Digital Marketing Program Manager Jobs

Discover Digital Marketing Program Manager opportunities on Ladders, where professionals can explore vetted jobs paying $100,000 or more. These roles bring together strategic planning, campaign execution, and program operations to help organizations reach customers and achieve measurable growth.

What Does a Digital Marketing Program Manager Do?

Digital Marketing Program Managers coordinate campaigns and initiatives across channels such as paid search, social media, email, content, and web. They translate business goals into plans, manage schedules and budgets, align internal teams and external partners, and track performance so programs can be optimized over time.

Skills and Qualifications

Employers commonly seek experience managing complex marketing programs, strong communication and project management skills, and confidence using analytics to guide decisions. Familiarity with marketing automation, customer relationship management platforms, digital advertising, experimentation, and reporting can also be valuable. Requirements vary by employer and seniority.

Career Opportunities

Digital Marketing Program Managers work across industries and may partner with marketing, product, sales, creative, and analytics teams. Depending on the organization, the role can offer paths toward senior program leadership, integrated marketing, growth marketing, or broader marketing operations management.

Find Digital Marketing Program Manager Jobs on Ladders

Explore vetted opportunities with compensation of $100,000 or more and compare roles by responsibilities, qualifications, and industry. Use Ladders to find a position that aligns with your experience and next career goal.

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1
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$95K - $115K *

Transform user experiences by crafting compelling product copy that drives engagement and conversion. Collaborate with cross-functional teams to create impactful messaging across various platforms, en...

RemoteRemote

2 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$120K - $145K *

Innovate digital experiences by leading project execution across technology portfolios. Collaborate with business and tech leaders to drive priorities, enhance capabilities, and deliver exceptional me...

RemoteRemote

2 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$110K - $130K *

Join a team that shapes the future of marketing operations by driving AI adoption and optimizing performance analytics. You'll be pivotal in empowering the marketing team through data-driven strategie...

New York, NYRemote

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$110K - $130K *

Lead the optimization of cross-pillar workflows, ensuring technical soundness and operational effectiveness. Collaborate with engineering and product teams to enhance product adoption and drive measur...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Healthcare

$160K - $250K *

Transform client engagement and product marketing strategies to drive global expansion. Collaborate across teams to craft compelling narratives, enhance customer journeys, and position the brand as a...

Pennsylvania, USRemote

2 weeks ago

  •   11 - 15 years exp.  •   Finance & Insurance

$105K - $157K *

Drive the vision and strategy for Sales and Service GTM systems, leading cross-functional initiatives and optimizing Salesforce technologies to enhance operational efficiency and modernize legacy syst...

RemoteRemote

Reposted 6 days ago

  •   5 - 7 years exp.  •   Consumer Technology

$143K - $286K *

Join a dynamic team as you lead engineering efforts in backend technologies and AI-native applications, driving innovation and operational excellence while mentoring top talent and fostering a culture...

Sunnyvale, CARemote

1 week ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$143K - $286K *

Drive platform-level execution of software and AI/ML systems, ensuring alignment with strategic priorities. Lead cross-functional teams, mentor engineers, and champion DevOps practices to enhance inno...

Sunnyvale, CARemote

1 week ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$71K - $116K *

Elevate our digital presence by executing SEO and paid search strategies. Collaborate with cross-functional teams to optimize web properties, enhance visibility, and drive high-intent traffic, ensurin...

New York, NYRemote

Today

  •   Less than 5 years exp.  •   Finance & Insurance

$110K - $130K *

Transform your career by leading ABM strategies that drive pipeline growth. Collaborate with cross-functional teams to optimize campaigns, analyze performance, and mentor peers, all while influencing...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$110K - $140K *

Join a dynamic team to foster client relationships, drive strategic growth, and innovate solutions that enhance client success. Collaborate across functions to deliver impactful results and maintain i...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Media

$110K - $130K *

Engage with top-tier partners to define and execute innovative co-marketing strategies that amplify AI-driven growth. Oversee the entire partner marketing roadmap, ensuring measurable impact on pipeli...

United StatesRemote

Reposted 2 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$160K - $200K *

Drive the evolution of product management across digital platforms, shaping vision, standards, and governance. Lead cross-functional teams to enhance customer-centric digital product delivery and ensu...

