Avalara

Senior Manager, Live GTM Training

Avalara$100K — $130K *
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5-8 years in revenue enablement, B2B sales, or learning & development; 2-3 years in people management
  • Experience training outbound sales teams and leaders
  • Proven track record with live certification training programs
  • Expertise in sales methodologies like MEDDPICC and Value Selling
  • Analytical skills in tracking enablement KPIs and performance metrics
  • Familiarity with AI tools to enhance training and coaching
  • Ability to prioritize projects and operational tasks effectively
  • Willingness to travel for team and event support

Responsibilities

  • Lead and develop a global team of live trainers for the GTM departments
  • Deliver training to enhance outbound sales strategies and effectiveness
  • Create specialized training for sales leaders and frontline managers
  • Manage live certification training aligned with sales methodologies
  • Develop a 'Train the Trainer' program for internal SMEs
  • Ensure high-quality live training onboarding and mastery programs
  • Collaborate on the execution of major GTM training events
  • Integrate AI technologies into live training processes

Benefits

  • Comprehensive compensation package
  • Paid time off and parental leave
  • Eligible for bonuses based on performance
  • Health benefits including medical, life, and disability insurance
  • Commitment to diversity, equity, and inclusion initiatives
  • Support from employee-run resource groups with exec sponsorship
Full Job Description
What You'll Do

At Avalara, we are building a world-class Revenue Enablement Center of Excellence. We are looking for a, data-driven Senior Manager, Live GTM Training to lead our global facilitation team.

In this critical leadership role, you will be the face of live learning, overseeing the delivery of training across our Go-To-Market (GTM) organization. You will operate as a strategic partner, collaborating with leaders in Learning Strategy, Enablement Operations, and Instructional Design. Your team will ensure that revenue-generating and partner-facing teams across the GTM organization are equipped with the skills, knowledge, and certifications required to drive predictable revenue growth.

This is a unique opportunity to build a training function that uses methodologies, rigorous certification standards, and new AI technologies to maximize seller productivity.

#LI-Hybrid #LI-Remote

What Your Responsibilities Will Be

  • Lead a High-Performing Team: Hire, develop, and coach a global team of live trainers embedded within specific GTM departments, ensuring they act as strategic partners to managers and revenue leaders.
  • Guide Outbound Sales Effectiveness: Help deliver targeted outbound sales enablement training. Equip reps to build the pipeline and build high-conversion outbound strategies in markets.
  • Enable Frontline Managers & Sales Leaders: Deliver specialized live training and coaching programs designed specifically for sales leaders and frontline managers, empowering them to effectively reinforce methodologies, drive team performance, and lead from the front.
  • Live Certification Training & Revenue Impact: Direct a team of live trainers and facilitate sessions as an engaged manager. Implement programs anchored in core methodologies (e.g., MEDDPICC, Value Selling) to allow teams on pricing, products, and forecasting. Provide field insights to the Learning Strategy team to shape rigorous certification programs that enforce strict methodology adherence.
  • Build a 'Train the Trainer' Model: Develop a scalable program that empowers internal Subject Matter Experts (SMEs) and leaders to facilitate live training and promote learning.
  • Deliver Excellence at Scale: Establish the standard for engaging, interactive live training that respects seller capacity and maximizes learning retention. Oversee live onboarding and ongoing mastery programs in both virtual and in-person environments.
  • Execute Strategic Events in Partnership: Collaborate tightly with enablement peers (such as Learning Strategy) and sales leadership to ensure the high-impact execution of live training for major GTM events, including Sales Kick-Offs (SKOs), regional summits, and targeted workshops. You will own the excellence of facilitation and delivery while partnering to bring the broader curriculum strategy and success metrics to life.
  • Pioneer AI in Enablement: Champion Avalara's AI-First approach by integrating artificial intelligence into how we scale live training, enhance conversation intelligence, scale roleplay coaching, and deploy just-in-time resources.

What You'll Need to be Successful

  • Leadership Experience: 5-8+ years of overall experience in revenue enablement, B2B sales, or learning & development, with at least 2-3+ years of direct people management experience leading and scaling teams within global, high-growth SaaS organizations.
  • Outbound & Leadership Training Expertise: Demonstrated experience specifically training outbound sales teams, managers, and senior sales leaders.
  • Certification Execution: experience delivering live training that grows rigorous rep certification programs across several sales enablement disciplines.
  • Methodology Mastery: Expertise in implementing and coaching to established sales methodologies (e.g., MEDDPICC, Value Selling).
  • Data-Driven Mindset: Proficiency in enablement KPIs. You have experience connecting learning outcomes to growth and can discuss performance metrics with executive partners.
  • AI & Tech Fluency: Perspective on how to use AI tools and conversation intelligence platforms to improve coaching, feedback, and training scale.
  • Agility & Operational Excellence: Partner with Enablement Leadership to guide by prioritizing projects, running retrospectives, and building precise rollouts.
  • Logistical Readiness: Ability to travel domestically and internationally to support team development and global events.

Avalara is an AI-first Company

AI is embedded in our workflows, decision-making, and products. Success here requires embracing AI as an essential capability.
  • You'll bring experience using AI and AI-related technologies, ready to thrive here.
  • You'll apply AI every day to business challenges - improving efficiency, contributing solutions, and driving results for your team, our company, and our customers.
  • You'll grow with AI by staying curious about new trends and best practices, and by sharing what you learn so others can benefit too.

How We'll Take Care of You

Total Rewards

In addition to a great compensation package, paid time off, and paid parental leave, many Avalara employees are eligible for bonuses.

Health & Wellness
Benefits vary by location but generally include private medical, life, and disability insurance.

Inclusive culture and diversity
Avalara strongly supports diversity, equity, and inclusion, and is committed to integrating them into our business practices and our organizational culture. We also have a total of 8 employee-run resource groups, each with senior leadership and exec sponsorship.

About Avalara

Avalara is a software company that provides cloud-based tax compliance solutions. The company was founded in 2004 and is headquartered in Seattle, Washington. Avalara's software helps businesses manage sales tax, VAT, and other tax requirements. The company has over 20,000 customers and operates in over 100 countries. Avalara went public in 2018 and is listed on the New York Stock Exchange under the ticker symbol AVLR.
Learn more about Avalara
Size
4,465 employees
Market Cap
$8.2 billion
Industry
Net Income
-$49.1 million
Founded
2004
5 Year Trend
+33.1%
Revenue
$500.5 million
NASDAQ

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