Salesforce

Executive Marketing Director, Regrello

Salesforce • $143K — $216K *
Atlanta, GA 30349In-Person
Enterprise Technology
8 - 10 years of experience
Today
Be an Early Applicant
Job Overview by Ladders

Qualifications

  • 10+ years of executive marketing, enterprise ABM, or field marketing experience in enterprise B2B SaaS (Salesforce ecosystem experience is a strong plus).
  • Deep understanding of C-level executive perspectives, decision-making processes, and content consumption.
  • Proven track record in managing high-stakes executive engagement programs.
  • Exceptional ability to conceptualize and execute high-ROI executive events in relevant industry circuits (e.g., World Tours, Dreamforce).
  • Elite verbal and written communication skills with the ability to translate complex AI concepts into compelling narratives.
  • Experience in supply chain, back-office operations, or consulting is a plus.

Responsibilities

  • Craft high-impact executive messaging tailored for C-suite technology leaders.
  • Develop executive briefing materials and thought leadership assets positioning Regrello/AFO in back-office AI transformation.
  • Establish and lead an Exec-to-Exec Program connecting Salesforce/Regrello executives with enterprise customer prospects.
  • Drive deal sourcing through targeted executive introductions and tailored experiences for high-value accounts.
  • Identify and activate industry influencers and key advocates to enhance brand credibility among C-suite buyers.
  • Execute exclusive, high-touch executive events under the Agentforce Operations banner for C-level engagement.
  • Direct comprehensive executive event programming, ensuring an exceptional attendee experience.

Benefits

  • Access to resources and programs for personal and professional balance and growth.
  • Support from AI agents to enhance productivity and impact.
  • Opportunities to shape the future of AI and its applications across various organizations.
Full Job Description
To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category
Marketing & Communications

Job Details

As the Executive Marketing Director for Regrello (Agentforce Operations), you will build, own, and scale our high-impact Executive Marketing Program. Your role is to create and execute marketing built specifically for C-suite technology and business buyers, spanning executive thought leadership, first- and third-party executive event content, influencer marketing, an external executive advisory community, message development and testing for technical executive audiences, and the systems that turn executive engagement into pipeline.

You will design bespoke executive engagement strategies, execute world-class executive events, direct C-level content and messaging, and orchestrate top target account programs that accelerate pipeline velocity across global regions.

Key Responsibilities:
Executive Messaging & Content Strategy
  • C-Suite Positioning: Craft high-converting, authoritative executive messaging tailored specifically to C-level operational and business technology leaders.
  • Strategic Content Ownership: Develop executive briefing materials, C-level presentation decks, exclusive research insights, and thought leadership assets that position Regrello/AFO as essential to back-office AI transformation.
Exec-to-Exec Program & Target Account Advancement
  • Build Executive Sponsorship Models: Establish and lead a scalable Exec-to-Exec Program matching Salesforce/Regrello executives with C-level enterprise customer prospects.
  • Pipeline Acceleration: Drive deal sourcing and advancement through targeted executive introductions, strategic touchpoints, and tailored deal-closing experiences for high-value enterprise accounts.
  • Executive Influencer Ecosystem: Identify, cultivate, and activate industry influencers, key enterprise champions, and peer-advocates to elevate brand authority and trust among C-suite buyers.
World-Class Owned & Industry Events
  • Bespoke AFO Events: Own and execute high-touch, exclusive Agentforce Operations (AFO) executive events designed for intimate, high-value C-level engagement.
  • Salesforce Ecosystem Activation: Seamlessly plug Regrello/AFO into major Q3/Q4 Salesforce World Tours-prioritizing New York, Chicago, London, and Strategic Innovation Centers (SICs)-alongside Operating Unit (OU) executive programming.
  • Event Excellence: Direct every element of executive programming, from guest strategy and speaker prep to white-glove attendee experience, ensuring maximum deal progression.
Key Qualifications
  • Enterprise Track Record: 10+ years of executive marketing, enterprise ABM, or field marketing experience in enterprise B2B SaaS (Salesforce ecosystem experience strongly preferred).
  • C-Suite Mastery: Deep understanding of how C-level executives think, consume content, and make purchasing decisions, with a proven history of managing high-stakes executive programs.
  • Event & Program Execution: Exceptional history of conceptualizing, organizing, and executing elite, high-ROI executive events within major industry circuits (e.g., World Tours, Dreamforce).
  • Strategic Messaging: Elite verbal and written communication skills with a flair for distilling complex enterprise AI products into sharp, compelling executive narratives.
  • Cross-Functional Orchestration: Ability to partner seamlessly with Sales, Executive Leadership, Product Marketing, and Ecosystem Alliances to drive measurable pipeline growth.
  • Nice to have: Experience in supply chain, back-office operations, or consulting.


