Ipsos

Senior Research Analyst

Ipsos • $70K — $95K *
Chicago, IL 60629In-Person
Business Services
Less than 5 years of experience
Reposted Today
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Job Overview by Ladders

Qualifications

  • 5+ years of experience in market research or brand management
  • Strong analytical skills to interpret brand health data
  • Proficient in quantitative and qualitative research methods
  • Ability to communicate insights clearly to clients
  • Experience with brand tracking tools and methodologies
  • Bachelor's degree in Marketing, Business, or related field

Responsibilities

  • Conduct brand health assessments using various metrics
  • Analyze client sales data to identify trends
  • Prepare detailed reports on brand affinity and perception
  • Collaborate with clients to define brand tracking objectives
  • Present findings to stakeholders and suggest strategic improvements

Benefits

  • Opportunity to work with leading clients in diverse industries
  • Access to cutting-edge brand tracking tools
  • Collaborative and innovative team environment
  • Professional development and training opportunities
  • Flexible work arrangements and work-life balance
Full Job Description
About the Team

The Brand Health Tracking Service Line helps clients manage their in-market brands in terms of monitoring health and making sure they are on the right course. Clients have their own sales data, we provide them with brand affinity data to understand how people feel about the brand and its competitors longitudinally.

About Ipsos

Ipsos is a global market research and consulting firm headquartered in Paris, France. The company was founded in 1975 by Didier Truchot, Chairman and CEO, and has since grown to become the third largest market research company in the world. Ipsos operates in over 90 countries and employs over 18,000 people. The company provides a range of research services including advertising research, customer satisfaction research, brand research, and public opinion research. Ipsos is publicly traded on the Euronext Paris stock exchange under the ticker symbol IPS.
Learn more about Ipsos
Size
18,889 employees
Industry
Media
Founded
1975
* Ladders Estimates

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