Demand Generation Manager Jobs

Explore Demand Generation Manager jobs on Ladders, where professionals can find vetted opportunities paying $100,000 or more. Demand generation managers build and execute programs that attract qualified prospects, support the sales pipeline, and drive measurable revenue growth. Find roles across industries and company sizes, from high-growth technology businesses to established enterprises.

What Demand Generation Managers Do

Demand Generation Managers plan and optimize integrated marketing programs across channels such as email, paid media, content, webinars, events, and account-based marketing. They partner with sales, marketing operations, and product teams to define target audiences, improve lead quality, and move prospects through the buyer journey. Their work often includes campaign planning, budget management, funnel analysis, and performance reporting.

Skills and Experience Employers Look For

Employers commonly seek experience in B2B marketing, campaign management, marketing automation, CRM platforms, and analytics. Strong candidates can connect strategy to execution, communicate effectively across teams, and use data to improve conversion rates and pipeline contribution. Experience with tools such as Salesforce, HubSpot, Marketo, or similar platforms may be valuable, depending on the role.

Demand Generation Manager Compensation

Compensation depends on factors such as experience, industry, company size, location, and the scope of responsibility. Ladders focuses on vetted professional roles that pay $100,000 or more, helping experienced candidates find opportunities aligned with their career goals.

Find Your Next Demand Generation Role

Browse Demand Generation Manager openings on Ladders to discover roles focused on pipeline growth, campaign strategy, and marketing leadership. Compare opportunities, review employer requirements, and find a position that matches your expertise.

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1
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$102K - $152K *

Transform the demand generation landscape by building effective lead processes, optimizing marketing operations, and enhancing campaign strategies. Collaborate with cross-functional teams to drive mea...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Information Technology

$110K - $130K *

Innovate demand generation strategies by managing paid media, automating workflows, and leveraging AI tools. Collaborate with teams to enhance pipeline efficiency and drive measurable results through...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Media

$110K - $130K *

Join a team that's redefining event marketing by leading high-impact programs that enhance customer engagement and drive revenue. You'll strategize and execute user summits, trade shows, and field eve...

United StatesRemote

4 weeks ago

  •   8 - 10 years exp.  •   Media

$140K - $150K *

Lead the charge in demand generation strategy, driving growth through innovative marketing initiatives and team leadership while optimizing channels for measurable results and product positioning...

CanadaRemote

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$116K - $165K *

Lead a high-performing team of Enterprise Account Executives to drive revenue growth, develop strategic sales plans, and close complex deals with major organizations while fostering collaboration and...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Enterprise Technology

$110K - $130K *

Elevate your career by leading integrated marketing programs that drive brand awareness and revenue growth. Collaborate with Sales and executive leadership to translate business goals into impactful m...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Manufacturing & Automotive

$120K - $140K *

Contribute to innovative performance marketing strategies driving customer acquisition and retention. Manage budgets, conduct experiments, and leverage AI tools to optimize campaigns across multiple d...

United StatesRemote

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$85K - $90K *

Transform partner engagement by managing communications, analyzing data, and executing programs that enhance relationships and performance. Drive workshops and events while ensuring a high-quality par...

RemoteRemote

1 week ago

  •   Less than 5 years exp.  •   Enterprise Technology

$125K - $150K *

Transform B2B marketing through strategic ABM leadership, driving pipeline and revenue by orchestrating multi-channel campaigns and leveraging intent data for optimal account engagement across various...

United StatesRemote

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$110K - $130K *

Drive AI-powered marketing initiatives to optimize campaigns, enhance pipeline generation, and leverage automation. Collaborate cross-functionally while experimenting with emerging technologies to red...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Energy & Utilities

$160K - $185K *

Unlock your potential by leading a dynamic team to drive channel partnerships, transforming opportunities into revenue-generating relationships across diverse verticals in a fast-growing ecosystem...

United StatesRemote

3 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$135K - $160K *

Lead the charge in building a robust demand generation engine, driving qualified mid-market pipeline through strategic campaigns, collaboration with sales, and continuous optimization of marketing eff...

United StatesRemote

3 days ago

  •   8 - 10 years exp.  •   Enterprise Technology

$80K - $90K *

Empower a dynamic team of Sales Activation Coordinators to enhance onboarding and plan conversion processes. Drive operational excellence through innovative tech solutions, ensuring seamless client ex...

