Product Marketing Director Jobs

Explore Product Marketing Director opportunities on Ladders, where you can find vetted professional jobs paying $100,000 or more. Product marketing directors connect customer needs, product capabilities, and business goals to bring compelling offerings to market. Browse leadership roles across industries and discover opportunities to shape strategy, build teams, and drive measurable growth.

What Does a Product Marketing Director Do?

Product Marketing Directors lead the strategy for how products are positioned, launched, and understood by customers. They partner with product management, sales, marketing, and executive teams to define target audiences, clarify differentiators, develop messaging, and equip go-to-market teams. Depending on the organization, the role may cover a single product line, a portfolio, or a global market.

Common Responsibilities

  • Set product marketing strategy and translate business priorities into go-to-market plans.
  • Lead market research, customer insights, competitive analysis, and segmentation.
  • Develop positioning, value propositions, messaging, and sales enablement materials.
  • Plan product launches and coordinate execution across cross-functional teams.
  • Measure campaign and launch performance, using results to improve market impact.
  • Hire, coach, and develop product marketing teams and influence senior stakeholders.

Skills and Qualifications

Employers commonly seek strategic leadership, strong communication, customer empathy, and the ability to influence across functions. Experience in product marketing, go-to-market planning, market research, and launch execution is often important. Depending on the role, employers may also value industry expertise, analytical skills, familiarity with sales enablement, and a record of developing high-performing teams.

Find Product Marketing Director Opportunities

Use Ladders to explore Product Marketing Director jobs paying $100K or more. Compare roles by company, industry, location, and responsibilities to find opportunities aligned with your experience and career goals. New listings and hiring needs can vary, so review current openings for the latest opportunities.

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1
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$113K - $197K *

Lead the charge in defining product strategy and roadmap, translating business objectives into actionable plans. Collaborate with cross-functional teams to ensure successful implementation and operati...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Healthcare

$150K - $180K *

Lead a high-performing sales team to drive new logo acquisition and revenue growth in enterprise software. Develop strategies, foster collaboration, and engage executive customers to expand market sha...

United StatesRemote

2 days ago

  •   8 - 10 years exp.  •   Enterprise Technology

$150K - $180K *

Lead the charge in driving operational excellence and portfolio growth, ensuring customer satisfaction and seamless delivery across innovative projects. Collaborate with sales and project teams to ele...

United StatesRemote

Reposted 1 week ago

  •   11 - 15 years exp.  •   Enterprise Technology

$150K - $180K *

Drive revenue growth by leading a high-performing enterprise sales team, executing strategic sales plans, and building relationships with key decision-makers in the cybersecurity sector. Collaborate c...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$168K - $200K *

Champion client relationships and lead diverse teams in life sciences, driving project success through strategic planning and scheduling expertise. Empower your career with mentorship and a focus on q...

Portland, ORRemote

3 weeks ago

  •   8 - 10 years exp.  •   Real Estate & Construction

$175K - $225K *

Empower growth by leading AI product initiatives, driving customer adoption, and enhancing market competitiveness while collaborating cross-functionally to deliver measurable business outcomes and str...

United StatesRemote

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$130K - $160K *

Engage as a senior leader in Business Development to drive growth in the U.S. UAV/UAS market. Leverage industry relationships and expertise to expand strategic partnerships and pursue new business opp...

San Dimas, CARemote

1 week ago

  •   5 - 7 years exp.  •   Telecommunications & Hardware

$150K *

Oversee a dynamic team to execute media strategies, optimize campaigns, and ensure resource alignment with business goals, driving performance and compliance across various advertising channels...

New York, NYRemote

5 days ago

  •   Less than 5 years exp.  •   Media

$140K - $154K *

Engage with small to medium enterprises, driving IoT solutions through strategic sales. Own the full sales cycle from prospecting to close, nurturing relationships and building trust to deliver impact...

CanadaRemote

Reposted 2 days ago

  •   Less than 5 years exp.  •   Enterprise Technology

$95K - $143K *

Transform customer insights into compelling case studies that drive marketing success. Collaborate with cross-functional teams and leverage AI tools to enhance storytelling and streamline content crea...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$180K - $220K *

Lead the charge in driving growth for our Guidewire InsuranceNow practice by developing strategic relationships, generating new business opportunities, and executing revenue strategies across the US i...

United StatesRemote

1 week ago

  •   11 - 15 years exp.  •   Information Technology

$135K - $234K *

Drive partner operations strategies to transform relationships into revenue, enhancing processes and performance frameworks. Collaborate with leadership to integrate AI tools and optimize partner enga...

