Snowflake Computing

Senior Event Sponsorship Program Manager

Snowflake Computing$120K — $150K *
Media
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 10+ years of experience, with at least 3 years in sponsorship sales
  • Strong track record in revenue generation and partner engagement
  • Proven ability to develop and execute strategic sponsorship initiatives
  • Exceptional relationship-building and negotiation skills
  • Bachelor's degree in a relevant field

Responsibilities

  • Develop and execute a comprehensive sponsorship sales strategy
  • Identify, pitch, and secure sponsors for global strategic events
  • Cultivate and maintain relationships with sponsoring partners
  • Track and report on sponsorship performance with actionable insights
  • Ensure cross-functional alignment with key internal stakeholders
  • Establish ambitious goals for the sponsorship program

Benefits

  • Hybrid work model with in-office attendance required
  • Opportunity to drive innovative sponsorship experiences
  • Engagement in a fast-growing, dynamic environment
  • Support of cross-functional collaboration across teams
  • Emphasis on continuous improvement and performance optimization
Full Job Description
Snowflake is seeking a dynamic and results-oriented SeniorEvent Sponsorship Program Manager to join our high-performing Events team. This role is for a sponsorship professional with a passion for building impactful partnerships and a strategic mindset that aligns business goals with innovative sponsor experiences. You'll play a pivotal role in developing and executing sponsorship strategies across our marketing events portfolio. You'll collaborate with cross-functional teams and external partners to secure and grow high-value sponsorships that enhance event impact, elevate the brand, and deliver measurable business results.

This hybrid role requires in-office attendance at either the Menlo Park or New York campus.

WHAT YOU'LL DO:

As a Senior Manager at Snowflake, you will be expected to balance strategic planning with hands-on execution.
  • Develop and Execute Sponsorship Strategy: Develop and execute a comprehensive sponsorship sales strategy to drive revenue and meet business goals. You'll also create compelling sponsorship packages, proposals, and presentations tailored to potential partners.
  • Identify and Secure Partners: Identify, pitch, and secure sponsors for our global strategic events, ensuring alignment with event and brand objectives. You'll manage the full sponsorship lifecycle, from prospecting and negotiations to activation and renewal.
  • Manage Client Relationships & Drive Growth: Cultivate and maintain strong relationships with sponsoring partners, ensuring their success and satisfaction. Actively seek opportunities to upsell and expand partnerships year-over-year to drive sales growth.
  • Analyze and Optimize Performance: Track and report on sponsorship performance, delivering insights and recommendations for continuous improvement. You'll use data, analytics, and financial insights to evaluate opportunities and maximize ROI. You will also monitor industry trends and competitor activity to identify new sponsorship opportunities.
  • Champion Cross-Functional Alignment: Proactively identify, resolve, and foster alignment with internal stakeholders across Marketing, Alliance, Partner, Sales, and Event Production teams to ensure all sponsor commitments and event activations are executed flawlessly.
  • Set Ambitious Goals and Strategic Priorities: Establish overarching objectives for the sponsorship program that extend beyond your immediate function, ensuring the program accelerates partner growth and contribution to the overall Snowflake ecosystem.


OUR IDEAL CANDIDATE WILL HAVE:
  • Years of Experience: 10+ years of experience with at least 3 years of experience in sponsorship sales with a strong track record in revenue generation and partner engagement.
  • Strategic & Adaptable Mindset: Proven ability to develop and execute strategic sponsorship initiatives that drive business impact. You are skilled in navigating a dynamic environment and can adapt strategies to evolving business needs.
  • Collaborative & Communicative: Strong experience in complex, matrixed organizations, leading cross-functional collaboration. You possess exceptional relationship-building and negotiation skills, fostering strong partnerships with internal and external stakeholders.
  • Detail-Oriented & Accountable: Skilled in managing multiple initiatives simultaneously, ensuring timely execution and measurable outcomes. You will also track and report on sponsorship performance to deliver insights for continuous improvement.
  • Education: A bachelor's degree in a relevant field is required.


Every Snowflake employee is expected to follow the company's confidentiality and security standards for handling sensitive data. Snowflake employees must abide by the company's data security plan as an essential part of their duties. It is every employee's duty to keep customer information secure and confidential.

Snowflake is growing fast, and we're scaling our team to help enable and accelerate our growth. We are looking for people who share our values, challenge ordinary thinking, and push the pace of innovation while building a future for themselves and Snowflake.

How do you want to make your impact?

For jobs located in the United States, please visit the job posting on the Snowflake Careers Site for salary and benefits information: careers.snowflake.com

About Snowflake Computing

Snowflake is a cloud-based data-warehousing company that was founded in 2012. The company provides a data platform that allows customers to store and analyze data using cloud-based infrastructure. Snowflake's platform is designed to be highly scalable and flexible, allowing customers to easily add or remove computing resources as needed. The company's customers include a wide range of businesses, from startups to Fortune 500 companies. Snowflake has received significant funding from investors and has been recognized as one of the fastest-growing companies in the United States.
Learn more about Snowflake Computing
Size
2,037 employees
Market Cap
$44.9 billion
Industry
Net Income
-$539.1 million
Founded
2012
Revenue
$592 million
NASDAQ

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