United StatesRemote

6 days ago

  •   11 - 15 years exp.  •   Business Services

$110K - $130K *

Lead the evolution of integrated Talent Programs, enhancing performance, development, and employee experience across the organization. Drive strategic initiatives and foster collaboration to meet curr...

CanadaRemote

Yesterday

  •   8 - 10 years exp.  •   Consumer Technology

$125K - $150K *

Empower teams by leading BI and Data Science product management, driving strategy and innovation across Merchandising, Planning, Inventory, and Store Operations to enhance decision-making and operatio...

United StatesRemote

3 weeks ago

  •   8 - 10 years exp.  •   Retail & Consumer Goods

$80K - $125K *

Join a team that's redefining performance marketing by blending creativity with data. As a key strategist, you'll drive impactful ad campaigns, analyze performance metrics, and collaborate with cross...

United StatesRemote

3 weeks ago

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$160K - $180K *

Elevate product strategy and execution across a diverse AI portfolio, driving measurable growth and adoption while engaging with senior leadership and stakeholders to ensure impactful outcomes and gov...

New Jersey, USRemote

4 days ago

  •   11 - 15 years exp.  •   Information Technology

$110K - $140K *

Unlock potential by owning executive-level client relationships, driving integrated strategies, and leading action-oriented touchpoints that translate insights into measurable outcomes while championi...

United StatesRemote

Reposted 3 weeks ago

  •   8 - 10 years exp.  •   Media

$130K - $160K *

Drive program success by coordinating cross-functional teams, managing reporting, and optimizing engagement strategies for a global enterprise account, ensuring alignment with client goals and employe...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$114K - $165K *

Transform AI initiatives by establishing a scalable operating model that integrates cross-functional teams, enhances stakeholder collaboration, and drives transparency in roadmaps and reporting for a...

RemoteRemote

1 week ago

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$110K - $130K *

Join a team that's driving integrated demand generation campaigns across multiple channels. You'll collaborate with cross-functional teams to launch products, optimize pipeline strategies, and enhance...

United StatesRemote

4 days ago

  •   5 - 7 years exp.  •   Information Technology

$135K - $160K *

Transform the Data Solutions landscape by leading product strategy, driving API integrations, and enhancing partner capabilities to maximize G2 data's market impact and customer value through innovati...

United StatesRemote

3 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$90K - $100K *

Lead the charge in shaping innovative creator ad campaigns, managing end-to-end processes while leveraging AI to enhance performance. Collaborate cross-functionally to deliver impactful content and ma...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Media

$110K - $130K *

Empower our product marketing strategy by leading a dynamic team, driving impactful campaigns, and enhancing community engagement across diverse markets. Your expertise will shape our go-to-market exe...

CanadaRemote

1 week ago

  •   5 - 7 years exp.  •   Consumer Technology

$82K - $229K *

Unlock potential by owning audience strategy for a key industry vertical, driving marketing investment to pipeline outcomes. Collaborate with sales and customer success to optimize campaigns and ensur...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Consumer Technology

Frequently Asked Questions (FAQ)

  • What is a Digital Marketing Program Manager?question toggle

    A Digital Marketing Program Manager plans and coordinates digital marketing initiatives, aligning teams, timelines, budgets, and performance measurement with business goals.

  • What skills are useful for Digital Marketing Program Manager jobs?question toggle

    Commonly valued skills include program and project management, campaign coordination, communication, budget planning, analytics, and familiarity with digital channels and marketing technology. Specific requirements vary by employer.

  • Where do Digital Marketing Program Managers work?question toggle

    They work in organizations across many industries, often collaborating with marketing, product, sales, creative, and analytics teams to deliver campaigns and other digital initiatives.

  • What salary do Digital Marketing Program Manager jobs on Ladders pay?question toggle

    Ladders focuses on vetted professional jobs paying $100,000 or more. Compensation for individual Digital Marketing Program Manager roles varies by employer, location, experience, and scope.

  • How can I find Digital Marketing Program Manager jobs on Ladders?question toggle

    Browse the available listings and review each role's responsibilities, qualifications, location, and compensation details to identify opportunities that fit your experience and career goals.