Salesforce

Senior Director, Product and Tech Comms

Salesforce$181K — $332K *
Enterprise Technology
11 - 15 years of experience
Job Overview by Ladders

Qualifications

  • 12+ years of experience in communications or marketing with enterprise software and emerging technology expertise.
  • Proven ability to create a compelling narrative from diverse product lines.
  • Strong understanding of how autonomous agents influence user experience.
  • Ability to collaborate across departments and elevate thought leaders.
  • Comfortable discussing technical topics with product teams and translating concepts into straightforward writing.
  • Thrives in high-pressure environments and demonstrates ownership and results-oriented execution.
  • Effective in navigating the AI landscape and advising product leaders on impactful storytelling.

Responsibilities

  • Devise and execute a communications strategy that aligns with the Agentic Enterprise vision.
  • Curate internal influencers and empower diverse voices to support agentic work initiatives.
  • Lead outcome-driven storytelling efforts that focus on human-agent collaboration results.
  • Maintain technical accuracy while simplifying complex concepts for public understanding.
  • Manage a high-performing team of communications professionals, ensuring successful execution of major announcements.

Benefits

  • Comprehensive benefits and resources to promote work-life balance.
  • Supportive services to help you realize your full potential.
  • Access to AI tools that enhance your productivity and effectiveness.
Full Job Description
To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category
Marketing & Communications

Job Details

Salesforce is navigating a foundational shift in how the world understands the intersection of software and labor. We are moving beyond the era of isolated AI tools toward a unified, enterprise AI architecture. This framework is the defining reference architecture for how organizations convert raw intelligence into meaningful work.

We are seeking a Senior Director of Product and Technology Communications to help lead the narrative engine for this transformation. In this role, you will be a driver of the connected Salesforce story: the evolution of the Agentic Enterprise. You will be responsible for translating complex breakthroughs into a cohesive vision of how humans and agents collaborate to solve the most pressing challenges in global business.

The Role

You are a high-impact leader with the technical depth to understand the stack and the media narrative intuition to drive its adoption. You will partner closely with product engineering, product marketing, and senior leadership to ensure that Salesforce is recognized not just as the #1 AI CRM, but as the #1 AI Agent Platform.

Core Responsibilities
  • Devise and Execute the Strategic Narrative: Translate the high-level company vision into a multi-channel communications roadmap that explains the mechanics of the Agentic Enterprise through the System of Work and the Salesforce Ecosystem.
  • Curate Influence: Identify and empower internal visionaries and pioneering leaders. You will manage the process of turning diverse perspectives into a chorus of voices that validates the shift toward agentic work.
  • Drive Outcome-Centric Storytelling: Lead the shift from feature-based external communications to outcome-based storytelling. You will produce the evidence and narratives that demonstrate how human-agent synergy scales impact across functional domains.
  • Maintain Technical Integrity: Serve as the bridge between product and the public, ensuring that complex concepts are simplified for the market without losing their technical authority or accuracy.
  • Lead High-Performing Team: Lead a focused team of communications professionals, fostering a culture of technical fluency, rapid iteration, and flawless execution during agenda-setting launches.


Qualifications
  • 12+ years of experience in communications or marketing at the intersection of enterprise software and emerging technology, with experience supporting major category-shift narratives.
  • Narrative Integrator: You have a proven ability to take disparate product lines and weave them into a clear, compelling narrative.
  • Agentic Fluency: You have a strong grasp of how autonomous agents change the user experience and can articulate the evolution.
  • Collaborative Leader: You are a skilled project orchestrator who can work across departments to identify subject matter experts and turn them into market-facing thought leaders.
  • Technical Literacy: You are comfortable talking shop with product and product marketing to understand the 4-layer architecture and can translate that knowledge into clear prose.
  • Execution Excellence: You thrive in high-stakes environments and are known for high agency-taking ownership of the mission and delivering results with precision.
  • Exceptional Judgment: You can navigate the rapidly evolving AI landscape and provide sound counsel to product leaders on how to move audiences through evidence-based storytelling.


Unleash Your Potential

When you join Salesforce, you'll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we'll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future - but to redefine what's possible - for yourself, for AI, and the world.

About Salesforce

ExactTarget is a provider of on-demand email marketing software solutions. Their suite of on-demand one-to-one marketing applications enables clients to send business-critical and event-triggered communications to increase sales, optimize marketing investments, and strengthen customer relationships. They offer four editions of their on-demand software application along with integrated solutions such as ExactTarget for AppExchange and ExactTarget for [Microsoft](/organization/Microsoft) Dynamics CRM.

Salesforce Careers

Joining Salesforce means becoming part of a dynamic, global team of professionals who are deeply committed to driving customer success and innovation. As the world's leading Customer Relationship Management (CRM) platform, Salesforce offers unparalleled job opportunities in technology and consulting, making it an ideal place for ambitious individuals looking to make a significant impact.

Work You'll Do

At Salesforce, every position is a chance to leverage your skills and creativity to transform businesses and industries. Our diverse team of experts collaborates to deliver cutting-edge solutions that foster growth and enhance leadership capabilities. By joining our team, you'll be at the forefront of digital innovation, using Salesforce's powerful platform to help clients navigate their transformation journeys.

Innovate and Lead

Salesforce is not just a company; it's a community where you can lead with your ideas and see them come to life. Our culture of innovation encourages you to challenge the status quo and push the boundaries of what's possible. With Salesforce, you'll work alongside leaders in technology and business who are committed to your growth and professional development.

Career Growth and Opportunities

Whether you're looking for an internship, a full-time position, or leadership roles, Salesforce provides a wealth of opportunities to advance your career. Our commitment to professional growth is reflected in our robust training programs, including leadership development and diversity training, designed to help you excel at every stage of your career.

Be Part of a Great Team

Salesforce prides itself on a culture that values diversity, teamwork, and open communication. We believe that our strength lies in our people, and we're committed to creating an environment where everyone can thrive. Joining our team means being part of a supportive community that encourages networking and collaboration.

Benefits and Culture

At Salesforce, we understand that job satisfaction extends beyond the office. That's why we offer competitive benefits to support the health, well-being, and financial security of our employees and their families. From health insurance and retirement plans to wellness programs and flexible working arrangements, we provide the benefits that contribute to a better work-life balance.

Explore Job Opportunities

Ready to take the next step in your career? Explore the wide range of employment opportunities at Salesforce. From technical roles to customer engagement positions, we are continuously hiring talented individuals who are passionate about making a difference.

Stay Connected

Keep up to date with the latest at Salesforce by following our careers blog. Gain insights from the people who work here and learn how you can bring your career to the next level with Salesforce.

Apply Now

Are you ready to join a company that's leading the way in CRM technology? Search open positions that match your skills and interests on our careers page. Tailor your resume, prepare for your interview, and take the first step towards a rewarding career at Salesforce.

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Join Salesforce today and be part of a company that's shaping the future of technology, fostering a culture of innovation, and building a more equitable world.
Learn more about Salesforce
Size
73,541 employees
Market Cap
$130.4 billion
Industry
Net Income
$4 billion
Founded
2000
5 Year Trend
+25.7%
Revenue
$21.2 billion
NASDAQ

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