Unleash Your Potential

When you join Salesforce, you'll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we'll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future - but to redefine what's possible - for yourself, for AI, and the world.

About Salesforce

ExactTarget is a provider of on-demand email marketing software solutions. Their suite of on-demand one-to-one marketing applications enables clients to send business-critical and event-triggered communications to increase sales, optimize marketing investments, and strengthen customer relationships. They offer four editions of their on-demand software application along with integrated solutions such as ExactTarget for AppExchange and ExactTarget for [Microsoft](/organization/Microsoft) Dynamics CRM.

Salesforce Careers

Joining Salesforce means becoming part of a dynamic, global team of professionals who are deeply committed to driving customer success and innovation. As the world's leading Customer Relationship Management (CRM) platform, Salesforce offers unparalleled job opportunities in technology and consulting, making it an ideal place for ambitious individuals looking to make a significant impact.

Work You'll Do

At Salesforce, every position is a chance to leverage your skills and creativity to transform businesses and industries. Our diverse team of experts collaborates to deliver cutting-edge solutions that foster growth and enhance leadership capabilities. By joining our team, you'll be at the forefront of digital innovation, using Salesforce's powerful platform to help clients navigate their transformation journeys.

Innovate and Lead

Salesforce is not just a company; it's a community where you can lead with your ideas and see them come to life. Our culture of innovation encourages you to challenge the status quo and push the boundaries of what's possible. With Salesforce, you'll work alongside leaders in technology and business who are committed to your growth and professional development.

Career Growth and Opportunities

Whether you're looking for an internship, a full-time position, or leadership roles, Salesforce provides a wealth of opportunities to advance your career. Our commitment to professional growth is reflected in our robust training programs, including leadership development and diversity training, designed to help you excel at every stage of your career.

Be Part of a Great Team

Salesforce prides itself on a culture that values diversity, teamwork, and open communication. We believe that our strength lies in our people, and we're committed to creating an environment where everyone can thrive. Joining our team means being part of a supportive community that encourages networking and collaboration.

Benefits and Culture

At Salesforce, we understand that job satisfaction extends beyond the office. That's why we offer competitive benefits to support the health, well-being, and financial security of our employees and their families. From health insurance and retirement plans to wellness programs and flexible working arrangements, we provide the benefits that contribute to a better work-life balance.

Explore Job Opportunities

Ready to take the next step in your career? Explore the wide range of employment opportunities at Salesforce. From technical roles to customer engagement positions, we are continuously hiring talented individuals who are passionate about making a difference.

Stay Connected

Keep up to date with the latest at Salesforce by following our careers blog. Gain insights from the people who work here and learn how you can bring your career to the next level with Salesforce.

Apply Now

Are you ready to join a company that's leading the way in CRM technology? Search open positions that match your skills and interests on our careers page. Tailor your resume, prepare for your interview, and take the first step towards a rewarding career at Salesforce.

SEARCH SALESFORCE JOBS

Join Salesforce today and be part of a company that's shaping the future of technology, fostering a culture of innovation, and building a more equitable world.
Learn more about Salesforce
Size
73,541 employees
Market Cap
$130.4 billion
Industry
Enterprise Technology
Net Income
$4 billion
Founded
2000
5 Year Trend
+25.7%
Revenue
$21.2 billion
NASDAQ
CRM
* Ladders Estimates

Similar Jobs

Ad banner background

Get Ready For Your
Next Interview

More Jobs at Salesforce

More Enterprise Technology Jobs

Find similar Executive Marketing Director, Regrello jobs:

NationwideAtlanta, GA