Product Marketing Director Jobs

Explore Product Marketing Director opportunities on Ladders, where you can find vetted professional jobs paying $100,000 or more. Product marketing directors connect customer needs, product capabilities, and business goals to bring compelling offerings to market. Browse leadership roles across industries and discover opportunities to shape strategy, build teams, and drive measurable growth.

What Does a Product Marketing Director Do?

Product Marketing Directors lead the strategy for how products are positioned, launched, and understood by customers. They partner with product management, sales, marketing, and executive teams to define target audiences, clarify differentiators, develop messaging, and equip go-to-market teams. Depending on the organization, the role may cover a single product line, a portfolio, or a global market.

Common Responsibilities

  • Set product marketing strategy and translate business priorities into go-to-market plans.
  • Lead market research, customer insights, competitive analysis, and segmentation.
  • Develop positioning, value propositions, messaging, and sales enablement materials.
  • Plan product launches and coordinate execution across cross-functional teams.
  • Measure campaign and launch performance, using results to improve market impact.
  • Hire, coach, and develop product marketing teams and influence senior stakeholders.

Skills and Qualifications

Employers commonly seek strategic leadership, strong communication, customer empathy, and the ability to influence across functions. Experience in product marketing, go-to-market planning, market research, and launch execution is often important. Depending on the role, employers may also value industry expertise, analytical skills, familiarity with sales enablement, and a record of developing high-performing teams.

Find Product Marketing Director Opportunities

Use Ladders to explore Product Marketing Director jobs paying $100K or more. Compare roles by company, industry, location, and responsibilities to find opportunities aligned with your experience and career goals. New listings and hiring needs can vary, so review current openings for the latest opportunities.

Remote
caret down
Compensation
caret down
Position Level
caret down
Time Posted
caret down
Industries
caret down
More
1
caret down

$80K - $95K *

Transform integrated marketing initiatives to drive brand growth and customer engagement. Own CRM lifecycle marketing, optimize mobile app performance, and leverage data-driven insights to enhance mar...

Hartford, CTRemote

2 weeks ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$173K - $259K *

Lead the North America partner and field marketing strategy, driving measurable pipeline growth and team development. Collaborate with sales and partners to enhance marketing effectiveness and achieve...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Information Technology

$125K - $150K *

Shape the future of sales in Canada by driving growth and building relationships. Leverage innovative technology to establish a strong market presence and lead a high-performing team in a dynamic star...

CanadaRemote

2 days ago

  •   Less than 5 years exp.  •   Telecommunications & Hardware

$112K - $193K *

Optimize behavioral health services by leading Medicaid management, ensuring compliance with state laws, and driving strategic initiatives. Collaborate with stakeholders to enhance product performance...

Minnetonka, MNRemote

Yesterday

  •   5 - 7 years exp.  •   Healthcare

$200K - $220K *

Empower the future of financial operations by mastering money movement, ensuring seamless transactions and transparency. Collaborate with cross-functional teams to drive product success and enhance cl...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Finance & Insurance

$254K - $382K *

Pioneer innovative clinical strategies as a senior medical leader, driving excellence in study execution and client engagement. Collaborate with cross-functional teams to enhance patient care and oper...

United StatesRemote

Yesterday

  •   8 - 10 years exp.  •   Healthcare

$95K - $149K *

Lead the charge in delivering complex product development projects by managing cross-functional teams, ensuring customer satisfaction, and driving operational excellence from initiation to delivery in...

United StatesRemote

3 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$114K - $218K *

Join a team that's redefining global events strategy. Lead and inspire a dedicated team while managing a global portfolio of industry events, ensuring alignment with strategic goals, and driving measu...

United StatesRemote

Reposted 5 days ago

  •   8 - 10 years exp.  •   Information Technology

$175K - $210K *

Transform the Platform organization by owning roadmap planning, development processes, and cross-functional coordination. Drive execution and ensure alignment with business goals while providing leade...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Finance & Insurance

$140K - $175K *

Transform the marketing landscape by leading strategic initiatives that drive brand authority, generate qualified leads, and accelerate revenue growth in the cybersecurity compliance sector for defens...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Information Technology

$133K - $210K *

Transform internal communications by connecting employees to strategy and culture. Lead a team, advise executives, and drive effective communication strategies that enhance organizational alignment an...

United StatesRemote

Yesterday

  •   8 - 10 years exp.  •   Telecommunications & Hardware

$180K - $200K *

Pioneer contact center strategy and operational excellence, driving scalable solutions across women's health and family-building services. Collaborate with leadership to enhance member experience and...

