Leads the development and end-to-end execution of theBrand strategy, aligning positioning, messaging, value propositions, and go-to-market plans to business objectives.
Uses a meticulous, scientific approach to understand, navigate, and adapt to complex, rapidly changing environments; leads the creation of compelling, evidence-based content that educates and influences target audiences.
Leads all aspects of multi-channel media measurement and theanalytics plan, ensuring robust KPI frameworks, performance dashboards, and actionable insights inform optimization.
Delivers innovative, modern marketing approaches, including data-drivensocial media strategiesand implementation tailored to diverse consumer segments.
Identifies, builds, and sustains strong alliances with cross-functional partners across theenterprise and broader ecosystem
Acquires, develops, and assessesmarketing talentfor current and future needs; builds succession pipelines and critical capabilities.
Influences cross-functional stakeholder decisions and collaboration to ensure goals are achieved; navigates ambiguity and drives alignment.
Assesses marketing impact continuously; makes timely course corrections, tests-and-learns, and pivots to improve outcomes.
Leads cross-functionalbrand P&L expense targets, ensuring resource allocation, return on investment discipline, and financial accountability.
Understands and clearly communicatessales performanceandforecasting targets; partners closely with Sales, Finance, and Supply to align demand planning.
Champions agrowth mindset,learning agility, andentrepreneurial thinkingacross the team and partners.
Demonstrates the ability to translate innovative ideas fromconcept to execution, including pilots, scale-up, and post-launch optimization.
Anticipates trends, competitive moves, and market dynamics to inform strategy, positioning, and investment decisions.
Leverages newtechnology platformsanddata insightsto identify opportunities, personalize engagement, and accelerate performance.
Leads with resilience; empowers teams to take ownership, experiment responsibly, and deliver high-impact outcomes.
Drives performance and results through clear objectives, coaching, accountability, and cross-functional delivery.
Championsinclusion and belonging, ensuring diverse perspectives shape strategy, execution, and talent decisions.
Builds strongBrand advocacyamongKey Opinion Leaders (KOLs)and industry influencers to amplify reach, credibility, and adoption.
Advanced Degree in Business, Marketing, or Science
Experience in CVRM, especially dyslipidemia
Strong presentation and negotiation skills
Ability to successfully work through ambiguity
First-line leader experience
Demonstrated track record of success in achieving ambitious goals or career progression
Experience leading brand strategy and executing against it
Strong financial acumen with the ability to assess and drive results
Proven track record of consistent achievement or overachievement delivering strategic and operational plans within a therapeutic or business area
Demonstrated experience in working within cross-functional business units
