Director, Marketing Analytics Jobs

Discover Director, Marketing Analytics opportunities for experienced professionals who turn marketing data into business growth. These senior leaders guide analytics teams, develop measurement strategies, and help organizations make smarter decisions about customers, campaigns, and investment. Explore vetted roles on Ladders, where every listed job pays at least $100,000.

What Does a Director of Marketing Analytics Do?

A Director of Marketing Analytics oversees the systems, people, and methods used to evaluate marketing performance. The role commonly includes setting analytics priorities, measuring campaign effectiveness, forecasting outcomes, and translating complex findings into clear recommendations for executives and cross-functional partners.

Common Responsibilities

  • Build marketing measurement frameworks, dashboards, and reporting standards.
  • Analyze campaign, channel, customer, and conversion data to identify opportunities.
  • Lead attribution, experimentation, forecasting, and marketing mix analysis.
  • Manage and develop analysts and analytics teams.
  • Partner with marketing, finance, product, data science, and technology leaders.
  • Communicate insights that inform budget allocation and growth strategy.

Skills and Qualifications

Employers often seek leaders with strong analytical judgment, business communication, and team management skills. Relevant experience may include marketing analytics, business intelligence, data science, customer insights, or performance measurement. Familiarity with analytics platforms, SQL, visualization tools, statistical methods, experimentation, and marketing technology can be valuable. Requirements vary by company and industry.

Salary and Career Outlook

Compensation depends on factors such as industry, location, company size, scope of responsibility, and experience. Director-level marketing analytics roles are senior positions, and Ladders focuses on vetted professional jobs paying $100,000 or more. Candidates may advance from analytics management, marketing science, business intelligence, or related leadership roles.

Find Director, Marketing Analytics Jobs on Ladders

Search Ladders for Director, Marketing Analytics openings and related senior marketing data roles. Review job requirements, compare opportunities, and find positions that align with your leadership experience and career goals.

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$110K - $130K *

Elevate the marketing strategy for the Smart Buildings Electrical Distribution NEMA business line in Latin America. Lead and coach the marketing team while driving profitable growth and ensuring align...

RemoteRemote

2 days ago

  •   8 - 10 years exp.  •   Manufacturing & Automotive

$150K - $250K *

Transform financial services by leading complex banking operations and technology projects. Collaborate with clients to enhance performance, drive innovation, and shape a new practice within a dynamic...

United StatesRemote

Today

  •   5 - 7 years exp.  •   Business Services

$90K - $110K *

Optimize analytics workflows in Clinical Operations to enhance productivity and performance insights. Collaborate on data integration, reporting, and automation, ensuring actionable insights drive str...

RemoteRemote

Reposted 4 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$101K - $137K *

Lead the charge in crafting customer-centric marketing strategies that drive product adoption and engagement. Collaborate with cross-functional teams to deliver impactful campaigns and insights, ensur...

RemoteRemote

1 week ago

  •   Less than 5 years exp.  •   Legal & Accounting

$77K - $97K *

Shape the future of event marketing by leading strategy and execution for impactful B2B events. Collaborate across teams to enhance brand engagement, drive sales, and optimize event performance while...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$99K - $167K *

Develop and maintain robust data pipelines using SparkSQL and Pyspark, ensuring high-quality data for analytics. Collaborate with cross-functional teams to enhance data analysis efficiency and support...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$177K - $243K *

Advance your career by leading a global compensation function, shaping strategies, and building a high-performing team. Collaborate with key stakeholders to drive compensation programs that align with...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Consumer Technology

$110K - $143K *

Join a dynamic team as a Data Engineer, where you'll design and maintain data pipelines using SparkSQL and Pyspark. Your work will enhance data analysis efficiency, impacting industries and driving cu...

CanadaRemote

2 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$80K - $110K *

Lead diverse marketing initiatives, from events to content creation, while collaborating with Sales and Product teams. This hands-on role requires strong organization and communication skills to drive...

United StatesRemote

1 week ago

  •   Less than 5 years exp.  •   Real Estate & Construction

$125K - $150K *

Join a team that's building and optimizing a robust internal data platform to enhance product insights, streamline data ingestion, and ensure data quality for analytics and reporting. Collaborate with...

New York, NYRemote

1 week ago

  •   Less than 5 years exp.  •   Enterprise Technology

$120K - $145K *

Join a dynamic team to enhance credit decisioning through advanced modeling and analytics. Lead initiatives that improve approval rates and expand credit access while collaborating with cross-function...

