The ‘Airbnb of swimming pools’ is expanding into courts and theaters

Need to take a quick dip in a pool this summer? Now you can rent one.

Swimply — the Airbnb for swimming pools — allows people to book private pools across major cities by the hour, and announced earlier this week that they are expanding into 25 new cities in the US. They are also launching Joyspace — another Airbnb-like service but aimed to provide people with access to amenities such as basketball courts and home theaters.

The company is close to announcing the closing of $10 million Series A financing, which will support additional market launches, product development, and increase insurance coverage for homeowners.

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Swimply will be taking a dip in new cities

Currently, Swimply serves two markets in Canada, five markets in Australia and a total of 125 US markets. It now aims to provide access in cities across the US, ranging from Burnsville, MN, Portland OR, and Raleigh, NC, while ranging out west into California cities like Oakland, San Luis Obispo and Los Gatos.

“The shifting mindset from younger generations about ownership is a huge contributor to increased growth of the Swimply marketplace,” Asher Weinberger, co-founder and COO of Swimply said in a statement.

“Swimming is the third most popular activity for adults and number one for children, and yet no other company has tackled the aquatic space to make swimming more affordable and accessible…until now.”

Swimply was a Shark Tank reject

Founded in 2018, the pool-booking service made about 400 reservations last year.  You may have heard of Swimply thanks to their debut on Shark Tank in 2020, but they left empty handed. However, they grew revenue by 4,000% thanks to the exposure.

“What we’ve enjoyed seeing as we grow, is that homeowners now also use Swimply to rent their own private oasis for a variety of special events  such as  birthdays and family reunions,” said Bunim Laskin, co-founder and CEO of Swimply. “We’ve also had spaces rented for experiences such as photo shoots, scuba diving certification, the testing of underwater drones, and even dog parties. Water brings joy and people together, and as we come out of the pandemic, we expect Swimply to continue to grow as it brings communities and neighbors together in a safe, affordable way.”

Bookings can be made on the company’s website or on the iOS and Android app for an average of $45 per hour based on pool area size, amenities, timing and demand.

For people with pools, you can become a host similar to Airbnb. Swimply sends payment via direct deposit after each booking and takes a 15% service fee.