Innovid

Senior Director of Product, Creative

Innovid • $200K — $230K *
New York, NY 10025In-Person
Consumer Technology
5 - 7 years of experience
Today
Be an Early Applicant
Job Overview by Ladders

Qualifications

  • 7+ years in Product Management within AdTech, enterprise SaaS, or digital media
  • Expertise in CTV/OTT ecosystem and dynamic creative optimization
  • Technical background in Computer Science or Engineering preferred
  • Proven experience in launching high-throughput platform capabilities
  • Ability to influence and align cross-functional teams without direct authority
  • Strong communication skills for presenting technical concepts to executives

Responsibilities

  • Define and execute the multi-year platform vision and product roadmap
  • Lead product lifecycle from market sizing to continuous iteration
  • Drive alignment across engineering, design, and marketing teams
  • Translate technical capabilities into strategic narratives for clients and partners
  • Partner with marketing and sales on product launch and adoption
  • Establish KPI frameworks and analytics for platform health evaluation

Benefits

  • Open Paid Time Off (PTO) and flexible schedule
  • Comprehensive medical, dental, and vision benefits
  • 401(k) with company match and HSA contributions up to $2,400
  • Annual wellness subscriptions and health challenges
  • Employee development programs and a strong company culture
  • Offices in major cities offering collaborative work environments
Full Job Description
We are looking for a Senior Director of Product, Creative to serve as a principal strategic architect and individual contributor driving the next evolution of Innovid's unified CTV, creative, and ad serving ecosystem. In this high-impact role, you will hold end-to-end strategy, roadmap, and execution accountability for our enterprise platform portfolio. You will leverage your deep technical expertise and industry authority to drive cross-functional alignment across engineering, design, commercial leaders, and C-suite executives, while serving as a trusted partner to top-tier brands, agencies, and streaming platforms.

What You Will Own:
  • Creative Authoring & Personalization Tools: Strategic vision and product execution for automated creative assembly and dynamic, personalized ad experiences at scale across CTV and digital channels.
  • Data Ingestion & Signal Decisioning: High-throughput API frameworks and signal engines that ingest 3rd-party data to power real-time decisioning models (geo, weather, audience, contextual).
  • Algorithmic Optimization & Simulation: Intelligent optimization engines (ML/AI) designed to maximize performance against campaign outcomes, alongside simulation models for real-world ad-serving conditions.
  • Ecosystem & Partner SDKs: Strategic distribution technologies, publisher-side SDKs, and platform integrations with major OTT and CTV providers.

What You Will Do:
  • Strategic Leadership: Define, operationalize, and drive the multi-year platform vision and product roadmap in line with the "new Innovid"-unifying creative, ad serving, and measurement.
  • Hands-On Execution: Lead products through the full lifecycle-from initial market sizing and discovery to continuous iteration-acting as the primary product authority for your domain.
  • Cross-Functional Influence: Drive organizational alignment by partnering closely with engineering, design, product marketing, and revenue teams to execute complex platform initiatives.
  • Executive & Market Engagement: Translate complex technology capabilities into strategic narratives for executive leadership, enterprise clients, and ecosystem partners (CTV OEMs, DSPs, SSPs).
  • Commercial & GTM Enablement: Partner with Product Marketing and Sales to launch scalable products, foster strategic integrations, and drive platform adoption across key markets.
  • Data-Driven Innovation: Establish rigorous KPI frameworks, usage analytics, and ROI models to evaluate platform health and prioritize product investments.

What You Will Need:
  • Experience: 7+ years in Product Management within AdTech, enterprise SaaS, or digital media, with a track record of driving large-scale platform products as a principal individual contributor.
  • Domain Expertise: Deep mastery of the CTV/OTT ecosystem, dynamic creative optimization (DCO), programmatic ad serving, data-driven decisioning, and ad tech measurement integrations.
  • Technical Depth: Strong technical foundation (Computer Science, Engineering, or equivalent background preferred) with direct experience building robust APIs, SDKs, and developer-facing platform solutions.
  • Proven Track Record: History of shipping complex, high-throughput platform capabilities from concept to market impact in fast-moving environments.
  • Influence Without Authority: Exceptional ability to align senior stakeholders, engineering leads, and cross-functional teams around a unified product vision without direct managerial authority.
  • Executive Communication: Superior storytelling skills to clearly present complex technical concepts to C-suite executives, strategic partners, and external industry audiences.

What We Offer:
  • The Best of Both Worlds: Be part of the Innovid team while enjoying the full range of perks and benefits offered by Mediaocean.
  • Work-Life Balance: Open Paid Time Off (PTO), Flexible schedule, Company holidays, paid parental leave
  • Total Rewards: Competitive salary, Full benefits package, Referral bonuses, Recognition awards, 401(k) with company match, Company HSA contribution up to $2,400
  • Comprehensive Benefits: Medical/Dental/Vision/Pharmacy, Health Savings Account (HSA)/Flexible Spending Account (FSA), Mental health support, Life & Disability insurance, Family planning & fertility benefits, Pet insurance, Legal & ID theft protection, Retirement planning, Medicare assistance, Employee Assistance Program (EAP),
  • Wellness Focus: Eligible employees get up to 100% company paid annual subscriptions to Peloton, Maven Clinic, BetterUp Care, Walkingspree, Bikeshare (Divvy in Chicago/Citibike in New York), Wellness Seminars (physical, mental, financial, social) as well as opportunities to compete in companywide health challenges with prizes
  • Award-Winning Company Culture: Professional development with a dedicated Talent Development team, Employee Resource Groups (ERGs), Philanthropy & awareness programs, Mentorship programs, In-office and virtual events & celebrations, Various volunteer & donation opportunities, Innovative and collaborative work environment,
  • Offices in major cities around the world, unlimited snacks, and a cross-company collaboration unlike anywhere else.
  • The base pay range for this position is $200,000-230,000 per year. The determination of what a specific employee in this job classification is paid and titled depends on a number of factors, including, but not limited to, prior employment history/job-related knowledge, qualifications and skills, length of service, and geographic location.
  • This information is provided per New York City's salary disclosure law.

#LI-DB1

There is no such thing as the perfect resume, or someone that checks every box. At Innovid, we are generous with our time and knowledge, and always ready to teach. So however you identify and whatever background you bring with you, please apply if this is a role that would make you excited to come into work every day and add to Innovid.

About Innovid

Innovid is a global video advertising platform that delivers more effective video advertising across all screens. Innovid’s platform enables advertisers to create, deliver, and measure the most innovative video experiences on any device and media outlet, while increasing scale, efficacy, and ROI. Innovid serves a global client base of brands, agencies, and publishers through over twelve offices across the Americas, Europe, and Asia Pacific.
Learn more about Innovid
Size
500 employees
Market Cap
$243.6 million
Industry
Media
Founded
2007
NASDAQ
CTV
* Ladders Estimates

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