Product Marketing Director Jobs

Explore Product Marketing Director opportunities on Ladders, where you can find vetted professional jobs paying $100,000 or more. Product marketing directors connect customer needs, product capabilities, and business goals to bring compelling offerings to market. Browse leadership roles across industries and discover opportunities to shape strategy, build teams, and drive measurable growth.

What Does a Product Marketing Director Do?

Product Marketing Directors lead the strategy for how products are positioned, launched, and understood by customers. They partner with product management, sales, marketing, and executive teams to define target audiences, clarify differentiators, develop messaging, and equip go-to-market teams. Depending on the organization, the role may cover a single product line, a portfolio, or a global market.

Common Responsibilities

  • Set product marketing strategy and translate business priorities into go-to-market plans.
  • Lead market research, customer insights, competitive analysis, and segmentation.
  • Develop positioning, value propositions, messaging, and sales enablement materials.
  • Plan product launches and coordinate execution across cross-functional teams.
  • Measure campaign and launch performance, using results to improve market impact.
  • Hire, coach, and develop product marketing teams and influence senior stakeholders.

Skills and Qualifications

Employers commonly seek strategic leadership, strong communication, customer empathy, and the ability to influence across functions. Experience in product marketing, go-to-market planning, market research, and launch execution is often important. Depending on the role, employers may also value industry expertise, analytical skills, familiarity with sales enablement, and a record of developing high-performing teams.

Find Product Marketing Director Opportunities

Use Ladders to explore Product Marketing Director jobs paying $100K or more. Compare roles by company, industry, location, and responsibilities to find opportunities aligned with your experience and career goals. New listings and hiring needs can vary, so review current openings for the latest opportunities.

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1
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$110K - $130K *

Join a team that's redefining product management by building innovative features from concept to launch. Leverage AI tools to enhance efficiency and drive product operations, ensuring seamless deliver...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$165K - $215K *

Shape the future of value-based payments by leading product strategy, overseeing team development, and driving market innovations within a collaborative, cross-functional environment...

United StatesRemote

4 weeks ago

  •   8 - 10 years exp.  •   Healthcare

$165K - $190K *

Champion strategic IT procurement initiatives, driving cost reductions and optimizing software agreements. Collaborate cross-functionally to enhance efficiency and ensure compliance while managing con...

RemoteRemote

1 week ago

  •   8 - 10 years exp.  •   Healthcare

$144K - $189K *

Unlock potential by leading product innovation in clinical genomics. Shape tools for case management and data workflows, ensuring efficiency and quality while collaborating with lab directors and engi...

United StatesRemote

1 week ago

  •   Less than 5 years exp.  •   Healthcare

$150K - $180K *

Accelerate progress at our retail team, driving enterprise sales through strong relationship management, complex deal negotiation, and strategic planning. Collaborate across functions to redefine cust...

RemoteRemote

Reposted 3 weeks ago

  •   8 - 10 years exp.  •   Education, Government & Non-Profit

$130K - $155K *

Elevate data product experiences by defining metrics that drive value for Mural. Collaborate across teams to shape insights, enhance reporting, and ensure data integrity, empowering organizations to m...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$100K - $120K *

Grow your career with us by managing customer relationships, driving satisfaction, and ensuring success as a trusted advisor. You'll lead onboarding, identify opportunities for expansion, and advocate...

United StatesRemote

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$135K - $150K *

Elevate your career by leading product operations, enhancing processes, and driving AI adoption. Collaborate with cross-functional teams to optimize product delivery and analytics, ensuring seamless c...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Real Estate & Construction

$150K - $180K *

Empower growth by leading a dynamic sales organization, driving strategy, and optimizing performance. Oversee teams to achieve revenue goals, enhance productivity, and foster a high-performance cultur...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Staffing

$150K - $180K *

Drive operational excellence by leading the S&OP strategy, aligning resources with business goals, and optimizing capacity planning across the network to enhance efficiency and service delivery...

United StatesRemote

1 week ago

  •   11 - 15 years exp.  •   Healthcare

$182K - $290K *

Elevate product innovation by leading cross-functional teams to define and execute a strategic vision that enhances customer experience and drives business outcomes at scale. Collaborate with senior l...