United StatesRemote

3 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$150K - $227K *

Advance strategic insights at a global scale by leading market research, quantitative analysis, and executive presentations. Collaborate with senior leadership to drive impactful decisions and shape t...

RemoteRemote

Yesterday

  •   8 - 10 years exp.  •   Enterprise Technology

$275K - $300K *

Join a dynamic team as you lead AI product deployments, drive customer success, and optimize technical implementations. Collaborate cross-functionally to enhance product offerings and ensure impactful...

Tennessee, USRemote

2 weeks ago

  •   Less than 5 years exp.  •   Consumer Technology

$110K - $130K *

Pioneer product partnerships by driving strategy and execution for growth. Collaborate cross-functionally to evaluate opportunities, negotiate terms, and ensure long-term success while representing th...

United StatesRemote

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$141K - $177K *

Drive strategic initiatives and operational excellence by leading technology solutions, collaborating with stakeholders, and ensuring project success through effective management and innovative proble...

Chicago, ILRemote

1 week ago

  •   8 - 10 years exp.  •   Finance & Insurance

$110K - $130K *

Lead the execution of complex client programs, ensuring timely delivery and budget adherence. Collaborate with cross-functional teams to drive accountability and clarity, while proactively managing ri...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Business Services

$150K - $170K *

Empower the electric utilities sector by driving sales growth and strategic account management. Collaborate with cross-functional teams to enhance key customer relationships and execute effective terr...

Stewartville, MNRemote

Reposted 1 week ago

  •   5 - 7 years exp.  •   Manufacturing & Automotive

$78K - $87K *

Engage in strategic leadership as you develop and execute integrated PR programs for B2B tech clients. Shape narratives, mentor teams, and build influential media relationships to elevate brand visibi...

Seattle, WARemote

3 weeks ago

  •   Less than 5 years exp.  •   Media

$100K - $113K *

Lead integrated PR strategies for B2B tech clients, driving impactful media relations and mentoring teams. Shape narratives around emerging technologies while fostering client partnerships and enhanci...

Seattle, WARemote

3 weeks ago

  •   5 - 7 years exp.  •   Media

$150K - $180K *

Optimize the global revenue accounting lifecycle, ensuring compliance with ASC 606 while leading high-performing teams. Collaborate cross-functionally to enhance billing, collections, and financial re...

United StatesRemote

4 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$170K - $190K *

Empower innovation at the intersection of technology and law. Guide product, engineering, and compliance teams in navigating regulatory landscapes and mitigating risks related to AI and machine learni...

United StatesRemote

Reposted 1 week ago

  •   8 - 10 years exp.  •   Information Technology

$180K - $220K *

Lead the charge in driving growth across insurance platforms by building strategic alliances, developing executive relationships, and executing market strategies to enhance revenue and expand opportun...

United StatesRemote

1 week ago

  •   11 - 15 years exp.  •   Information Technology

$135K - $160K *

Champion the delivery of innovative data solutions, leading cross-functional teams to modernize platforms and drive AI integration. Ensure project success through effective management of scope, qualit...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Information Technology

$135K - $160K *

Inspire delivery excellence by leading a diverse portfolio of 20+ Scrum teams across regions. Align engineering outcomes with client priorities, enhance AI adoption, and drive measurable value through...

CanadaRemote

2 weeks ago

  •   5 - 7 years exp.  •   Information Technology

Frequently Asked Questions (FAQ)

  • What does a Product Marketing Director do?question toggle

    A Product Marketing Director leads product positioning, messaging, market research, launch planning, and go-to-market strategy. The role aligns product, sales, and marketing teams to communicate product value and support business growth.

  • What qualifications are commonly required for Product Marketing Director jobs?question toggle

    Requirements vary by employer, but roles often call for substantial product marketing experience, strategic and analytical skills, strong communication, and a history of leading cross-functional initiatives. Some positions also require people-management experience or expertise in a particular industry.

  • What skills are important for a Product Marketing Director?question toggle

    Key skills include positioning and messaging, customer and competitive research, go-to-market planning, product launch leadership, sales enablement, data-informed decision-making, and the ability to influence and develop teams.

  • How much do Product Marketing Director jobs pay?question toggle

    Compensation varies based on factors such as location, industry, company size, and experience. Ladders focuses on vetted professional opportunities paying $100,000 or more; check individual listings for specific salary details.

  • Where can I find Product Marketing Director jobs paying $100K or more?question toggle

    Browse Product Marketing Director listings on Ladders to explore vetted professional roles with salaries of $100,000 or more. Review each listing for current requirements, compensation, and location details.