Director, Marketing Analytics Jobs

Discover Director, Marketing Analytics opportunities for experienced professionals who turn marketing data into business growth. These senior leaders guide analytics teams, develop measurement strategies, and help organizations make smarter decisions about customers, campaigns, and investment. Explore vetted roles on Ladders, where every listed job pays at least $100,000.

What Does a Director of Marketing Analytics Do?

A Director of Marketing Analytics oversees the systems, people, and methods used to evaluate marketing performance. The role commonly includes setting analytics priorities, measuring campaign effectiveness, forecasting outcomes, and translating complex findings into clear recommendations for executives and cross-functional partners.

Common Responsibilities

  • Build marketing measurement frameworks, dashboards, and reporting standards.
  • Analyze campaign, channel, customer, and conversion data to identify opportunities.
  • Lead attribution, experimentation, forecasting, and marketing mix analysis.
  • Manage and develop analysts and analytics teams.
  • Partner with marketing, finance, product, data science, and technology leaders.
  • Communicate insights that inform budget allocation and growth strategy.

Skills and Qualifications

Employers often seek leaders with strong analytical judgment, business communication, and team management skills. Relevant experience may include marketing analytics, business intelligence, data science, customer insights, or performance measurement. Familiarity with analytics platforms, SQL, visualization tools, statistical methods, experimentation, and marketing technology can be valuable. Requirements vary by company and industry.

Salary and Career Outlook

Compensation depends on factors such as industry, location, company size, scope of responsibility, and experience. Director-level marketing analytics roles are senior positions, and Ladders focuses on vetted professional jobs paying $100,000 or more. Candidates may advance from analytics management, marketing science, business intelligence, or related leadership roles.

Find Director, Marketing Analytics Jobs on Ladders

Search Ladders for Director, Marketing Analytics openings and related senior marketing data roles. Review job requirements, compare opportunities, and find positions that align with your leadership experience and career goals.

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$144K - $288K *

Transform your career by leading enterprise-scale AI/ML initiatives that enhance data engineering capabilities and operational excellence. Drive innovation, security, and compliance for impactful AI s...

Connecticut, USRemote

Reposted 3 weeks ago

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$150K - $180K *

Lead the charge in driving partner-sourced revenue growth and market expansion through strategic alliances in Data, AI, and Cloud. Collaborate with top technology partners to convert relationships int...

United StatesRemote

5 days ago

  •   8 - 10 years exp.  •   Information Technology

$160K - $200K *

Join a team that drives innovative digital solutions for customer success, overseeing strategic initiatives and ensuring seamless execution across diverse teams to enhance organizational growth and cl...

New York, NYRemote

4 weeks ago

  •   15+ years exp.  •   Pharmaceuticals & Biotech

$110K - $130K *

Champion growth by developing and executing innovative marketing strategies that enhance patient acquisition and practice performance across a network of orthodontic and pediatric practices...

Scottsbluff, NERemote

3 days ago

  •   5 - 7 years exp.  •   Healthcare

$155K - $175K *

Champion client partnerships by leveraging strategic insights and data to drive business growth, aligning solutions with partners' objectives while facilitating transformative outcomes for stakeholder...

United StatesRemote

4 weeks ago

  •   8 - 10 years exp.  •   Healthcare

$100K - $140K *

Lead the charge in driving revenue growth and client retention by managing strategic relationships and optimizing transportation solutions for a diverse portfolio of enterprise clients. Your expertise...

Chicago, ILRemote

Today

  •   8 - 10 years exp.  •   Transportation

$110K - $130K *

Accelerate growth by leading product marketing strategies that bridge development and customer needs. Drive market success through compelling narratives, deep market insights, and impactful go-to-mark...

CanadaRemote

1 week ago

  •   Less than 5 years exp.  •   Enterprise Technology

$140K - $170K *

Champion the future of customer engagement by leading lifecycle marketing strategies. Drive retention and loyalty through data-driven personalization across multiple channels, maximizing customer life...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Education, Government & Non-Profit

$110K - $130K *

Drive our growth marketing strategy end-to-end, optimizing lead generation and performance campaigns to boost pipeline and revenue. Collaborate with Sales and Product teams, harness data insights, and...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$220K - $260K *

Engage in defining and driving go-to-market strategies for AI solutions. Collaborate cross-functionally to enhance product positioning, launch new initiatives, and leverage market insights to reinforc...

United StatesRemote

Reposted 4 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$152K - $197K *

Join a team that's driving innovation in community banking. As a strategic leader, you'll enhance client relationships, shape payment strategies, and deliver measurable growth across the Mid South reg...

