Director, Patient Marketing Jobs

Explore Director, Patient Marketing opportunities on Ladders, where professionals can find vetted jobs paying $100,000 or more. These senior leaders shape how healthcare organizations connect with patients, explain services and therapies, and build meaningful experiences across the patient journey.

What Does a Director of Patient Marketing Do?

A Director of Patient Marketing develops and leads strategies that help patients discover, understand, and engage with healthcare products, services, or programs. Depending on the organization, responsibilities may include patient insights and segmentation, brand positioning, multichannel campaigns, patient education, engagement programs, and collaboration with clinical, commercial, digital, and compliance teams.

Common Responsibilities and Skills

Directors in this field often oversee marketing plans, budgets, agencies, and performance measurement. Employers may seek experience in healthcare or life sciences marketing, patient-centered communications, market research, digital marketing, analytics, and team leadership. Success also calls for clear communication, strategic judgment, and the ability to coordinate across regulated environments while keeping patient needs in focus.

Where Patient Marketing Leaders Work

Opportunities may be available with pharmaceutical and biotechnology companies, health systems, medical technology businesses, healthcare services organizations, and patient-focused agencies. Role scope varies: some positions focus on a particular brand, condition, or audience, while others lead programs across multiple products, channels, or markets.

Find Director, Patient Marketing Jobs on Ladders

Browse vetted Director, Patient Marketing listings on Ladders and discover senior roles with salaries of $100,000 or more. Review job requirements, compare opportunities, and find a position aligned with your healthcare marketing experience and leadership goals.

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$110K - $130K *

Drive client success by leading strategic relationships and enhancing service delivery. Collaborate cross-functionally to optimize client experiences and identify growth opportunities within the healt...

Dallas, TXRemote

1 week ago

  •   5 - 7 years exp.  •   Healthcare

$120K - $145K *

Unlock potential by leading strategic partnerships and driving growth initiatives. Collaborate cross-functionally to enhance business opportunities and ensure partner success through data-driven insig...

United StatesRemote

5 days ago

  •   5 - 7 years exp.  •   Finance & Insurance

$167K - $300K *

Lead the charge in oncology marketing by developing KOL engagement strategies and insights for individualized therapies. Collaborate cross-functionally to drive brand strategy and launch planning, ens...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$149K - $298K *

Lead strategic and operational initiatives for field clinical teams, ensuring compliance and effective trial support for TMVR programs while driving positive patient outcomes and team performance...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Healthcare

$174K - $217K *

Drive strategic leadership in industry partnerships and payor strategy, enhancing market access and competitive positioning. Lead a high-performing team to execute a multiyear plan that fosters sustai...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Healthcare

$235K - $270K *

Drive your career forward by leading access strategies across the Central region. Manage key payer relationships and ensure launch readiness for rare disease products while collaborating with cross-fu...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$126K - $153K *

Champion transformative patient experiences by leading strategic consulting engagements, collaborating with C-suite leaders, and driving measurable improvements in healthcare delivery and client relat...

United StatesRemote

Reposted today

  •   8 - 10 years exp.  •   Information Technology

$175K - $200K *

Lead the charge in optimizing biomarker program operations, ensuring seamless sample processing from collection to storage. Collaborate across teams to uphold quality and compliance while driving grow...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Healthcare

$201K - $251K *

Champion the US medical strategy for Non-Small Cell Lung Cancer, leading execution across the portfolio. Collaborate with cross-functional teams to translate clinical evidence into actionable plans, e...

United StatesRemote

Today

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$280K - $420K *

Shape the future of Medical Communications by leading strategic initiatives, driving innovation, and fostering cross-functional partnerships to enhance organizational impact and scientific excellence...

RemoteRemote

Today

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$232K - $290K *

Shape the future of global People Operations by leading innovative HR service delivery, enhancing employee experiences, and driving operational excellence in a rapidly scaling biopharmaceutical enviro...

United StatesRemote

3 weeks ago

  •   11 - 15 years exp.  •   Pharmaceuticals & Biotech

$100K - $140K *

Reimagine client success by managing relationships and ensuring seamless communication across teams. Drive operational excellence and enhance client satisfaction through proactive updates, coordinatio...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Healthcare

$210K - $240K *

Lead strategic relationships with influential optometrists and ophthalmologists, shaping the Presbyopia ecosystem through education and engagement. Drive insights and collaboration across medical, mar...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$110K - $130K *

Contribute to impactful consulting services in government pricing, leveraging your expertise to guide clients through compliance, data analysis, and strategic initiatives while leading a collaborative...

