Job SummaryThis role is a key leader in driving the strategy, planning, and execution of external communications for Comcast's Connectivity portfolio, one of the company's highest-priority business drivers. Shapes and advances the narrative around our products, innovations, and customer experience by developing integrated communications strategies, identifying high-impact storytelling opportunities, and proactively managing issues.
Builds and delivers coordinated, insight-driven communications campaigns and product launches with a focus on earned, influencers, and key external stakeholders. Operates as a critical connector across Comcast's communications ecosystem, ensuring alignment, consistency, and amplification across functions and teams.
Strengthens Comcast's presence and reputation in the communities we serve by supporting strategic events, partnerships, and relationship-building initiatives that reinforce our leadership in connectivity and our commitment to customers.
Job DescriptionCore Responsibilities- Lead development of high-impact external communications strategies for Xfinity Mobile that advance the narrative around Comcast's Connectivity portfolio and support key business priorities.
- Drive integrated storytelling across press, influencers, social media, and consumer channels, ensuring messages are compelling, consistent, and audience-appropriate.
- Draft and refine a wide range of materials, including press releases, standby statements, messaging frameworks, Q&As, and executive bylines.
- Cultivate and maintain strong relationships with tech, consumer, and business media to elevate the Xfinity brand and secure ongoing coverage.
- Serve as a trusted communications advisor to business leaders, providing strategic counsel on proactive visibility opportunities and reactive or crisis scenarios.
- Create proactive, consumer-focused campaigns designed to build momentum and excitement around Comcast's connectivity products and innovations.
- Identify and pursue thought leadership opportunities, including executive speaking engagements, award submissions, and contributed content.
- Strengthen and protect Comcast's reputation by leveraging media, events, and strategic communication tactics to foster mutual understanding with key stakeholders.
- Lead cross-functional communications planning for major product launches, updates, and milestones specific to Xfinity Mobile.
- Exercise independent judgment and discretion on issues of strategic significance.
- Maintain reliable, consistent availability, including nights, weekends, and variable schedules as required.
- Perform additional duties as needed to support external communications priorities.
Employees at all levels are expected to:- Understand our Operating Principles; make them the guidelines for how you do your job.
- Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
- Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
- Win as a team - make big things happen by working together and being open to new ideas.
- Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
- Drive results and growth.
- Support a culture of inclusion in how you work and lead.
- Do what's right for each other, our customers, investors and our communities.
Disclaimer:- This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.
SkillsCommunication, Public Relations (PR), Strategic Thinking
We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools that are personalized to meet the needs of your reality-to help support you physically, financially and emotionally through the big milestones and in your everyday life.
Please visit the benefits summary on our careers site for more details.
EducationBachelor's Degree
While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.
Certifications (if applicable)
Relevant Work Experience10 Years +