California, USRemote

3 weeks ago

  •   8 - 10 years exp.  •   Real Estate & Construction

$120K - $140K *

Join our team to shape innovative industrial solutions, driving product strategy and execution. You'll lead cross-functional efforts, ensuring compliance and safety while delivering impactful products...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Energy & Utilities

$170K - $200K *

Empower a high-growth organization by leading operations strategy, enhancing client satisfaction, and driving efficiency through AI and automation. Collaborate with senior leadership to ensure financi...

United StatesRemote

Yesterday

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$141K - $212K *

Drive growth by managing sales cycles for Ecommerce and DTC brands, leveraging premium video and CTV inventory. Build relationships, activate accounts, and translate market insights into strategies fo...

CanadaRemote

Today

  •   5 - 7 years exp.  •   Hospitality & Recreation

$139K - $235K *

Transform customer infrastructure management by owning the product vision and roadmap for a key control plane. Collaborate with engineering to enhance user experience and operational efficiency, drivi...

United StatesRemote

6 days ago

  •   Less than 5 years exp.  •   Information Technology

$132K - $155K *

Unlock potential by providing advanced technical support and solutions, ensuring exceptional customer experiences. Collaborate with teams to resolve issues, mentor peers, and drive product improvement...

United StatesRemote

Today

  •   Less than 5 years exp.  •   Information Technology

$160K - $200K *

Unlock potential by leading strategic sales initiatives that drive growth and forge strong relationships with key retail and eCommerce clients in a fast-paced environment requiring frequent travel. In...

United StatesRemote

Reposted 1 week ago

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$140K - $239K *

Accelerate your career by leading a dynamic marketing team to enhance resident engagement and drive measurable growth through innovative campaigns and strategic partnerships across multiple channels...

Richardson, TXRemote

2 weeks ago

  •   8 - 10 years exp.  •   Real Estate & Construction

$200K - $245K *

Pioneer data-driven engineering for our Autonomy Data Flywheel initiative, overseeing the entire lifecycle to enhance AI-driven operations. Collaborate with cross-functional teams to achieve quality a...

RemoteRemote

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Transportation

$180K - $200K *

Shape the future of digital experiences by leading cross-functional initiatives that drive impactful business outcomes through data analysis, customer insights, and strategic alignment across teams...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Food & Beverages

$160K - $180K *

Shape the demand generation strategy for the MSP segment, leading a high-impact team to optimize funnel performance and drive revenue growth through innovative marketing approaches and AI tools...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Information Technology

$170K - $200K *

Drive market and competitive intelligence initiatives to enhance strategic decision-making across teams. Build a high-performing function that delivers insights on customer behavior, market trends, an...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Enterprise Technology

$85K - $90K *

Join a team that's shaping the future of our Advisory platform. As a Product Manager, you'll drive product strategy, prioritize customer needs, and collaborate with cross-functional teams to ensure su...

Philadelphia, PARemote

2 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$149K - $213K *

Lead the demand generation strategy to drive qualified pipeline and ARR growth. Build a high-performing team, optimize conversion paths, and align marketing with sales objectives to transition from sa...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$110K - $130K *

Engineer impactful solutions in a hybrid role, managing client engagements and product rollout. Collaborate cross-functionally with tech and business teams to deliver a modern SaaS platform while ensu...

RemoteRemote

Reposted 4 weeks ago

  •   8 - 10 years exp.  •   Finance & Insurance

Frequently Asked Questions (FAQ)

  • What does a Product Marketing Director do?question toggle

    A Product Marketing Director leads product positioning, messaging, market research, launch planning, and go-to-market strategy. The role aligns product, sales, and marketing teams to communicate product value and support business growth.

  • What qualifications are commonly required for Product Marketing Director jobs?question toggle

    Requirements vary by employer, but roles often call for substantial product marketing experience, strategic and analytical skills, strong communication, and a history of leading cross-functional initiatives. Some positions also require people-management experience or expertise in a particular industry.

  • What skills are important for a Product Marketing Director?question toggle

    Key skills include positioning and messaging, customer and competitive research, go-to-market planning, product launch leadership, sales enablement, data-informed decision-making, and the ability to influence and develop teams.

  • How much do Product Marketing Director jobs pay?question toggle

    Compensation varies based on factors such as location, industry, company size, and experience. Ladders focuses on vetted professional opportunities paying $100,000 or more; check individual listings for specific salary details.

  • Where can I find Product Marketing Director jobs paying $100K or more?question toggle

    Browse Product Marketing Director listings on Ladders to explore vetted professional roles with salaries of $100,000 or more. Review each listing for current requirements, compensation, and location details.