Description Position at loanDepot
Position Summary:
Responsible for leading the development, expansion, and alignment of the company's brand identity and go-to-market visual strategies across B2C and B2B channels and multiple verticals. This role oversees the development of executive-, corporate-, and producer-level marketing and creative assets, ensuring that all deliverables consistently meet company brand standards and demonstrate best-in-class creative execution.
Success in this role will be measured by the timely delivery of high-quality assets, meaningful improvements to team workflows, effective adoption of AI tools, and the growth and career development of direct-report creative professionals.
Responsibilities:
- Understands the fundamentals of loanDepot's origination and servicing business and translates understanding and company objectives into clear creative strategies with measurable results
- Understands the needs of the sales force and delivers creative that drives business.
- Drives innovation by identifying and implementing new ideas, campaigns, processes, and technologies that enhance marketing effectiveness and deliver measurable business results.
- Manages the print, digital, and video media creative process from inception through completion, ensuring that every initiative has clearly defined milestones and success criteria.
- Ensures brand standards are consistently upheld while delivering high-quality, impactful creative that reflects best-in-class marketing practices.
- Partners with senior leaders to develop strategic marketing initiatives, recommend solutions, and secure alignment on key priorities.
- Provides leadership and direction to graphic and media teams, fostering collaboration across cross-functional teams and various levels of leadership in the production of creative collateral.
- Identifies opportunities to leverage AI and emerging technologies to enhance creative, marketing, and operational workflows; evaluates, implements, and optimizes solutions that improve team productivity, accelerate execution, and enable smarter, more efficient ways of working.
- Evaluates copy and content, integrating them effectively with design output.
- Reviews creative deliverables, offering clear direction and actionable feedback to team members to drive quality.
- Oversees deliverables, timelines, and budgets to ensure efficient and successful project execution.
- Leads vendor negotiations and production planning to optimize costs, quality, and execution across marketing initiatives.
- Builds a high-performing team culture through effective coaching, timely feedback, accountability, and a commitment to achieving business and creative objectives.
- Performs other duties and projects as assigned.
Requirements:
- Bachelor's degree, and/or a minimum of eight (8) + years' experience in graphic design or videography role required.
- Minimum five (5) + years of experience in leading creative teams and creative execution required.
- Minimum of three (3) + years' financial services industry experience preferred.
- Strong web, mobile design, front-end development and UX/UI skills and execution experience required.
- Proven track record of creative and managerial success required.
- Must be able to operate well in a high-velocity environment in graphic design and media software where competing priorities are the norm
Why work for #teamloanDepot:
- Aggressive compensation package based on experience and skill set.
- Inclusive, diverse, and collaborative culture where people from all backgrounds can thrive.
- Work with other passionate, purposeful, and customer-centric people.
- Extensive internal growth and professional development opportunities including tuition reimbursement.
- Comprehensive benefits package including Medical/Dental/Vision.
- Wellness program to support both mental and physical health.
- Generous paid time off for both exempt and non-exempt positions.
Base salary is one piece of our total rewards package and is structured within a range so you can progress as you grow in the role. For this position, the anticipated annual base salary range is $141,000 to $194,500 nationally. In certain high-cost geographic markets (CA), the anticipated annual base salary range is $163,000 to $200,000. Actual compensation will depend on your skills, experience, qualifications, and the work location tied to our geographic pay structure.
