Digital Marketing Program Manager Jobs

Discover Digital Marketing Program Manager opportunities on Ladders, where professionals can explore vetted jobs paying $100,000 or more. These roles bring together strategic planning, campaign execution, and program operations to help organizations reach customers and achieve measurable growth.

What Does a Digital Marketing Program Manager Do?

Digital Marketing Program Managers coordinate campaigns and initiatives across channels such as paid search, social media, email, content, and web. They translate business goals into plans, manage schedules and budgets, align internal teams and external partners, and track performance so programs can be optimized over time.

Skills and Qualifications

Employers commonly seek experience managing complex marketing programs, strong communication and project management skills, and confidence using analytics to guide decisions. Familiarity with marketing automation, customer relationship management platforms, digital advertising, experimentation, and reporting can also be valuable. Requirements vary by employer and seniority.

Career Opportunities

Digital Marketing Program Managers work across industries and may partner with marketing, product, sales, creative, and analytics teams. Depending on the organization, the role can offer paths toward senior program leadership, integrated marketing, growth marketing, or broader marketing operations management.

Find Digital Marketing Program Manager Jobs on Ladders

Explore vetted opportunities with compensation of $100,000 or more and compare roles by responsibilities, qualifications, and industry. Use Ladders to find a position that aligns with your experience and next career goal.

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1
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$220K - $240K *

Shape the future of loyalty by leading the technical execution and innovation of AI-powered features in a rapidly evolving product landscape, driving cross-functional initiatives with a focus on archi...

United StatesRemote

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Media

$80K - $95K *

Innovate your career by leading the strategy and creation of impactful B2B content across various formats. Collaborate with teams to enhance engagement and drive demand through high-quality, optimized...

RemoteRemote

2 weeks ago

  •   5 - 7 years exp.  •   Energy & Utilities

$125K - $150K *

Accelerate progress at the forefront of AI factory design delivery, leading multidisciplinary teams to ensure successful project execution from concept to handover while balancing quality, cost, and o...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$229K - $267K *

Innovate the consumer digital experience by leading a cross-functional team to enhance our website, mobile app, and web portal. Define a multi-year vision, prioritize initiatives, and drive engagement...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Finance & Insurance

$110K - $130K *

Transform product strategy for integrations in Employer Services, driving innovation and connectivity. Collaborate with partners to enhance client experiences and develop scalable solutions that meet...

United StatesRemote

3 weeks ago

  •   Less than 5 years exp.  •   Finance & Insurance

$105K - $150K *

Champion integrated marketing campaigns that drive pipeline growth in the Business & Government sector. Collaborate across teams to execute strategies, optimize performance, and leverage AI for innova...

United StatesRemote

5 days ago

  •   8 - 10 years exp.  •   Education, Government & Non-Profit

$130K - $150K *

Lead high-impact, cross-functional initiatives in Marketing Solutions, driving complex programs across multiple teams. Utilize project management expertise to ensure timely delivery, financial rigor...

San Antonio, TXRemote

3 weeks ago

  •   8 - 10 years exp.  •   Finance & Insurance

$143K - $286K *

Take ownership of large-scale AI and technology programs, leading cross-functional teams to drive execution and align strategies. Utilize strong analytical and communication skills to enhance delivery...

Sunnyvale, CARemote

2 weeks ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$110K - $220K *

Lead and manage large-scale technical programs, driving AI security solutions and ensuring cross-functional alignment. Oversee system design, risk management, and continuous improvement to deliver imp...

Bentonville, ARRemote

Today

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$110K - $130K *

Accelerate growth by leading product marketing strategies that bridge development and customer needs. Drive market success through compelling narratives, deep market insights, and impactful go-to-mark...

CanadaRemote

2 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$102K - $143K *

Elevate your career by acquiring and nurturing merchant partnerships to drive category growth. Collaborate across teams to address business challenges with innovative solutions and stay updated on pro...

Los Angeles, CARemote

Reposted 2 weeks ago

  •   Less than 5 years exp.  •   Media

$150K - $180K *

Grow Product Marketing into a strategic capability, driving go-to-market strategies and product launches. Collaborate across teams to assess needs, create impactful processes, and mentor talent, ensur...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$150K - $180K *

Shape KPA's demand generation strategy, driving measurable pipeline growth and revenue. Lead a lean team, collaborate across functions, and implement a scalable model that aligns marketing, sales, and...

