Video Creative

Thatch

$145K — $190K *
US-AnywhereRemote in United States
Media
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years in video production with full ownership from concept to final delivery
  • Strong portfolio showcasing creative judgment and execution
  • Proficiency in video editing, motion graphics, and sound design
  • Ability to thrive in fast-paced environments with a high level of autonomy
  • Experience creating performance marketing videos using data analysis to refine work
  • Strong understanding of production value balancing for timely outputs

Responsibilities

  • Lead video creative for growth marketing, product marketing, and brand initiatives
  • Establish and build an in-house video production function
  • Conceptualize and script videos tailored to target audiences and distribution channels
  • Oversee the entire video production process from filming to editing
  • Analyze creative performance and leverage insights to guide future projects
  • Create impactful customer stories and product videos that enhance understanding of Thatch
  • Collaborate with Growth, Product Marketing, Design teams, and leadership

Benefits

  • Opportunity to build and shape an in-house video capability
  • Engagement with a variety of marketing functions
  • Creative freedom to experiment with performance marketing
  • Dynamic startup atmosphere encouraging rapid learning and adaptation
  • Collaborative work environment with cross-functional teams
Full Job Description
About the role

You'll define how we use video at Thatch and own the work from concept through final edit. You'll build our video capability from the ground up across performance marketing, product launches, and customer storytelling.

What you'll do
  • Own video creative across growth marketing, product marketing, and brand.
  • Build our in-house video function.
  • Develop concepts, scripts, and storyboards based on the audience and channel.
  • Produce video from start to finish, including filming, editing, motion graphics, and sound.
  • Create performance creative, measure what works, and let the results shape what you make next.
  • Produce customer stories, product videos, and brand content that help people understand Thatch.
  • Partner closely with Growth, Product Marketing, Design, and company leadership.


What we're looking for
  • You've owned video production from concept through final delivery.
  • A portfolio that demonstrates strong creative judgment and excellent execution.
  • Fluency across editing, motion graphics, filming, sound, and post-production.
  • Comfort working in a fast-moving environment with a high degree of ownership.
  • You've created performance marketing creative and used data to improve it.
  • Strong judgment about when to ship quickly and when higher production value matters.


Experience that stands out
  • Building an in-house video function.
  • Performance creative across paid social, CTV, or other digital channels.
  • B2B SaaS, product marketing, or customer storytelling.
  • Running creative experiments and using data to improve performance.
  • AI-assisted editing and production workflows.
  • Operating as a high-ownership creative in an early-stage startup.


What to expect

We aim to keep the process thoughtful, rigorous, and efficient. Most candidates complete it within three weeks. You can expect:
  • Initial conversation with a recruiter.
  • Hiring manager interview.
  • Live creative exercise.
  • Conversations with members of the team.
  • Final conversation with our leadership team.


Estimated Compensation Range

$145,000-$190,000 USD

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