Wireline Vertical Marketing Specialist (Routing/Switching, Security)

Altera Corporation

$118K — $172K *
Telecommunications & Hardware
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's Degree in Business, Marketing, Engineering, Communications, or a related field
  • 2+ years of experience in business development, inside sales, sales operations, marketing, or a comparable commercial role
  • Ability to research markets and customers and summarize findings effectively
  • Strong written and verbal communication skills
  • Effective at managing multiple projects across teams
  • Proficient with business tools like Excel, PowerPoint, and CRM systems

Responsibilities

  • Research target customers and market segments for Routing/Switching and Security solutions
  • Track design wins and market share data
  • Support sales with account research and follow-up
  • Draft sales enablement materials and presentations
  • Assemble market landscape summaries and competitive comparisons
  • Support customer meetings and trade show logistics
  • Coordinate with multiple teams to drive project progress

Benefits

  • Incentive opportunities based on performance
  • Advanced training in technologies by senior team members
  • Cross-functional collaboration with Engineering and Product Planning
  • Exposure to the semiconductor and networking industry
  • Engagement in product launches and demand generation campaigns
Full Job Description
Job Details:

Job Description:

We are looking for a Wireline Vertical Marketing Specialist to support marketing and business development for Altera's FPGA portfolio in Routing/Switching and Security. This is a role for someone with 2+ years of business development, sales, or marketing experience who wants to grow into a vertical marketing career in semiconductors.

You will work alongside a senior Wireline Vertical Marketing Managers and partner daily with Sales, Field Applications Engineers, and Product Planning. We will teach you the technology - what you bring is commercial instinct, curiosity, and the ability to get things done across a lot of moving parts.

Key Responsibilities

Business Development and Pipeline

  • Research target customers and market segments, and help identify new opportunities for Altera's Routing/Switching and Security solutions
  • Track design wins, pipeline, and market share data, and keep segment reporting current
  • Support the sales team with account research, customer profiles, and opportunity follow-up
  • Help build and maintain market sizing models under the guidance of senior team members


Marketing Content and Enablement
  • Draft and maintain sales enablement collateral, solution briefs, presentations, and customer-facing materials
  • Assemble competitive comparisons and market landscape summaries
  • Coordinate content reviews across Marketing, Engineering, and Product Planning
  • Keep the Wireline content library organized and current


Customer and Field Support
  • Support customer meetings, briefings, and trade shows, including logistics, follow-up, and note capture
  • Gather customer and field feedback and route it to the right internal owners
  • Help respond to sales requests for information and collateral


Cross-Functional Coordination
  • Work across Sales, Engineering, and Product Marketing to move projects forward
  • Support product launch activities, demand generation campaigns, and digital marketing for the Wireline vertical


The pay range below is for Bay Area California only. Actual salary may vary based on a number of factors including job location, job-related knowledge, skills, experiences, trainings, etc. We also offer incentive opportunities that reward employees based on individual and company performance.

$118.9K - $172.2K USD

We use artificial intelligence to screen, assess, or select applicants for the position. Applicants must be eligible for any required U.S. export authorizations.

Qualifications:

Minimum Qualifications

  • Bachelor's Degree in Business, Marketing, Engineering, Communications, or a related field
  • 2+ years of experience in business development, inside sales, sales operations, marketing, or a comparable commercial role
  • Demonstrated ability to research markets and customers and turn findings into clear, usable summaries
  • Strong written and verbal communication skills
  • Comfortable working across multiple teams and managing several projects at once
  • Proficiency with standard business tools (Excel, PowerPoint, CRM systems)


Preferred Qualifications

  • Familiarity with Ethernet protocol basics (MAC/PHY/PCS, link rates such as 100GE and 400GE)
  • Familiarity with networking fundamentals (routing, switching, packet processing, the OSI model)
  • Familiarity with FPGA basics and where programmable logic is used in networking systems
  • Familiarity with network security concepts (encryption, firewalls, MACsec, IPsec)
  • Exposure to the semiconductor, networking equipment, or telecom industry
  • Experience with Salesforce or a similar CRM
  • Experience with market sizing, TAM/SAM analysis, or competitive research
  • Coursework or certifications in networking (for example CCNA or Network+)


Job Type:
Regular

Shift:
Shift 1 (United States of America)

Primary Location:
San Jose, California, United States

Additional Locations:

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