Ipsos

Senior Research Analyst

Ipsos$70K — $95K *
Troy, MI 48085In-Person
Business Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Marketing, Business, or related field
  • 3+ years of experience in brand management or analytics
  • Strong analytical skills with proficiency in data analysis tools
  • Excellent communication skills for client interactions
  • Experience in creating brand reports and presentations

Responsibilities

  • Analyze brand affinity data to inform client strategy
  • Monitor competitors' brand performance using industry insights
  • Develop comprehensive reports showcasing brand health metrics
  • Collaborate with clients to set KPIs and track progress
  • Present findings and recommendations to stakeholders

Benefits

  • Flexible work hours and remote work options
  • Professional development and training opportunities
  • Access to industry conferences and networking events
  • Comprehensive health insurance plans
  • Supportive team culture with a focus on work-life balance
Full Job Description
About the Team

The Brand Health Tracking Service Line helps clients manage their in-market brands in terms of monitoring health and making sure they are on the right course. Clients have their own sales data, we provide them with brand affinity data to understand how people feel about the brand and its competitors longitudinally.

About Ipsos

Ipsos is a global market research and consulting firm headquartered in Paris, France. The company was founded in 1975 by Didier Truchot, Chairman and CEO, and has since grown to become the third largest market research company in the world. Ipsos operates in over 90 countries and employs over 18,000 people. The company provides a range of research services including advertising research, customer satisfaction research, brand research, and public opinion research. Ipsos is publicly traded on the Euronext Paris stock exchange under the ticker symbol IPS.
Learn more about Ipsos
Size
18,889 employees
Industry
Founded
1975

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