Develop and execute marketing strategies highlighting the transformative role AI at the Edge will contribute to these market segments. Drive the adoption and success of Micron's cutting-edge products to market, enabling new advancements in the mobile/compute segments! Role and Responsibilities include: Conduct detailed market research to identify trends, customer needs, and competitive landscape. Identify and develop compelling product positioning and messaging that differentiates Micron's products in the market beyond the regular power/performance metrics. Identify new use cases centered around generative AI and how Micron's memory/storage solutions offer the optimal solution. Build and implement go-to-market strategies, including product launches, promotional campaigns, and technical sales enablement materials. Work closely with Sales, Product Management, Architecture, Product Engineering, Roadmap and Applications teams to identify and articulate the value of Micron's products to customers. Lead and build innovative marketing content across various channels, including digital, print, and social media. Deliver targeted marketing content to customers specifically around memory and storage solutions for the Mobile and Client PC segment. Develop, track and manage marketing budgets to ensure efficient use of resources. Establish and manage relationships with external vendors and partners to support marketing initiatives. Employer will accept a Bachelor's degree in Mechanical Engineering, Electrical Engineering, Mechatronics Engineering or related field and 3 years of experience in job offered or in a related occupation. Position requires: 1.Technical Domain Expertise (Client Computing) 2. Strategic Marketing & Business Acumen 3. Product Lifecycle Management (PLM) 4. DRAM (DDR4, DDR5, LPDDR5/5X, CAMM2) and NAND Flash (QLC/TLC, 3D NAND, NVMe SSDs). 5.PC ecosystem, including processor roadmaps (Intel Core/Ultra, AMD Ryzen, Qualcomm Snapdragon) and chipset dependencies. Understanding how memory/storage pairs with these platforms. 6. JEDEC standards and physical form factors (SODIMM, UDIMM, M.2, BGA SSDs) critical for thin-and-light laptops vs. high-performance gaming desktops. 7. Ability to speak to trends like AI PCs (NPU integration), DirectStorage, and how on-device AI models (LLMs) impact memory capacity and bandwidth requirements. The US base salary range that Micron Semiconductor Products, Inc. estimates it could pay for this full-time position is $190,000.00 - $274,000.00. For additional pay & benefits information, please refer to the requisition at Micron.com/careers. As a world leader in the semiconductor industry, Micron is dedicated to your personal wellbeing and professional growth. Micron benefits are designed to help you stay well, provide peace of mind and help you prepare for the future. We offer a choice of medical, dental and vision plans in all locations enabling team members to select the plans that best meet their family healthcare needs and budget. Micron also provides benefit programs that help protect your income if you are unable to work due to illness or injury, and paid family leave. Additionally, Micron benefits include a robust paid time-off program and paid holidays. For additional information regarding the Benefit programs available, please see the Benefits Guide posted on micron.com/careers/benefits. To learn more about Micron, please visit micron.com/careers