Influencer Marketing Manager, Lume and Mando

Lume Deodorant

$100K — $130K *
Consumer Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree required
  • Experience in influencer marketing with a focus on high-impact collaborations
  • Background in working with an influencer agency
  • Consumer-centric mindset, adept at identifying trends and creators
  • Excellent communication skills to engage and inspire cross-functional teams

Responsibilities

  • Lead the execution of influencer strategies to enhance brand awareness and engagement
  • Manage the entire process of sponsored creator partnerships from selection to performance analysis
  • Develop and scale gifting programs to build long-term relationships with creators
  • Negotiate influencer contracts, focusing on deliverables and terms
  • Collaborate with various teams to ensure cohesive brand messaging and opportunities
  • Support major brand events through impactful creator partnerships
  • Analyze performance data and convert insights into actionable strategy

Benefits

  • Medical, dental, and vision coverage
  • 401k match
  • Equity in Mammoth Brands
  • Flexible time off and hours
  • Learning and development stipend
  • Sabbatical leave based on tenure
  • Paid parental leave for all pathways to parenthood
  • Social events including team-building and rooftop parties
  • Free products from the company's brands
Full Job Description
About the team

As part of the Integrated Communications team, this role will help drive awareness and brand love at the top of the funnel for both Lume and Mando. The team is responsible for shaping our voice, amplifying our message through creators and earned moments, and ensuring our storytelling connects with audiences in an authentic way. We're collaborative, fast-moving, and deeply plugged into culture, balancing creative instincts with strategic thinking to build brands people genuinely care about.

About the role

Anyone can send a brief. We're looking for someone who can build a point of view. As Influencer Marketing Manager, you'll help define how Lume and Mando show up through creators-who we partner with, how we collaborate, and how we turn authentic creator love into meaningful brand impact. This role is for someone who understands internet culture, values strong relationships, and knows how to balance creative instincts with performance-driven thinking.

What you will accomplish
  • Lead the development and execution of Lume and Mando's influencer strategies to drive brand awareness, engagement, and cultural relevance
  • Own the end-to-end execution of all sponsored creator partnerships, including casting, briefing, content review and approvals, day-to-day comms, and post-campaign performance recaps
  • Develop, manage, and scale Lume + Mando's gifting programs to nurture long-term creator relationships and sustained brand affinity, including but not limited to creative ideation, creator selection, and mailer execution
  • Lead and support influencer contract negotiations, including deliverables, timelines, usage rights, and pricing
  • Collaborate cross-functionally with Social, Performance Marketing, Events, and Brand teams to ensure alignment across channels and identify creator opportunities that feel organic and on-brand
  • Support and amplify key brand moments (ie. launches, events, and major campaign) through thoughtful, high-impact creator partnerships
  • Analyze campaign and creator performance data and translate insights into actionable recommendations for future strategy, creator selection, and content optimization


This should describe you
  • Bachelor's degree required;
  • Experience in influencer marketing with experience in managing high-impact influencer collaborations
  • Experienced in working with an influencer agency
  • Deeply consumer-centric and trend driven - you know how to uncover new upcoming trends and creators and translate it into branded content.
  • Excellent communication skills with the ability to inspire and motivate cross-functional partners.


Here's who you'll work with
  • Reporting to Senior Brand Manager of Communications
  • Working on Lume + Mando's Communications Team
  • You'll be working cross functionally with Brand, PR, Growth, Social, Creative, Retail, Affiliate, and E-Comm team


Benefits and perks
  • Medical, dental, and vision coverage
  • 401k match
  • Equity in Mammoth Brands
  • Flexible time off and working hours
  • L&D stipend
  • 4 weeks sabbatical after 5 years, 6 weeks after 10 years, and 8 weeks after 15 years
  • 20 fully paid weeks off for parents who give birth, or 16 fully paid weeks off for all other paths to parenthood
  • Fun IRL and virtual events including happy hours, team building events, and parties on our rooftop
  • Free products from our family of brands

The Mammoth Brands' working model is in-office Tuesday, Wednesday, and Thursday. Our beautiful 70,000 square foot SoHo office is decked out with bagels on Wednesdays and lunch on Thursdays, and fully stocked kitchens with snacks, coffee, and drinks everyday. Can't forget the free products and the opportunity to have some meetings without Zoom!

We can't quantify all of the intangible things we think you'll love about working at Mammoth Brands, like the exciting challenges we tackle, the smart and humble team you'll get to work with, and our supportive and inclusive culture. That said, our salary ranges are based on paying competitively for our size and industry, and are one part of our total rewards package, which also includes a comprehensive set of benefits and our equity program. The base salary hiring range for this position is $100,000-$130,000, but the final compensation offer will ultimately be based on the candidate's location, skill level and experience.

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