Lafayette, CORemote

1 week ago

  •   8 - 10 years exp.  •   Enterprise Technology

$150K - $180K *

Empower the future of AI-driven digital products by leading strategy, portfolio management, and cross-functional collaboration to enhance user experiences and drive measurable business impact across d...

United StatesRemote

6 days ago

  •   8 - 10 years exp.  •   Food & Beverages

$125K - $150K *

Join a team that's redefining customer trust through innovative engineering. Lead squads to automate security assessments, driving strategic roadmaps while fostering a high-accountability culture and...

CanadaRemote

3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$150K - $180K *

Innovate your career by leading digital marketing strategies and web experiences. Drive customer acquisition and revenue growth while managing a multidisciplinary team to enhance digital capabilities...

United StatesRemote

Reposted 2 days ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$108K - $216K *

Champion strategic content partnerships and drive digital initiatives by optimizing performance, enhancing customer engagement, and ensuring operational excellence across the content ecosystem. Lead r...

Irvine, CARemote

5 days ago

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$120K - $135K *

Join a team that's driving innovative marketing strategies to enhance brand visibility and support growth objectives. Lead a dynamic marketing team, manage campaigns, and collaborate with executives t...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Energy & Utilities

$110K - $130K *

Explore the dynamic role of a Program Manager, overseeing end-to-end data collection programs. Drive operational excellence, client satisfaction, and strategic execution in a fast-paced environment, e...

United StatesRemote

6 days ago

  •   Less than 5 years exp.  •   Information Technology

$160K - $180K *

Shape the future of financial services by defining AI-driven product strategies and requirements. Collaborate with cross-functional teams to turn complex regulated needs into actionable insights, driv...

RemoteRemote

3 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$167K - $176K *

Shape the future of design operations by driving program execution, leveraging AI for efficiency, and managing cross-functional partnerships to enhance creative workflows and deliver impactful design...

United StatesRemote

Reposted 1 week ago

  •   5 - 7 years exp.  •   Consumer Technology

$143K - $151K *

Drive operational excellence and program execution across design initiatives, leveraging AI to automate workflows and enhance collaboration. Build scalable systems and manage vendor relationships to e...

RemoteRemote

Reposted 1 week ago

  •   5 - 7 years exp.  •   Consumer Technology

$95K - $193K *

Elevate the MarTech landscape by driving technology strategy, product delivery, and ecosystem management. Collaborate with Commercial Marketing and IT to ensure seamless integration and maximize the v...

United StatesRemote

3 weeks ago

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$181K - $241K *

Champion innovative engineering solutions by leading teams in Marketing and Consumer Privacy. Drive collaboration, establish clear priorities, and ensure privacy-aware practices while delivering scala...

CanadaRemote

2 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$115K - $140K *

Accelerate progress at our organization by leading demand generation strategies, optimizing campaigns across various channels, and collaborating with cross-functional teams to drive qualified pipeline...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Business Services

Frequently Asked Questions (FAQ)

  • What is a Digital Marketing Program Manager?question toggle

    A Digital Marketing Program Manager plans and coordinates digital marketing initiatives, aligning teams, timelines, budgets, and performance measurement with business goals.

  • What skills are useful for Digital Marketing Program Manager jobs?question toggle

    Commonly valued skills include program and project management, campaign coordination, communication, budget planning, analytics, and familiarity with digital channels and marketing technology. Specific requirements vary by employer.

  • Where do Digital Marketing Program Managers work?question toggle

    They work in organizations across many industries, often collaborating with marketing, product, sales, creative, and analytics teams to deliver campaigns and other digital initiatives.

  • What salary do Digital Marketing Program Manager jobs on Ladders pay?question toggle

    Ladders focuses on vetted professional jobs paying $100,000 or more. Compensation for individual Digital Marketing Program Manager roles varies by employer, location, experience, and scope.

  • How can I find Digital Marketing Program Manager jobs on Ladders?question toggle

    Browse the available listings and review each role's responsibilities, qualifications, location, and compensation details to identify opportunities that fit your experience and career goals.