Marketing Program Manager Jobs

Explore Marketing Program Manager opportunities on Ladders, where professionals can find vetted roles paying $100,000 or more. Marketing program managers plan and coordinate integrated campaigns and programs, helping teams align strategy, timelines, budgets, and performance goals. Browse opportunities across industries and find roles that match your experience and career ambitions.

What Does a Marketing Program Manager Do?

Marketing Program Managers turn business and marketing priorities into coordinated programs. They build plans, manage schedules and resources, align stakeholders across functions, and track results. Depending on the organization, the role may cover product launches, demand generation, brand initiatives, events, lifecycle marketing, or multiple campaigns at once.

Skills and Qualifications Employers Look For

Employers often seek experience in marketing operations or campaign management, strong project planning, clear communication, and the ability to influence cross-functional partners. Familiarity with analytics, marketing automation, CRM platforms, budget management, and agile or other project management methods can also be valuable. Requirements vary by company, industry, and program scope.

Marketing Program Manager Salaries

Compensation depends on factors such as location, industry, company size, scope of responsibility, and relevant experience. Ladders focuses on vetted professional jobs that pay $100,000 or more, making it easier to explore senior-level Marketing Program Manager opportunities and compare roles based on their requirements and responsibilities.

Find Marketing Program Manager Opportunities

Use Ladders to discover Marketing Program Manager jobs, review role expectations, and identify opportunities that fit your background. Keep your resume current, highlight measurable campaign and program outcomes, and tailor your application to the needs of each employer.

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$110K - $125K *

Lead the charge in developing marketing strategies for employer audiences, managing cross-functional partnerships, and enhancing client lifecycle marketing to drive engagement and growth across the bu...

New York, NYRemote

3 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$110K - $130K *

Transform enterprise pipeline generation through innovative, multi-channel strategies. Collaborate with sales teams to drive upsell and cross-sell initiatives while supporting federal campaigns. Own t...

CanadaRemote

3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$125K - $150K *

Drive your career with a leadership role overseeing brand advertising strategy, budget, and execution across multiple channels. Lead a team and collaborate with agencies to enhance brand visibility an...

United StatesRemote

3 weeks ago

  •   8 - 10 years exp.  •   Consumer Technology

$110K - $130K *

Unlock potential by owning the demand generation engine, driving campaigns, and leveraging AI to enhance productivity. Collaborate across teams to build effective strategies that convert leads and mea...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$83K - $155K *

Contribute to the success of hygienic sensors by owning product strategy, collaborating with engineering, and driving market insights into actionable requirements. Lead product launches and manage lif...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Manufacturing & Automotive

$128K - $214K *

Empower cross-functional teams to deliver complex technical programs, ensuring alignment with business goals. Lead planning, execution, and stakeholder communication while fostering a collaborative en...

United StatesRemote

6 days ago

  •   5 - 7 years exp.  •   Finance & Insurance

$110K - $130K *

Join the charge in shaping CoreView's Federal market presence by leading strategic field marketing initiatives, enhancing brand awareness, and driving lead generation campaigns to establish a robust p...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Information Technology

$95K - $142K *

Drive the development and execution of strategic marketing initiatives to enhance brand awareness and support organizational goals. Collaborate with leadership to analyze market data and implement eff...

Fargo, NDRemote

6 days ago

  •   5 - 7 years exp.  •   Healthcare

$105K - $120K *

Lead the strategic direction of paid media programs for enterprise clients, combining media strategy with hands-on SEM management. Build client playbooks, present data-driven insights, and guide teams...

Denver, CORemote

2 weeks ago

  •   5 - 7 years exp.  •   Business Services

$110K - $130K *

Unlock potential by managing strategic partnerships to enhance capabilities, drive client opportunities, and foster collaboration across teams. This role requires a proactive approach to relationship...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Business Services

$100K - $150K *

Optimize product positioning and messaging for a leading Event Experience OS. Collaborate across teams to drive launches, competitive strategy, and sales enablement, ensuring clear communication and a...

Stamford, CTRemote

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$100K - $150K *

Join a dynamic team to shape the future of event technology. Lead product positioning, messaging, and competitive strategy while collaborating across departments to drive market success and customer a...

Maryland, USRemote

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$95K - $115K *

Join a team that's redefining product marketing by driving impactful go-to-market strategies, enabling sales teams, and translating complex product features into clear customer value across diverse ma...