Illinois, USRemote

4 days ago

  •   8 - 10 years exp.  •   Finance & Insurance

$200K - $220K *

Lead the charge in building and managing a comprehensive reinsurance data pipeline while developing sophisticated models for pricing, reserving, and capital optimization. Collaborate with cross-functi...

Stamford, CTRemote

2 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$145K - $160K *

Shape the future of financial reporting by leading monthly closes, banking operations, and consolidations in a dynamic, global SaaS environment. Collaborate cross-functionally to enhance processes and...

California, USRemote

3 weeks ago

  •   5 - 7 years exp.  •   Consumer Technology

$91K - $103K *

Shape the future of integrated marketing by designing and executing campaigns that drive demand and engagement across customer segments. Collaborate with sales and marketing teams to create cohesive b...

United StatesRemote

3 days ago

  •   5 - 7 years exp.  •   Legal & Accounting

$165K - $200K *

Lead the charge in shaping product marketing strategy for a diverse portfolio, driving go-to-market initiatives and enhancing customer engagement. Collaborate with executives to elevate brand position...

RemoteRemote

2 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$55K - $140K *

Unlock potential by driving impactful paid search campaigns that enhance student enrollment. Collaborate with teams to optimize performance, analyze data, and implement strategies across multiple plat...

United StatesRemote

1 week ago

  •   Less than 5 years exp.  •   Education, Government & Non-Profit

$160K - $185K *

Lead client engagements in Real-World Data solutions, ensuring operational excellence and strong outcomes. Collaborate cross-functionally to translate client objectives into actionable plans, driving...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$100K - $120K *

Innovate your career by building agile marketing systems that leverage AI and data. Own the demand generation engine, connecting audience insights and multi-channel campaigns to drive measurable growt...

United StatesRemote

1 week ago

  •   Less than 5 years exp.  •   Information Technology

$120K - $140K *

Contribute to innovative performance marketing strategies driving customer acquisition and retention. Manage budgets, conduct experiments, and leverage AI tools to optimize campaigns across multiple d...

United StatesRemote

Reposted 2 days ago

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$110K - $130K *

Take ownership of key portfolio metrics, driving informed financial strategies and monitoring risks. Collaborate across teams to develop insights and tools, ensuring seamless operational execution and...

RemoteRemote

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$160K - $200K *

Join a team that's redefining forensics and collections globally. Lead a skilled team, enhance operational efficiency, and drive client engagement while ensuring compliance and defensibility across re...

United StatesRemote

3 days ago

  •   11 - 15 years exp.  •   Legal & Accounting

$150K - $180K *

Lead the charge in expanding and retaining key Enterprise accounts, driving revenue growth through strategic account management and team leadership. Own the commercial outcomes, ensuring multi-product...

CanadaRemote

3 days ago

  •   5 - 7 years exp.  •   Transportation

$110K - $130K *

Accelerate progress at an innovative healthcare firm by leading account-based marketing initiatives. Collaborate closely with Sales to create impactful marketing plays that engage targeted health syst...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$68K - $106K *

Advance data-driven solutions by leading analytics projects, mentoring teams, and fostering client relationships. Utilize technical expertise to deliver impactful insights and enhance business perform...

Whippany, NJRemote

2 days ago

  •   Less than 5 years exp.  •   Pharmaceuticals & Biotech

$110K - $130K *

Engineer innovative data products that empower global businesses. Lead cross-functional teams to define product strategy, manage lifecycles, and drive performance metrics, ensuring alignment with mark...

United StatesRemote

1 week ago

  •   Less than 5 years exp.  •   Information Technology

Frequently Asked Questions (FAQ)

  • What does a Director of Marketing Analytics do?question toggle

    A Director of Marketing Analytics leads teams and programs that measure marketing performance, generate customer and campaign insights, and guide decisions about strategy and investment.

  • What qualifications are typically required for Director, Marketing Analytics jobs?question toggle

    Requirements vary, but employers commonly look for significant analytics experience, leadership ability, strong communication skills, and expertise in areas such as measurement, attribution, experimentation, reporting, or forecasting.

  • What tools and skills are useful in marketing analytics leadership?question toggle

    Useful capabilities may include SQL, data visualization, statistical analysis, experimentation, attribution methods, marketing technology, and the ability to explain findings to business stakeholders.

  • What is the salary for a Director of Marketing Analytics?question toggle

    Compensation varies by employer, location, industry, experience, and role scope. Ladders lists vetted professional jobs paying $100,000 or more.

  • Where can I find Director, Marketing Analytics jobs paying $100,000 or more?question toggle

    Search Ladders for vetted Director, Marketing Analytics opportunities and related senior roles, all focused on jobs paying at least $100,000.