Position SummaryRole and ResponsibilitiesWe are seeking a
Senior Marketing Manager, Events and Tradeshows. This position will lead planning and strategy for major US tradeshows and events. This position will work with internal stakeholders across all lines of business to execute best in class events and achieve our business goals, as well as manage outside agencies to ensure Samsung is being represented correctly and effectively according to our Brand Guidelines.
- Responsible for the coordination and execution of major trade shows and events.
- Lead 10+ major events throughout the year. 5-10 Smaller events.
- Determine execution plan at tradeshows and events and determine best approach to demonstrate Samsung offerings to align with brand guidelines.
- Establish and manage ROI, timelines, budgets and workflows to deliver against objectives and deadline requirements.
- Support the development of the annual strategic event calendar based on divisional direction and industry insight
- Organize multiple stakeholders including Marketing, PR, HQ and Management as necessary for each event
- Identify and manage internal and external services including: exhibitor vendor, craft services, event management, hotel/travel, freight and logistics.
- Supports communication internally and externally in regards to all events to ensure proper participation throughout the organization and with customers
- Responsible for making regular decisions for tradeshow and even execution that include vendor management, exhibit design, budget management and overall show execution plan.
- Lead full strategy for Major US Tradeshows
- Management of logistics for assets and storage
- Strategy Lead - costs, funding, asset inventory and reduction plan
- Provided guidance on tradeshow and event execution to new contracted employees as knowledge expert
Skills and QualificationsRequirements- 8+ years of experience in event and tradeshow management
- Successful candidate must be highly organized with the ability to multitask, manage multiple deadlines and maintain key relationships with vendors, internal and external organizations
- Extensive knowledge of trade show activities and venues
- Expertise in managing projects of large scale with multiple stakeholders; including time management, budget management and project management
- Ability to work independently or with team/multiple decision makers. Ability to lead/manage a small team for major events.
- Project Management acumen to lead cross functional work streams for successful and on time execution.
- Exceptional written and verbal communication skills.
- Ability to prioritize tasks effectively.
- Collaborative team player with strong intrapersonal skills, and relationship building skills
- Ability to thrive in a fast-paced, unpredictable environment.
- Bachelor's degree in Communications, Marketing, Public Relations or Event/Hospitality Management preferred but not required (equivalent direct experience in corporate events position accepted)
- Up to 50% domestic travel required for this role
#LI-RL2
Life @ Samsung - https://www.samsung.com/us/careers/life-at-samsung/
Benefits @ Samsung - https://www.samsung.com/us/careers/benefits/
Regular full-time employees (salaried or hourly) have access to benefits including: Medical, Dental, Vision, Life Insurance, 401(k), Employee Purchase Program, Tuition Assistance (after 6 months), Paid Time Off, Student Loan Program (after 6 months), Wellness Incentives, and many more. In addition, regular full-time employees (salaried or hourly) are eligible for MBO bonus compensation, based on company, division, and individual performance.