United StatesRemote

6 days ago

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$226K - $292K *

Lead strategic trade initiatives by collaborating with cross-functional teams to optimize distribution networks and channel strategies, ensuring alignment with market dynamics and compliance while dri...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$250K - $320K *

Advance your career by leading trade strategy and distribution networks. Drive product access and optimize performance across channels while collaborating with cross-functional teams to support launch...

Florham Park, NJRemote

5 days ago

  •   11 - 15 years exp.  •   Pharmaceuticals & Biotech

$280K - $300K *

Shape the future of clinical supply management by leading strategy and execution for transformative therapies. Collaborate cross-functionally to ensure timely delivery of investigational products, whi...

Boston, MARemote

3 weeks ago

  •   11 - 15 years exp.  •   Pharmaceuticals & Biotech

$86K - $138K *

Unlock innovative healthcare solutions by leading product strategy and lifecycle management for clinical programs. Collaborate across teams to enhance member experiences and drive business value while...

RemoteRemote

2 weeks ago

  •   Less than 5 years exp.  •   Healthcare

$132K - $172K *

Lead pharmacovigilance operations and safety science initiatives, ensuring compliance and quality in drug safety reporting. Oversee vendor performance, manage safety data, and contribute to regulatory...

RemoteRemote

2 weeks ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$192K - $288K *

Drive strategic operational leadership in oncology development, optimizing timelines and resources while fostering high-performing cross-functional teams. Lead project execution and risk management to...

Pennsylvania, USRemote

5 days ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$154K - $242K *

Take ownership of regulatory compliance for promotional materials in the pharmaceutical sector. Leverage your expertise to guide cross-functional teams, mentor staff, and ensure adherence to FDA regul...

Massachusetts, USRemote

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$110K - $130K *

Unlock your potential as a key contributor in educational grant development and scientific writing. Collaborate with experts to create impactful medical content and innovative educational programs tha...

Florida, USRemote

1 week ago

  •   Less than 5 years exp.  •   Media

$217K - $271K *

Launch your career by owning the national Field Excellence model, managing operations for a groundbreaking oncology therapy. Collaborate with sales leaders to enhance prescriber access and streamline...

United StatesRemote

1 week ago

  •   11 - 15 years exp.  •   Pharmaceuticals & Biotech

$210K - $305K *

Champion the global CMC regulatory strategy for a pivotal HCM program, ensuring compliance from Phase 3 through launch. Collaborate with cross-functional teams to build robust regulatory processes and...

San Francisco, CARemote

2 weeks ago

  •   11 - 15 years exp.  •   Pharmaceuticals & Biotech

$180K - $220K *

Join a team that's shaping clinical sales strategies and enhancing client relationships. Lead initiatives that drive market growth and improve patient satisfaction while collaborating across disciplin...

Harrisburg, PARemote

1 week ago

  •   5 - 7 years exp.  •   Healthcare

Frequently Asked Questions (FAQ)

  • What does a Director of Patient Marketing do?question toggle

    A Director of Patient Marketing leads strategies and campaigns that help patients learn about and engage with healthcare products, services, or programs. The role may cover patient research, positioning, education, digital engagement, campaign execution, and performance measurement.

  • What qualifications are common for Director, Patient Marketing jobs?question toggle

    Employers commonly look for a bachelor’s degree and substantial marketing experience, often in healthcare, pharmaceuticals, biotechnology, or another regulated industry. Strategic leadership, patient-centered communication, digital marketing, analytics, and cross-functional collaboration are frequently valued; specific requirements vary by employer.

  • Where do Directors of Patient Marketing work?question toggle

    They may work for pharmaceutical and biotechnology companies, health systems, medical technology companies, healthcare services organizations, or agencies that serve healthcare clients.

  • How much do Director, Patient Marketing jobs pay?question toggle

    Compensation varies based on employer, location, experience, and role scope. Ladders focuses on vetted professional jobs paying $100,000 or more, so browse current listings to review salary information for individual opportunities.

  • How can I find Director, Patient Marketing jobs paying $100K or more?question toggle

    Search Ladders for Director, Patient Marketing roles and review listings that match your experience, industry background, and location preferences. Job details provide the latest information on responsibilities and compensation.