United StatesRemote

Yesterday

  •   Less than 5 years exp.  •   Finance & Insurance

$110K - $130K *

Lead the charge in shaping product marketing strategies that drive adoption and pipeline. Collaborate with cross-functional teams to craft compelling narratives and ensure our differentiated value res...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Energy & Utilities

$110K - $130K *

Unlock measurable pipeline growth through innovative field and partner marketing strategies. Drive impactful events and digital tactics, leveraging AI to enhance outreach and engagement while managing...

Fort Lauderdale, FLRemote

4 days ago

  •   5 - 7 years exp.  •   Information Technology

$136K - $160K *

Optimize account-based marketing strategies to drive engagement and sales for new products. Lead end-to-end campaign execution, asset production, and pipeline accountability while collaborating closel...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$120K - $140K *

Transform your career by driving impactful sales playbooks and incentive programs. Leverage Salesforce, SQL, and AI tools to automate processes and enhance pipeline generation in a collaborative, glob...

RemoteRemote

3 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$112K - $163K *

Champion strategic demand generation initiatives, leading high-impact performance marketing efforts for top-tier B2B brands. Drive growth through innovative strategies, team leadership, and client par...

CanadaRemote

2 days ago

  •   Less than 5 years exp.  •   Enterprise Technology

$125K - $135K *

Drive partner engagement and revenue growth by managing key relationships, executing go-to-market strategies, and optimizing partnerships to enhance Aprimo's ecosystem and market presence...

Chicago, ILRemote

3 weeks ago

  •   Less than 5 years exp.  •   Media

$120K - $145K *

Unlock potential by leading product marketing strategies for developer-facing solutions. Collaborate across teams to enhance messaging, drive customer engagement, and ensure successful deployments, al...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$105K - $245K *

Lead the charge in developing and empowering a high-performing sales team. Foster a strong team culture while driving improvement and accountability in a rapidly changing environment, leveraging data...

United StatesRemote

Reposted 2 weeks ago

  •   Less than 5 years exp.  •   Consumer Technology

$80K - $120K *

Elevate marketing effectiveness by managing lead generation systems and optimizing Marketo and SFDC integrations. Collaborate with teams to enhance data-driven strategies and ensure high-quality lead...

Illinois, USRemote

4 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$80K - $95K *

Elevate client success by managing a portfolio of accounts, leading strategy calls, and optimizing Meta campaigns. Drive performance through data analysis and proactive relationship building to ensure...

Sugar Land, TXRemote

Yesterday

  •   Less than 5 years exp.  •   Enterprise Technology

$130K - $150K *

Join us to lead North America's field and demand marketing efforts, driving pipeline and revenue through strategic programs and cross-functional collaboration with sales and marketing teams...

United StatesRemote

Reposted yesterday

  •   5 - 7 years exp.  •   Enterprise Technology

$190K - $210K *

Transform the owner activation journey by streamlining processes from agreement to live listing. Drive metrics on activation rates and retention while collaborating with teams to enhance onboarding ef...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Hospitality & Recreation

Frequently Asked Questions (FAQ)

  • What does a Demand Generation Manager do?question toggle

    A Demand Generation Manager develops and manages marketing programs that attract prospective customers, generate qualified leads, and contribute to sales pipeline and revenue growth.

  • What skills are important for Demand Generation Manager jobs?question toggle

    Commonly sought skills include B2B campaign strategy, lead generation, marketing automation, CRM and analytics proficiency, budget management, and collaboration with sales and marketing teams.

  • What tools might a Demand Generation Manager use?question toggle

    Depending on the employer, the role may use CRM and marketing automation platforms such as Salesforce, HubSpot, or Marketo, along with analytics and advertising tools.

  • Do Demand Generation Manager jobs pay $100,000 or more?question toggle

    Pay varies by employer, location, industry, and experience. Ladders features vetted professional jobs paying $100,000 or more, including eligible Demand Generation Manager opportunities.

  • Where can I find Demand Generation Manager jobs?question toggle

    You can browse vetted Demand Generation Manager opportunities on Ladders and explore roles across industries, company sizes, and locations.