder alignment, mitigating risks, and ensuring successful execution of high-priority strategic initiatives.

  • Support portfolio forecasting, executive business reviews, Monthly Business Reviews (MBRs), and performance reporting by developing insights, analyses, and recommendations that help Product leadership assess business health and performance trends.

Qualifications

  • 5+ years of experience in management consulting, business strategy, product strategy, sales strategy, business operations, finance, or a related field, with a demonstrated track record of leading analytical workstreams and influencing business decisions.

  • Strong analytical and problem-solving skills, with the ability to structure ambiguous business challenges, synthesize complex information, and translate data into actionable recommendations for senior stakeholders.

  • Proven ability to build trusted partnerships and influence cross-functional leaders across Product, Finance, GTM, and Operations organizations, driving alignment and outcomes without direct authority.

  • Exceptional communication and executive storytelling skills, including experience developing executive-ready presentations, business cases, and strategic narratives that inform decision-making.

  • AI-native mindset with demonstrated experience leveraging AI tools (e.g., Claude, Agentforce, AI Expert Suite, DevBar, Slack Skills, or similar platforms) to accelerate analysis, automate workflows, enhance decision-making, and improve team productivity. Experience with Tableau, SQL, Python, R, or other analytical tools is a plus.

Unleash Your Potential

When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance andbe your best, and our AI agents accelerate your impact so you cando your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.

Accommodations

If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this .

Please note that Salesforce uses artificial intelligence (AI) tools to help our recruiters assess and evaluate candidates’ resumes and qualifications throughout the recruiting process. Humans will always make any candidate selection and hiring decisions. Please see our for more information about how we use your personal data and your rights, including with regard to use of AI tools and opt out options.

About Salesforce

ExactTarget is a provider of on-demand email marketing software solutions. Their suite of on-demand one-to-one marketing applications enables clients to send business-critical and event-triggered communications to increase sales, optimize marketing investments, and strengthen customer relationships. They offer four editions of their on-demand software application along with integrated solutions such as ExactTarget for AppExchange and ExactTarget for [Microsoft](/organization/Microsoft) Dynamics CRM.

Salesforce Careers

Joining Salesforce means becoming part of a dynamic, global team of professionals who are deeply committed to driving customer success and innovation. As the world's leading Customer Relationship Management (CRM) platform, Salesforce offers unparalleled job opportunities in technology and consulting, making it an ideal place for ambitious individuals looking to make a significant impact.

Work You'll Do

At Salesforce, every position is a chance to leverage your skills and creativity to transform businesses and industries. Our diverse team of experts collaborates to deliver cutting-edge solutions that foster growth and enhance leadership capabilities. By joining our team, you'll be at the forefront of digital innovation, using Salesforce's powerful platform to help clients navigate their transformation journeys.

Innovate and Lead

Salesforce is not just a company; it's a community where you can lead with your ideas and see them come to life. Our culture of innovation encourages you to challenge the status quo and push the boundaries of what's possible. With Salesforce, you'll work alongside leaders in technology and business who are committed to your growth and professional development.

Career Growth and Opportunities

Whether you're looking for an internship, a full-time position, or leadership roles, Salesforce provides a wealth of opportunities to advance your career. Our commitment to professional growth is reflected in our robust training programs, including leadership development and diversity training, designed to help you excel at every stage of your career.

Be Part of a Great Team

Salesforce prides itself on a culture that values diversity, teamwork, and open communication. We believe that our strength lies in our people, and we're committed to creating an environment where everyone can thrive. Joining our team means being part of a supportive community that encourages networking and collaboration.

Benefits and Culture

At Salesforce, we understand that job satisfaction extends beyond the office. That's why we offer competitive benefits to support the health, well-being, and financial security of our employees and their families. From health insurance and retirement plans to wellness programs and flexible working arrangements, we provide the benefits that contribute to a better work-life balance.

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Ready to take the next step in your career? Explore the wide range of employment opportunities at Salesforce. From technical roles to customer engagement positions, we are continuously hiring talented individuals who are passionate about making a difference.

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Size
73,541 employees
Market Cap
$130.4 billion
Industry
Net Income
$4 billion
Founded
2000
5 Year Trend
+25.7%
Revenue
$21.2 billion
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