Gusto

Staff Product Manager, Consumer Money - Consumer Banking

Gusto • $184K — $230K *
Finance & Insurance
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 7+ years of product management experience in accounting or financial software
  • Familiarity with AI tools and ability to leverage them in product development
  • Strong data-oriented approach to decision-making and outcome tracking
  • Significant understanding of accounting concepts, including journal entries and reconciliation
  • Comfortable with ambiguity and diverse responsibilities
  • Ability to connect individual features to the broader accounting system
  • Experience working through complex workflows and compliance controls

Responsibilities

  • Own key initiatives to enhance financial services for workers
  • Ship consumer banking experiences throughout the customer lifecycle
  • Take ownership of business outcomes tied to your workstream
  • Act as a fintech payments expert to simplify complex systems
  • Utilize Gusto's payroll insights to create unique consumer features
  • Develop deep customer understanding to drive product narratives
  • Collaborate with cross-functional teams to deliver compliant and engaging products
  • Evaluate partnerships with external vendors for integrated service delivery
  • Define KPIs to measure and drive product success

Benefits

  • Flexible office work environment with hybrid options
  • Opportunities for professional development and growth
  • Inclusive workplace valuing diverse backgrounds
  • Supportive team culture focused on small business success
  • Innovative tools and technologies to assist in product development
Full Job Description
About the Team:

Gusto's Consumer Money team builds financial products for the millions of employees paid through Gusto every month. Gusto Wallet gives workers direct access to their pay and a set of tools to manage it: spend accounts, savings goals, paycheck splitting, and on-demand access to earned wages. Because Gusto runs payroll, we sit at the source of income itself, positioning us to be a powerful financial operating system for workers.

This role owns core Wallet experiences and works at the intersection of payroll and consumer banking. You'll build products that help workers smooth cash flow between paychecks, save automatically, and avoid predatory alternatives like payday lenders and overdraft fees.

Here's what you'll do day-to-day:
  • Own roadmap initiatives spanning Gusto financial services, helping workers make financial progress across spending, saving, credit, and money management.
  • Ship consumer banking experiences across the customer lifecycle - onboarding and activation, everyday usage, retention and engagement, and customer support - on all surfaces a customer wishes to engage.
  • Take responsibility for the business outcomes of your workstream as a true owner.
  • Be the fintech infrastructure and payments expert that reliably untangles complexity and ships durable systems.
  • Use Gusto's unique position in the payroll ecosystem to build consumer features that can only be built at the origination of income
  • Deeply understand our customers, particularly hourly and salaried workforces to craft product narratives and help create real financial progress.
  • Get in the trenches with cross-functional teams spanning Product, Engineering, Design, Data, Risk, Compliance, Legal, and Ops to ship resilient, compliant, and delightful products.
  • Evaluate and execute opportunities with external vendors (e.g., issuing banks, card processors, banking infrastructure providers) to deliver reliable, integrated experiences.
  • Measure what matters - define KPIs around activation, funding, engagement, and retention, and use data to drive prioritization, learning, and iteration.

Here's what we're looking for:
  • Has 7+ years of product management experience, with directly related product management work in accounting, financial software, or an adjacent domain (mandatory).
  • Has familiarity with AI tools and comfortable using AI tools, including prototypes to accelerate the development lifecycle.
  • Is data oriented and experienced using data to inform decisions and track outcomes
  • Brings meaningful familiarity with accounting concepts (journal entries, reconciliation flows) and can ramp quickly into the accounting product space.
  • Is comfortable facing ambiguous problems.
  • Is able to wear multiple hats, for example conducting user research, forecasting product adoption or prototyping a new feature all in the same week
  • Can understand not just how an individual feature works, but how it fits into the broader accounting system.
  • Is comfortable working through detailed workflows, edge cases, data mappings, ledger concepts, and controls needed for accountant confidence.
  • Should have strong frameworks/foundations to meaningfully prioritize and deliver on customer needs and business outcomes.

Our cash compensation amount for this role is $152,000/yr to $190,000/yr in Denver, and $184,000/yr to $230,000/yr for San Francisco & New York. Final offer amounts are determined by multiple factors including candidate location, experience and expertise and may vary from the amounts listed above.

Gusto has physical office spaces in Denver, San Francisco, and New York City. Employees who are based in those locations will be expected to work from the office on designated days approximately 2-3 days per week (or more depending on role). The same office expectations apply to all Symmetry roles, Gusto's subsidiary, whose physical office is in Scottsdale.

Note: The San Francisco office expectations encompass both the San Francisco and San Jose metro areas.

When approved to work from a location other than a Gusto office, a secure, reliable, and consistent internet connection is required. This includes non-office days for hybrid employees.

Our customers come from all walks of life and so do we. We hire great people from a wide variety of backgrounds, not just because it's the right thing to do, but because it makes our company stronger. If you share our values and our enthusiasm for small businesses, you will find a home at Gusto.

About Gusto

Gusto is a cloud-based human resources software platform that provides payroll, benefits, and HR management services to small businesses. The company was founded in 2011 and is headquartered in San Francisco, California. Gusto's platform automates many of the administrative tasks associated with HR, such as payroll processing, tax filings, and benefits administration. The company also offers a range of HR services, including compliance support, employee onboarding, and time tracking. Gusto is committed to helping small businesses succeed by providing them with the tools and resources they need to manage their HR operations more efficiently.
Learn more about Gusto
Size
1,000 employees
Industry
Founded
2012

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