National Beverage Corp is a holding company that develops, produces, markets and sells a diverse portfolio of flavored beverage products. The company's primary brands are LaCroix, Shasta, Faygo, Everfresh, Big Shot and Rip It. LaCroix is the company's flagship brand and is a flavored sparkling water that is sold in the United States. The company's products are distributed through a network of wholesalers, retailers and distributors. National Beverage Corp was founded in 1985 and is headquartered in Fort Lauderdale, Florida.