Netflix

Senior Manager, Consumer Products Strategy

Netflix$317K — $496K *
Consumer Technology
11 - 15 years of experience
Job Overview by Ladders

Qualifications

  • 12+ years in analytical roles within consumer products or entertainment, or management consulting and investment banking.
  • Skilled in influencing cross-functional teams effectively.
  • Proficient in modeling, analysis, and strategic execution for scaling consumer products across markets.
  • Experience with large-scale entertainment properties.
  • Strong aptitude for problem-solving and financial modeling.

Responsibilities

  • Develop frameworks for selecting Consumer Product titles based on merchandisability and audience coverage.
  • Innovate deal structures with aligned incentives for risk-taking.
  • Use audience insights to enhance commercial strategies and deepen partner relationships.
  • Shift focus from title-centric to portfolio-based consumer engagement initiatives.
  • Innovate awareness-driving strategies for products and track results with Data Science teams.
  • Create metrics and tools to improve revenue and operational efficiency monitoring.
  • Conduct market research to support consumer-centric strategy development.

Benefits

  • Comprehensive health plans and mental health support.
  • 401(k) retirement plan with employer matching.
  • Stock option program offering flexibility in compensation structure.
  • Access to family-forming benefits and life/serious injury benefits.
  • Generous paid time off policy with 35 days annually for full-time hourly employees.
Full Job Description
Netflix is seeking a Senior Manager to lead our Consumer Products Strategy globally. In this role, you will build frameworks and playbooks that will improve which titles we choose to commercialize with CP, how we position them in the competitive landscape and the tools we use to drive awareness and sell through.  Successful candidates will have a strong analytical skillset and knowledge of the Consumer Products industry.  They will be able to frame ambiguous questions, assess which opportunities are most likely to drive impact and determine what evidence is needed to make a decision.   They will have experience leading cross-functional projects and building alignment with a range of stakeholders. Key responsibilities: • Build frameworks to improve how we select titles for Consumer Products, keeping an eye on merchandisability, audience coverage, and team capacity.  • Identify opportunities to innovate deal structures including aligning incentives around risk taking. • Hone how we identify a viewership audience from a CP audience and use audience insights to enhance commercial conversations.  • Expand beyond “title first” strategies towards more portfolio-based consumer moments that deepen partner relationships year-round. • Innovate and disrupt the way we drive awareness for our products and sell-through; track outcomes in partnership with our Data Science teams and refine CP playbook accordingly. • Develop metrics and tooling to track commercial pacing and identify opportunities to increase revenue and operational efficiency. • Conduct market research, track and compile industry trends and competitive analyses to inform consumer-centric strategies. • Create deliverables and present to a broad range of creative to technical business partners, as well as external partners.  QUALIFICATIONS • 12+  years of experience in a highly analytical environment, e.g. strategy in a consumer products or entertainment company, top management consulting firm, investment bank.  • Able to influence cross functional teams • Comfortable with modeling and analysis is performed • Experience in developing strategies and executing plans to scale consumer products businesses across multiple markets • Background working on large-scale entertainment properties  • MBA is a plus, but not required  • High aptitude and enthusiasm for problem solving, research, and financial modeling used in support of analyses and prescribed recommendations • Excellent in modeling, framing analysis, building presentations / memos and adapting communication to different stakeholders to drive decisions effectively  • Detail oriented with a keen eye for process and business improvement opportunities • Demonstrated cross-cultural understanding and intelligence Generally, our compensation structure consists solely of an annual salary; we do not have bonuses. You choose each year how much of your compensation you want in salary versus stock options. To determine your personal top of market compensation, we rely on market indicators and consider your specific job family, background, skills, and experience to determine your compensation in the market range. The range for this role is $317,000.00 - $496,000.00. Netflix provides comprehensive benefits including Health Plans, Mental Health support, a 401(k) Retirement Plan with employer match, Stock Option Program, Disability Programs, Health Savings and Flexible Spending Accounts, Family-forming benefits, and Life and Serious Injury Benefits. We also offer paid leave of absence programs. Full-time hourly employees accrue 35 days annually for paid time off to be used for vacation, holidays, and sick paid time off. Full-time salaried employees are immediately entitled to flexible time off. See more details about our Benefits here.

About Netflix

Netflix, Inc. is an American media company founded on August 29, 1997 by Reed Hastings and Marc Randolph in Scotts Valley, California, and currently based in Los Gatos, California, with production offices and stages at the Los Angeles-based Hollywood studios (formerly old Warner Brothers studios) and the Albuquerque Studios (formerly ABQ studios). It operates an eponymous over-the-top subscription video on-demand service, which showcases acquired and original programming as well as third-party content licensed from other production companies and distributors. Netflix is also the first streaming media company to be a member of the Motion Picture Association.
Learn more about Netflix
Size
11,300 employees
Market Cap
$127.6 billion
Industry
Net Income
$2.7 billion
Founded
1997
5 Year Trend
+27.5%
Revenue
$24.9 billion
NASDAQ

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