Dentsu America

VP, Growth & Alliances

Dentsu America$136K — $185K *
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 7+ years managing pitch processes across diverse industries.
  • Expertise in marketing functions and CMO-level decision-making.
  • Proficient understanding of Performance Creative and its impact on business metrics.
  • Experience with RFPs/RFIs for full-funnel and performance marketing.
  • Knowledge of creative testing, audience targeting, and performance measurement.
  • Familiarity with marketing technologies like Adobe and Salesforce.

Responsibilities

  • Manage new business activities and growth initiative planning.
  • Lead the creation of RFP and RFI responses with agency leaders.
  • Collaborate with Growth leadership to develop client acquisition strategies.
  • Convert technical capabilities into compelling agency narratives.
  • Coordinate with teams to ensure timely completion of business processes.
  • Research client and competitive insights for effective pitch strategies.
  • Maintain and update agency credentials and presentation materials.
  • Support Performance Creative opportunities and full-funnel marketing strategies.

Benefits

  • Medical, vision, and dental insurance
  • Life insurance
  • Short-term and long-term disability insurance
  • 401k plan
  • Flexible paid time off
  • At least 15 paid holidays annually
  • Paid sick and safe leave
  • Paid parental leave
Full Job Description
Job Description:

The VP, Growth & Alliances supports the Creative Practice Area, inclusive of Performance Creative, Media, and CRM, while facilitating the pitch process across the business. You will work with both existing client partners and brands while identifying and responding to new client engagement opportunities.

This role routinely interfaces with SVP, EVP, and C-level dentsu leadership, in addition to senior client executives. You will report to our SVP, Growth & Alliances.

This role is a great opportunity for someone who loves bringing people together by overseeing the pitch process through problem-solving and coaching teams to develop winning growth strategies.

Responsibilities
  • Manage all new business activities, participating in the planning and follow-up of growth efforts and projects.
  • Lead the development of RFP and RFI responses in partnership with agency leaders.
  • Partner with Growth leadership in the development of revenue growth strategies, with an emphasis on new client acquisition.
  • Translate creative, media, data, and technology capabilities into compelling agency stories and win strategies.
  • Partner with pitch teams and agency departments to ensure all aspects of the new business process are completed according to schedule and expectations.
  • Gather client and competitive intelligence to help develop winning pitch strategies.
  • Maintain agency credentials, case studies, biographies, and presentation materials.
  • Support opportunities involving Performance Creative solutions, including full-funnel marketing, creative testing and optimization, and data-informed messaging strategies.
  • Prepare consulting agreements, non-disclosure agreements, and new business proposals.


Qualifications
  • 7+ years of experience managing pitch processes across multiple industry categories.
  • Experience with the marketing function, including what drives CMO-level decisions, and translating agency capabilities into compelling win strategies.
  • Understanding of Performance Creative and how creative, media, data, and technology work together to drive measurable business outcomes.
  • Experience supporting RFPs/RFIs involving full-funnel marketing, performance marketing, or programmatic solutions.
  • Familiarity with creative testing, optimization, audience-based targeting, and performance measurement.
  • Working knowledge of marketing technologies such as Adobe, Salesforce, Optimizely, Flashtalking, Clinch, or similar platforms.


Additional Information:

At dentsu, we believe great work happens when we're connected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams. Employees who live within a commutable distance of one of our hub offices, currently located in Chicago, metro Detroit, Los Angeles, and New York City, are required and expected to work from the office three days per week (two days per week for employees based in Los Angeles and Detroit). Dentsu may designate other Hub offices at any time. Those who live outside a commutable range may be designated as remote, depending on the role and business needs. Regardless of your work location, we expect our employees to be flexible to meet the needs of our Company and clients, which may include attendance in an office.

The annual salary range for this position is $136,850-$185,000. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Benefits available with this position include:
• Medical, vision, and dental insurance,
• Life insurance,
• Short-term and long-term disability insurance,
• 401k,
• Flexible paid time off,
• At least 15 paid holidays per year,
• Paid sick and safe leave, and
• Paid parental leave.

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.

To begin the application process, please click on the "Apply" button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.

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Location:
New York - 150 E 42nd

Brand:
Dentsu Creative

Time Type:
Full time

Contract Type:
Permanent

About Dentsu America

Dentsu is a Japanese public relations and advertising firm that offers communication-related solutions and services such as management and business consulting.

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Collaborate with over 60,000 professionals globally, who are dedicated to pioneering change and driving diversity in the digital space. Dentsu provides a platform for its team to influence major brands and industries profoundly.

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Learn more about Dentsu America
Size
64,832 employees
Industry
Founded
1901
NASDAQ

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