About the TeamAt Roku, we embody the mentality of a sports team, becoming our strongest when we work together (cross functionally) to reach an end goal. The Client Marketing and Strategy team acts as the quarterback to sales, helping to build long term strategies and solutions that ultimately aid in revenue growth and deepen partnerships with priority accounts. In partnership with sales, we ensure our clients are constantly evolving to build successful CTV strategies, test and adopt new products, and build the future of TV together.
About the RoleRoku pioneered streaming to the TV and continues to innovate and lead the industry. While we are well-positioned to help shape the future of television - including TV advertising - around the world, continued success relies on building a marketing and ad strategy that grows Roku's advertising business.
As a Manager, Client Strategy, you will oversee a team of all-star strategists responsible for developing smart, brand-specific solutions that meet key business objectives. You will partner with cross-functional leadership to ensure there is R&R alignment, shared success, and profitable growth. You will partner with the Ad Sales team to identify market opportunities and drive maximum revenue through strategic partnerships and solutions.
The ideal candidate has worked in digital and CTV media and is familiar with the required dedication for multi-tasking duties in a fast-paced environment. This role requires someone who can manage ambiguity, feel comfortable in the unknown, wear many hats, and lead with a solutions-oriented mindset, as they navigate this ever-changing, fast-paced environment.
For New York Only - The estimated annual salary for this position is between $156,000 - $180,000 annually.
Compensation packages are based on factors unique to each candidate, including but not limited to skill set, certifications, and specific geographical location.
This role is eligible for health insurance, equity awards, life insurance, disability benefits, parental leave, wellness benefits, and paid time off.
What You'll Be Doing- Act as a leader and cross-functional partner within the Ad Sales organization, delivering market-leading strategies and solutions to deepen client relationships and drive revenue growth.
- Directly manage a team of Client Strategists supporting key client and agency partners.
- Act as the connective tissue across Roku's ad products, content experiences, and data solutions to build holistic partnerships with measurable outcomes.
- Leverage deep entertainment experience to develop creative strategies that unlock ad dollars and generate in-market demand from Brand and Performance Marketers.
- Develop and streamline processes in partnership with cross-functional partners to ensure a smooth pre-sale workflow.
- Partner with product teams to foster innovation based on market feedback and potential opportunities.
- Merchandise Roku's ability to be interoperable, democratizing programmatic partnerships to help unlock new revenue streams.
- Partner with Ad Measurement and Account Management to develop learning agendas and identify client-specific solutions that deliver against goals/KPIs.
- Present programs and custom solutions to key stakeholders internally and externally.
We're Excited If You Have- 10+ years of relevant CTV experience as marketer or brand strategist, with expertise in ad tech and media.
- Rich understanding of the streaming, TV, digital, social, and programmatic advertising landscape and challenges brands face within each.
- Professional experience leading and developing teams.
- Deep expertise crafting impactful and unique programs, designed to drive advertiser's objectives as well as a positive consumer experience.
- Understanding of the importance of balancing the end user experience with advertiser objectives.
- Proven track record of working cross-functionally to solve problems and build streamlined processes to drive productivity.
- Collaborative nature and track record of being an invaluable resource to sales teams.
- Experience with presenting to senior-level stakeholders, both internal and external.
- "No job is too big or too small" mentality -- you're a long-term thinker and a short-term doer.
- College degree or equivalent.
#LI-OR1Our Hybrid Work ApproachRoku fosters an inclusive and collaborative environment where teams work in the office Monday through Thursday. Fridays are flexible for remote work except for employees whose roles are required to be in the office five days a week or employees who are in offices with a five day in office policy.
BenefitsRoku is committed to offering a diverse range of benefits as part of our compensation package to support our employees and their families. Our comprehensive benefits include global access to mental health and financial wellness support and resources. Local benefits include statutory and voluntary benefits which may include healthcare (medical, dental, and vision), life, accident, disability, commuter, and retirement options (401(k)/pension). Employees are supported in taking time off, in accordance with local leave policies and other personal needs to support their evolving work and life needs. It's important to note that not every benefit is available in all locations or for every role. For details specific to your location, please consult with your recruiter.