United StatesRemote

Today

  •   Less than 5 years exp.  •   Information Technology

$110K - $130K *

Champion brand strategy for a diverse portfolio of university partners. Lead a team to develop positioning, messaging, and creative briefs, ensuring alignment across marketing functions while leveragi...

United StatesRemote

4 days ago

  •   5 - 7 years exp.  •   Education, Government & Non-Profit

$110K - $130K *

Elevate the impact of product marketing by shaping messaging and positioning for key education markets. Collaborate with cross-functional teams to drive successful launches and enhance sales effective...

United StatesRemote

Yesterday

  •   5 - 7 years exp.  •   Finance & Insurance

$140K - $160K *

Shape the future of demand generation by driving impactful campaigns, collaborating with cross-functional teams, and leveraging AI to enhance marketing efficiency. This role offers a chance to innovat...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Finance & Insurance

$125K - $150K *

Shape the future of product marketing by bridging product and go-to-market teams. Drive impactful messaging, enablement, and strategies that resonate with audiences, ensuring alignment in a fast-paced...

RemoteRemote

4 days ago

  •   8 - 10 years exp.  •   Enterprise Technology

$141K - $166K *

Lead the charge in shaping product messaging and go-to-market strategies, driving awareness and adoption through cross-functional collaboration and strategic insights. This role demands a proactive in...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Healthcare

$119K - $220K *

Unlock potential by driving strategic marketing insights and planning. Collaborate with cross-functional teams to evaluate growth opportunities and develop actionable recommendations that enhance glob...

Irvine, CARemote

6 days ago

  •   8 - 10 years exp.  •   Consumer Technology

$107K - $171K *

Shape the market narrative for AI Agent Identity by leading product marketing initiatives. Own positioning, messaging, and commercial enablement for DNSid, translating complex innovations into compell...

United StatesRemote

6 days ago

  •   8 - 10 years exp.  •   Information Technology

$95K - $112K *

Engage with a dynamic Lifecycle Marketing team to strategize, plan, and optimize CRM campaigns, driving customer engagement and loyalty through innovative email and SMS initiatives, and owning the cus...

RemoteRemote

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Hospitality & Recreation

$95K - $115K *

Lead the charge in optimizing paid social strategies for eCommerce clients while managing multiple platforms. Drive performance growth with actionable insights, testing strategies, and ensure strong a...

United StatesRemote

Reposted 2 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$90K - $110K *

Transform your career by owning the technical execution of lifecycle and demand generation campaigns, leveraging HubSpot and Salesforce to drive data-backed improvements and seamless sales follow-up...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$61K - $122K *

Optimize product delivery by bridging business needs and technical teams, leading requirement gathering, defining user stories, and ensuring alignment with stakeholders to enhance Epic EHR capabilitie...

United StatesRemote

Today

  •   Less than 5 years exp.  •   Healthcare

$125K - $135K *

Drive partner engagement and revenue growth by managing key relationships, executing go-to-market strategies, and optimizing partnerships to enhance Aprimo's ecosystem and market presence...

Chicago, ILRemote

1 week ago

  •   Less than 5 years exp.  •   Media

Frequently Asked Questions (FAQ)

  • What does a Marketing Program Manager do?question toggle

    A Marketing Program Manager plans and coordinates marketing initiatives, managing schedules, resources, budgets, stakeholders, and performance tracking to help deliver programs aligned with business goals.

  • What qualifications are common for Marketing Program Manager jobs?question toggle

    Requirements vary, but employers commonly value marketing or campaign management experience, project planning, communication, cross-functional collaboration, and familiarity with analytics, CRM, or marketing automation tools.

  • How much do Marketing Program Managers earn?question toggle

    Pay varies by location, industry, employer, experience, and role scope. Ladders features vetted professional job opportunities paying $100,000 or more.

  • Where can I find Marketing Program Manager jobs paying $100,000 or more?question toggle

    Browse Marketing Program Manager listings on Ladders to explore vetted professional opportunities with compensation of $100,000 or more.

  • How can I stand out when applying for a Marketing Program Manager role?question toggle

    Show how you have delivered programs across teams, managed budgets and timelines, and improved outcomes. Use specific metrics where possible and tailor your resume to the role's priorities.