Hearst Television Inc

Lead Engineer, Audience Data Platform

Hearst Television Inc$168K — $204K *
Information Technology
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 8+ years of software engineering experience with strong proficiency in Python and full-stack development.
  • 3-5 years leading technical design or architecture for scalable, data-focused applications.
  • Expertise in PostgreSQL (including pgvector) and Redis for enhanced performance and caching.
  • Experience in cloud-based development, mainly AWS, with some knowledge of GCP services.
  • Familiarity with Docker, Kubernetes, and modern CI/CD workflows.
  • Comfort with AI-assisted development tools for enhancing productivity and quality.
  • Strong communication skills for effective cross-functional collaboration.

Responsibilities

  • Lead backend service and data pipeline design for audience targeting and contextual intelligence.
  • Architect APIs and data models to enable real-time processing and insights.
  • Develop and maintain Python applications within a PostgreSQL and Redis environment.
  • Collaborate with frontend engineers on integrated full-stack solutions.
  • Integrate platform services for analytics, identity, and metadata management.
  • Manage multi-cloud infrastructure, primarily AWS, with some GCP integration.
  • Establish CI/CD testing and deployment workflows.
  • Implement monitoring and observability tools like Datadog and Sentry.

Benefits

  • Collaborate with leading professionals across diverse industries.
  • Access innovative training programs and exclusive industry events.
  • Enjoy flexibility with a hybrid work model for better work-life balance.
  • Participate in Employee Resource Groups to promote an inclusive culture.
  • Receive a comprehensive benefits package including health insurance from Day 1.
  • Benefit from a competitive 401(k) plan with a substantial company match.
Full Job Description
Job Description

Be Part of What's Next
We're looking for a Lead Engineer to help build and scale the next generation of our Audience Targeting and Contextual Intelligence Platform-a system that enables privacy-safe, contextually relevant advertising and deeper insights into audience engagement.

You'll be the technical owner of one or more applications in this ecosystem, designing scalable backend services, building data pipelines, and integrating with Hearst's core publishing platform. This is a full-stack engineering role where you'll collaborate with dedicated frontend engineers, data scientists, and platform teams to deliver impactful, AI-enabled advertising technology.

Key Responsibilities (What You Are Doing)
  • Lead the design and implementation of backend services and pipelines supporting contextual and audience targeting, taxonomy creation, and data ingestion.
  • Architect APIs, data models, and streaming workflows for real-time classification, recommendations, and audience insights.
  • Build and maintain Python-based (Quart/FastAPI) applications integrated with PostgreSQL, Redis, and event-driven architectures (AWS SNS/SQS).
  • Collaborate with and guide frontend engineers on full-stack development using React and modern web frameworks.
  • Integrate with core platform services for identity, metadata, and analytics to ensure seamless interoperability.
  • Design and manage multi-cloud infrastructure (primarily AWS, with GCP integrations for ML/data workflows).
  • Implement robust CI/CD, testing, and deployment pipelines.
  • Implement observability using Datadog, Sentry, and other monitoring tools.
  • Use modern AI development tools (e.g., GitHub Copilot, Codex, Claude) to accelerate delivery and improve code quality.
  • Partner with product managers and data scientists to evolve contextual AI and embedding models for privacy-safe, high-performance targeting.

Qualifications (What We're Looking For)
  • 8+ years of software engineering experience, with strong Python backend and full-stack development skills.
  • 3-5 years leading technical design or architecture for scalable, data-intensive applications.
  • Proficiency in PostgreSQL (including pgvector) and Redis for performance and caching.
  • Hands-on experience cloud-based development, primarily AWS (S3, RDS, SNS/SQS, Lambda); exposure to GCP (Pub/Sub, BigQuery).
  • Familiarity with Docker, Kubernetes, and modern CI/CD workflows.
  • Comfortable using AI-assisted development tools for productivity, testing, and documentation.
  • Excellent communication and cross-functional collaboration skills across technical and non-technical partners.
  • Hybrid role based in NYC, with 4 days a week in-office.

Nice to Have
  • Experience in building and maintaining taxonomy management systems.
  • Knowledge of contextual or audience targeting, ad-tech systems, or recommendation platforms.
  • Understanding of privacy-safe advertising, first-party data frameworks, and data-compliance standards (GDPR, CCPA).
  • Exposure to machine-learning workflows or AI-based personalization systems.
  • Experience with GraphQL, Elasticsearch.
  • Experience with observability stacks (Datadog, Sentry).

Benefits (What We Offer)
  • Work with the Best: Collaborate with top-tier professionals across media, advertising, tech, fashion, lifestyle, and publishing, shaping the future of these dynamic industries.
  • Grow Your Skills: Unlock your potential with access to innovative training programs, immersive workshops, and exclusive industry events.
  • Work-Life Harmony: Enjoy the flexibility of hybrid work, empowering you to balance professional success with personal priorities.
  • Foster Connection & Belonging: Join our Employee Resource Groups and help create a welcoming workplace where everyone feels valued and empowered.
  • Wellness First: Prioritize your well-being with a comprehensive benefits package that includes medical, dental, and vision insurance from Day 1.
  • Plan for Your Financial Future: Enjoy competitive financial perks, including a 401(k) plan with a generous company match.

The base salary for this role is between $168,000 - $204,000. The actual base pay offered is dependent upon many factors, such as: transferable skills, work experience, business needs and market demands. The base pay range is subject to change and may be modified in the future.

About Hearst Television Inc

Hearst Television Inc is a broadcasting company that owns and operates 33 television stations in the United States. The company was founded in 1948 and is headquartered in New York City. Hearst Television is a subsidiary of Hearst Communications, which is one of the largest diversified media and information companies in the world. The company's stations reach approximately 21 million households across the United States, making it one of the largest television station groups in the country. Hearst Television's stations are affiliated with major broadcast networks such as ABC, NBC, CBS, and FOX.
Learn more about Hearst Television Inc
Size
3,500 employees
Industry
Founded
1997

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