Content Marketing (Lead, Manager, Head; CMM)

DualEntry

• $100K — $165K *
Business Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3+ years in B2B or B2C SaaS content marketing strategy ownership
  • Exceptional writing and editing skills for various content formats
  • Strong grasp of SEO and performance metrics
  • Ability to distill complex topics into accessible content
  • Self-motivated with a high ownership mindset
  • Experience with lead generation and gated content

Responsibilities

  • Own the end-to-end content strategy and editorial direction
  • Produce clear, compelling content on complex finance topics
  • Manage a monthly content calendar aligned with marketing goals
  • Create diverse content types, including blogs and white papers
  • Represent the brand on social media through video formats
  • Collaborate with cross-functional teams for content refinement
  • Track and optimize content performance based on results

Benefits

  • Significant equity ownership in an emerging AI company
  • Opportunity for rapid growth within the company
  • Impactful feedback loop on product development
  • Fast-paced, high-trust work environment
  • Generous PTO and public holidays
  • Comprehensive health insurance plans
  • Relocation support to make moving easier
Full Job Description
Why This Role Matters Now

Since starting 18 months ago, we've raised $100,000,0000+ from world-class investors such as Lightspeed Venture Partners, Khosla Ventures, Contrary Ventures and Google Ventures, as well as more than 20 angel investors who've built, scaled, and exited some of the most impactful companies of the last decade.

We got there by moving incredibly fast and hiring an exceptionally sharp, hard-working and deeply committed team from leading tech and accounting companies - Ramp, Meta, Microsoft, Lyft, PwC, Deloitte, J.P. Morgan, Bloomberg, Sage, Xero and Intuit. And some of us don't have a fancy logo on our resume and are here for a shot to prove ourselves.

We're a small team, growing fast with huge momentum - join early.

This is an intense, hands-on role with full ownership. We expect you to push for excellence and raise the bar.

Where you'll create impact

Build the best in the world content lead generation engine, with a heavy focus on Linkedin:
  • Own end-to-end content strategy and editorial direction
  • Turn complex accounting and finance topics into clear, compelling content across mediums (SEO/blog, social (Linkedin heavy), etc)
  • Plan and manage a monthly content calendar aligned with marketing and growth goals
  • Create in-depth content including blogs, guides, ebooks, white papers, and case studies
  • Comfort with representing DualEntry on camera across different video formats on social and website channels
  • Work closely with web, video, SEO, product, growth, and sales teams
  • Refine and maintain a consistent brand voice across all content
  • Track performance and continuously improve content based on results
What sets you up for success
  • Hardcore work ethic and high agency
  • Drive to become the best content marketing manager in the world, and to put in the hard work and weekends necessary to get there
  • 3+ years of experience in owning B2B or B2C SaaS content marketing strategy end-to-end
  • Exceptional writing and editing skills, across short-form and long-form content incl. video content
  • Strong understanding of SEO and content performance metrics
  • Ability to simplify complex ideas without losing accuracy
  • High ownership mindset and comfort working in a fast-moving environment
  • Experience with gated content, lead generation, and lifecycle content
Nice To Have
  • Experience in fintech, accounting, finance, or developer tools
Why You'll Thrive Here
  • Significant equity ownership in one of the top AI companies in the world
  • You're joining early and will grow with DualEntry
  • Your feedback shapes the product directly
  • High-speed culture
  • High-trust environment with high expectations
  • Ambitious mission
Compensation & Benefits
  • Base salary: $100,000 - $165,000
  • Equity: $50,000+
  • 15 PTO days + 12 public holidays
  • Full medical, dental & vision insurance
  • Commuter benefits
  • 401k benefits
  • On-site team culture - high collaboration, no bureaucracy
  • We'll cover relocation packages and make the move exciting, not painful!


We hire the best, expect the best, and give you the masterclass of your career - an archaic and huge industry like ERP only goes through a seismic shift like this once in a lifetime. It's hard, it's intense, and it's the most rewarding work you'll do this decade.

If you're hungry, driven, and ready to build something massive, climb aboard!

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