RemoteRemote

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$171K - $321K *

Join a team that's redefining global Learning Services strategy and execution. Lead a multidisciplinary group to modernize digital learning, enhance customer engagement, and drive business growth thro...

RemoteRemote

2 days ago

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$70K - $120K *

Transform customer engagement through innovative marketing strategies, managing global campaigns and partnerships to enhance brand loyalty and advocacy. Drive measurable success in a dynamic startup e...

California City, CARemote

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$250K - $300K *

Empower the future of AI in commerce media by leading strategy and execution across AI Labs and Data Science. Drive customer engagement, scale capabilities, and enhance product impact while building a...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$105K - $245K *

Lead the charge in developing and empowering a high-performing sales team. Foster a strong team culture while driving improvement and accountability in a rapidly changing environment, leveraging data...

United StatesRemote

Reposted 2 days ago

  •   Less than 5 years exp.  •   Consumer Technology

$110K - $130K *

Optimize marketing workflows by developing AI tools that enhance productivity across teams. Collaborate closely with stakeholders to build, maintain, and support innovative solutions that drive effici...

United StatesRemote

Yesterday

  •   Less than 5 years exp.  •   Information Technology

$90K - $110K *

Drive successful qualitative research projects, leading analysis, client relationships, and budget management. Leverage expertise to enhance methodologies and foster collaboration across teams for imp...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Media

$150K - $180K *

Innovate measurement and causal strategies to drive executive decisions, establishing frameworks that enhance data-driven insights across pricing, growth, and marketing. Lead scientific governance and...

CanadaRemote

1 week ago

  •   8 - 10 years exp.  •   Technical Services

$176K - $259K *

Inspire high-performing sales teams while driving impactful solutions for mid-sized Public Sector organizations. Utilize coaching, strategic problem-solving, and cross-functional collaboration to fost...

United StatesRemote

Reposted 3 days ago

  •   Less than 5 years exp.  •   Enterprise Technology

$200K - $280K *

Drive impactful analytics initiatives that shape strategic decisions, leading a dedicated team to enhance insights across diverse business areas while building scalable models that support complex mar...

United StatesRemote

Reposted 4 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$77K - $89K *

Drive innovative SEO and GEO strategies, collaborating with teams to enhance client visibility through technical audits, content optimization, and performance analysis. Leverage deep expertise to deli...

Seattle, WARemote

1 week ago

  •   5 - 7 years exp.  •   Media

$150K - $180K *

Lead the charge in building innovative fraud detection models using high-scale data. Collaborate with cross-functional teams to influence data and design advanced risk signals for real-time identity v...

RemoteRemote

4 weeks ago

  •   11 - 15 years exp.  •   Information Technology

$200K - $230K *

Elevate your career by leading the design and optimization of HR operations. Drive compliance, enhance payroll accuracy, and build scalable processes that support a growing organization. Collaborate c...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$160K - $200K *

Join a team that's redefining customer acquisition in the P&C insurance market. Drive strategic partnerships, enhance demand management, and support innovative solutions to elevate our marketplace to...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Enterprise Technology

$298K - $340K *

Join a dynamic team to lead strategic statistical programming initiatives, ensuring top-quality deliverables and compliance across diverse clinical trials. Collaborate with cross-functional partners t...

United StatesRemote

Reposted 2 weeks ago

  •   15+ years exp.  •   Pharmaceuticals & Biotech

Frequently Asked Questions (FAQ)

  • What does a Director of Marketing Analytics do?question toggle

    A Director of Marketing Analytics leads teams and programs that measure marketing performance, generate customer and campaign insights, and guide decisions about strategy and investment.

  • What qualifications are typically required for Director, Marketing Analytics jobs?question toggle

    Requirements vary, but employers commonly look for significant analytics experience, leadership ability, strong communication skills, and expertise in areas such as measurement, attribution, experimentation, reporting, or forecasting.

  • What tools and skills are useful in marketing analytics leadership?question toggle

    Useful capabilities may include SQL, data visualization, statistical analysis, experimentation, attribution methods, marketing technology, and the ability to explain findings to business stakeholders.

  • What is the salary for a Director of Marketing Analytics?question toggle

    Compensation varies by employer, location, industry, experience, and role scope. Ladders lists vetted professional jobs paying $100,000 or more.

  • Where can I find Director, Marketing Analytics jobs paying $100,000 or more?question toggle

    Search Ladders for vetted Director, Marketing Analytics opportunities and related senior roles, all focused on jobs paying at least $100,000.