New York, NYRemote

Today

  •   8 - 10 years exp.  •   Healthcare

$100K - $120K *

Lead the execution of innovative topicals projects, ensuring timely delivery and quality. Collaborate across teams to streamline processes and enhance product development, driving growth in a fast-pac...

United StatesRemote

4 weeks ago

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$80K - $95K *

Take ownership of technical customer engagements, troubleshooting software issues, and enhancing product reliability. Collaborate with cross-functional teams to drive customer success and inform produ...

Texas, USRemote

1 week ago

  •   Less than 5 years exp.  •   Enterprise Technology

$150K - $180K *

Oversee the Dynamics 365 business in the US, driving growth, profitability, and team development while ensuring delivery excellence and strategic customer engagement for sustainable success...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Enterprise Technology

$110K - $130K *

Join a dynamic team as you drive revenue growth in K12 and Higher Ed sectors, leading full-cycle sales and expanding market presence with innovative AI solutions that transform education...

United StatesRemote

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Consumer Technology

$99K - $155K *

Drive impactful marketing initiatives by executing campaigns, managing operations, and collaborating with teams to enhance brand visibility and support sales growth. Leverage data insights to optimize...

United StatesRemote

Today

  •   8 - 10 years exp.  •   Healthcare

$190K - $230K *

Shape the future of asset management by driving global strategy, revenue growth, and service innovation. Lead a high-performing team to deliver exceptional value in regulated environments, ensuring co...

Massachusetts, USRemote

4 weeks ago

  •   11 - 15 years exp.  •   Healthcare

$110K - $130K *

Help us drive strategic initiatives by coordinating cross-functional teams, managing risks, and delivering executive-ready reports to ensure successful program execution and stakeholder alignment...

RemoteRemote

1 week ago

  •   Less than 5 years exp.  •   Pharmaceuticals & Biotech

$130K - $150K *

Join a team that's driving customer success by managing strategic accounts, enhancing retention, and leading a dedicated team. Shape best practices and leverage automation to optimize account manageme...

Florida, USRemote

4 weeks ago

  •   8 - 10 years exp.  •   Finance & Insurance

$135K - $175K *

Unlock the potential of our NTN device ecosystem by driving strategic partnerships with OEMs, chipset vendors, and manufacturers. Collaborate cross-functionally to align product roadmaps and ensure su...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Telecommunications & Hardware

$154K - $232K *

Shape the future of operations by leading enterprise-wide transformation and optimizing manufacturing networks. Drive cross-functional initiatives, establish governance, and ensure effective change ma...

RemoteRemote

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Food & Beverages

$130K - $176K *

Optimize your career by leading integrated marketing campaigns that drive enterprise growth. Collaborate across teams to craft compelling narratives and ensure cohesive execution from strategy to laun...

CanadaRemote

6 days ago

  •   8 - 10 years exp.  •   Consumer Technology

$153K - $208K *

Partner with us to architect and execute integrated marketing campaigns that drive enterprise product launches and enhance brand storytelling, ensuring alignment across multiple teams and channels for...

United StatesRemote

6 days ago

  •   8 - 10 years exp.  •   Consumer Technology

$190K - $237K *

Optimize sourcing strategies and procurement processes for clinical operations, ensuring effective vendor management and governance across global clinical trials. Collaborate with cross-functional tea...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

Frequently Asked Questions (FAQ)

  • What does a Product Marketing Director do?question toggle

    A Product Marketing Director leads product positioning, messaging, market research, launch planning, and go-to-market strategy. The role aligns product, sales, and marketing teams to communicate product value and support business growth.

  • What qualifications are commonly required for Product Marketing Director jobs?question toggle

    Requirements vary by employer, but roles often call for substantial product marketing experience, strategic and analytical skills, strong communication, and a history of leading cross-functional initiatives. Some positions also require people-management experience or expertise in a particular industry.

  • What skills are important for a Product Marketing Director?question toggle

    Key skills include positioning and messaging, customer and competitive research, go-to-market planning, product launch leadership, sales enablement, data-informed decision-making, and the ability to influence and develop teams.

  • How much do Product Marketing Director jobs pay?question toggle

    Compensation varies based on factors such as location, industry, company size, and experience. Ladders focuses on vetted professional opportunities paying $100,000 or more; check individual listings for specific salary details.

  • Where can I find Product Marketing Director jobs paying $100K or more?question toggle

    Browse Product Marketing Director listings on Ladders to explore vetted professional roles with salaries of $100,000 or more. Review each listing for current requirements, compensation, and location details.