LinkedIn

Sr. Client Solutions Manager, Performance & Expansion - Marketing Solutions

LinkedIn$145K — $222K *
Media
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • BA/BS degree or equivalent experience
  • 5+ years in advertising sales, media buying, or consulting
  • 3+ years in auction-based or programmatic campaign management
  • Experience in media account management
  • Proficient in analytical and statistical analysis
  • Understanding of advertising technology and marketing automation

Responsibilities

  • Build client relationships and understand business objectives
  • Optimize customers' advertising campaigns through analysis
  • Provide training on targeting and implementation
  • Support customer education and onboarding
  • Grow revenue from new advertisers through optimizations
  • Advise on creative development for campaign success
  • Collaborate with cross-functional teams to ensure client success
  • Use data insights to demonstrate ROI and make recommendations

Benefits

  • Flexible work model with remote and in-office options
  • Opportunities for professional development
  • Collaborative work environment
  • Access to a suite of marketing solutions and resources
  • Performance-driven culture that encourages innovation
Full Job Description
Job Description

This role will be based in San Francisco, Chicago or New York City.

At LinkedIn, our approach to flexible work is centered on trust and optimized for culture, connection, clarity, and the evolving needs of our business. The work location of this role is hybrid, meaning it will be performed both from home and from a LinkedIn office on select days, as determined by the business needs of the team.

LinkedIn Marketing Solutions: We help businesses achieve their marketing ROI objectives with a suite of superior products that includes native advertising and programmatic channels. We are investing in the Content Marketing ecosystem through various thought leadership initiatives that will enable us to capture the opportunity that the market provides.

LinkedIn Marketing Solutions is searching for a Sr. Client Solutions Manager to manage relationships with customers within our growth mid-market segment. This person will leverage their knowledge of online media, communication and relationship building skills, and analytical abilities to provide campaign intelligence and campaign strategy consultation, including identifying areas where LinkedIn can provide more value to our clients. The Sr. Client Solutions Manager will be measured by their ability to build, cultivate, and partner with our clients as well as their ability to drive incremental revenue. The Sr. Client Solutions Manager is a nimble team player who is comfortable managing multiple clients, campaigns, and projects concurrently.

Working collaboratively with their Account Executive(s), the CSM's responsibilities are to:
  • Build relationships with clients and develop a deep understanding of their business and objectives to provide best-in-class customer engagement
  • Proactively analyze and optimize customers' advertising campaigns and marketing programs to make strategic recommendations to customers and ensure client objectives are met
  • Provide recommendations and training on targeting, implementation, optimization, and reporting
  • Support customer education including a best-in-class onboarding experience and ad hoc education needs
  • Stabilize performance and grow revenue from new advertisers via proactive optimizations and upsells
  • Leverage technology to drive performance-oriented marketing solutions
  • Advise on creative and content development, leveraging marketing expertise to maximize performance and delivery
  • Work effectively with various cross-functional partners in sales, marketing, finance, technical support, product, product marketing and insights to ensure customer success, troubleshoot campaigns and ensure error-free execution
  • Represent the voice of the customer through collaboration with product teams to influence campaign management tools and ensure our customer needs are met
  • Co-develop a strategic plan for your book of business with your Account Executive
  • Use data and insights to highlight the value of advertising, demonstrate ROI, and make recommendations for optimizations and additional investment
  • Inspire continued innovation by regularly sharing ideas and best practices with peers and manager
  • Embrace our learning culture to develop yourself as a sales professional and colleague to your peers and internal partners


Qualifications

Basic Qualifications:
  • BA/BS degree or equivalent experience
  • 5+ years of experience in advertising sales, media buying and planning, or relevant consulting work

Preferred Qualifications:
  • 3+ years of auction based or programmatic campaign management and optimization experience (eg, Social, Google Adwords, ad exchange/trading desks)
  • Experience in advertising sales and media account management
  • Familiarity with startups go-to-market challenges and growth KPIs
  • Demonstrated analytical background and experience with statistical analysis, return on investment modeling, and advertising / media analytics
  • Ability to think strategically with a proven track record of providing consultative and data-driven solutions
  • Demonstrated understanding of advertising technology and marketing automation
  • Ability to effectively manage time, prioritize tasks and work within deadlines with little supervision
  • Ability to work independently and collaborate cross-functionally

Suggested Skills:
  • Campaign Optimization
  • Digital Advertising
  • Digital Marketing
  • Media Account Management

LinkedIn is committed to fair and equitable compensation practices.

The pay range for this role is $145,000 to $222,000 (On Target Earnings). Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location. This may be different in other locations due to differences in the cost of labor.

The total compensation package for this position may also include annual performance bonus, stock, benefits and/or other applicable incentive compensation plans. For more information, visit https://careers.linkedin.com/benefits.

Additional Information

About LinkedIn

LinkedIn is a social networking site designed specifically for the business community. The goal of the site is to allow registered members to establish and document networks of people they know and trust professionally. LinkedIn is the world's largest professional network on the Internet with more than 722 million members in over 200 countries and territories.
Learn more about LinkedIn
Size
16,000 employees
Industry
Founded
2003

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