Dentsu America

Sr Manager, Sponsorship Consulting

Dentsu America$71K — $96K *
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree or equivalent practical experience.
  • 5-7 years of experience in sponsorship marketing, partnership marketing, sports marketing, account management, or a related field.
  • Preferred: Experience working in Formula 1 on the brand, agency, or property side and/or familiarity with the Formula 1 ecosystem.
  • Experience working with premium global brands and sports or entertainment properties.
  • Demonstrated ability to communicate effectively across various audiences.
  • Capable of presenting ideas and collaborating effectively in teams while receiving constructive feedback.
  • Commitment to continuous learning and staying informed about industry trends.

Responsibilities

  • Manage day-to-day execution of client's Formula 1 sponsorship rights.
  • Drive partnership strategy and identify client growth opportunities.
  • Build and maintain strong client relationships with senior stakeholders.
  • Lead account planning and manage multiple workstreams efficiently.
  • Maintain accurate tracking documents for all activities and updates.
  • Develop a thorough understanding of client business and competitive landscape.
  • Oversee relationships with rightsholders for impactful marketing partnerships.
  • Manage internal resources to produce client-ready documents and activation plans.
  • Apply integrated marketing knowledge for effective partnership activations.
  • Maintain oversight of budgets for activation programs and compliance with financial guidelines.
  • Manage creative review and approval processes with stakeholders.
  • Handle requests for sponsorship-related assets like merchandise and show cars.

Benefits

  • Medical, vision, and dental insurance.
  • Life insurance.
  • Short-term and long-term disability insurance.
  • 401k plan.
  • Flexible paid time off.
  • At least 15 paid holidays per year.
  • Paid sick and safe leave.
  • Paid parental leave.
Full Job Description
Job Description:

MKTG Sports + Entertainment is looking for a Senior Manager to join our team and help drive client satisfaction and growth across a global brand client, with a focus on Formula 1. You will work closely with clients and partner with teammates to implement a high-profile global Formula 1 partnership. Successful candidates will have experience leading integrated teams delivering premium brand partnerships and activations on the brand, agency, rightsholder, or related sports marketing side. This is a hybrid opportunity based in our New York City office, with in-office and remote work expectations aligned with dentsu's flexible working model. You will report into the Senior Director and play a key role across a global agency account team.

Key Responsibilities
  • Manage day-to-day execution of a client's Formula 1 sponsorship rights, ensuring effective utilization of all partnership assets available to the client.
  • Drive partnership strategy, leveraging an understanding of the property landscape to identify opportunities for client growth and optimization.
  • Build and maintain strong relationships with senior client stakeholders to support collaboration, alignment, and client satisfaction.
  • Lead account planning and client management activities while ensuring organized execution across multiple workstreams.
  • Maintain all tracking documents to a high standard, ensuring information is accurate, current, complete, and clearly communicated to relevant stakeholders.
  • Develop a strong understanding of the client's business, strategy, activation approach, and competitive landscape.
  • Oversee relationships with rightsholders to help develop effective and impactful marketing partnerships.
  • Manage internal resources responsible for developing key documents, including activation plans and POVs, ensuring all materials are client-ready.
  • Apply knowledge of integrated marketing, including social media, content marketing, influencer strategies, and promotional programs, to support partnership activation.
  • Maintain oversight of all activation programs, including annual and event-specific budgets, while adhering to internal financial guidelines.
  • Manage the review and approval process for creative elements, campaigns, and concepts with appropriate stakeholders.
  • Manage requests involving merchandise, show cars, and other sponsorship-related assets.
  • Travel is required, including some weekends and occasional holidays, depending on client assignments.


Qualifications
  • Bachelor's degree or equivalent practical experience.
  • 5-7 years of experience in sponsorship marketing, partnership marketing, sports marketing, account management, or a related field.
  • Preferred: Experience working in Formula 1 on the brand, agency, or property side and/or familiarity with the Formula 1 ecosystem.
  • Experience working with premium global brands and sports or entertainment properties.
  • Demonstrated ability to communicate effectively with colleagues, senior leaders, talent, and clients across a variety of audiences.
  • Ability to present ideas and collaborate effectively in team environments while providing and receiving constructive feedback.
  • Demonstrated commitment to continuous learning and staying informed about industry trends and best practices.
  • Ability to contribute to team initiatives, events, and collaborative activities that support an inclusive and positive work environment.


Additional Information

The annual salary range for this position is $71,875-$96,025. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law. Additionally, this position is eligible for discretionary incentive compensation.

Benefits available with this position include:
  • Medical, vision, and dental insurance,
  • Life insurance,
  • Short-term and long-term disability insurance,
  • 401k,
  • Flexible paid time off,
  • At least 15 paid holidays per year,
  • Paid sick and safe leave, and
  • Paid parental leave.


At dentsu, we believe great work happens when we're connected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams. Employees who live within a commutable distance of one of our hub offices, currently located in Chicago, metro Detroit, Los Angeles, and New York City, are required and expected to work from the office three days per week (two days per week for employees based in Los Angeles). Dentsu may designate other Hub offices at any time. Those who live outside a commutable range may be designated as remote, depending on the role and business needs. Regardless of your work location, we expect our employees to be flexible to meet the needs of our Company and clients, which may include attendance in an office.

To begin the application process, please click on the "Apply" button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.

#LI-CP1 #LI-MKTG

Location:
New York

Brand:
Mktg Sports

Time Type:
Full time

Contract Type:
Permanent

About Dentsu America

Dentsu is a Japanese public relations and advertising firm that offers communication-related solutions and services such as management and business consulting.

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64,832 employees
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Founded
1901
NASDAQ

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