Pfizer

Senior Director, HCP Strategy & Content

Pfizer$214K — $358K *
Pharmaceuticals & Biotech
11 - 15 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree required; advanced degree preferred
  • 12+ years of experience in HCP marketing or brand strategy within pharma/biotech
  • Proven track record in HCP segmentation and targeting strategy
  • Experience in partnering with sales organizations for execution

Responsibilities

  • Develop HCP commercial strategy and value proposition
  • Create HCP-facing materials and messaging for the franchise
  • Design medical education and engagement programs with Medical Affairs
  • Equip the field team with necessary tools for success
  • Implement HCP segmentation and track prescribing behavior against goals
  • Collaborate with sales on messaging and execution strategies

Benefits

  • 401(k) plan with matching contributions
  • Paid vacation, holidays, and personal days
  • Paid caregiver/parental and medical leave
  • Comprehensive health benefits including medical, dental, and vision coverage
  • Eligibility for performance bonuses and long-term incentive programs
Full Job Description
Role Summary

Own the commercial relationships, content, and field strategy that turn a launch into prescribing behavior. You'll build HCP-facing work with enough clinical and commercial credibility that the field trusts it and payers respect it, and set the standard for how this category earns physician preference.

Key Responsibilities
  • HCP commercial strategy and value proposition
  • All HCP-facing content, materials, and messaging for the franchise
  • Medical education strategy and peer-to-peer engagement programs, in partnership with Medical Affairs
  • HCP field enablement: arms the field with everything it needs to be effective
  • HCP segmentation, targeting strategy, and prescribing behavior tracking against goals
  • Partnership with enterprise Sales on field execution and messaging pull-through

Leadership Capabilities
  • Can build HCP-facing strategy and content with enough clinical and commercial credibility that the field trusts it and payers respect it
  • Leads without owning the sales organization: sets field strategy and enablement that Sales executes, which takes influence rather than authority
  • Coach and develop content and strategy talent as the team builds out

Basic Qualifications
  • Bachelor's degree required; advanced degree preferred
  • 12+ years of experience in HCP marketing, brand strategy, or commercial content leadership in pharma or biotech
  • Demonstrated experience building HCP segmentation and targeting strategy tied to prescribing outcomes
  • Experience partnering with a national or regional sales organization on field execution


Preferred Qualifications
  • Track record building brand ideas and campaigns that HCPs remember, not just materials they receive
  • Medical education or peer-to-peer program experience


LAST DAY TO APPLY: 08/28/2026
The annual base salary for this position ranges from $214,900.00 to $358,100.00. In addition, this position is eligible for participation in Pfizer's Global Performance Plan with a bonus target of 22.5% of the base salary and eligibility to participate in our share based long term incentive program. We offer comprehensive and generous benefits and programs to help our colleagues lead healthy lives and to support each of life's moments. Benefits offered include a 401(k) plan with Pfizer Matching Contributions and an additional Pfizer Retirement Savings Contribution, paid vacation, holiday and personal days, paid caregiver/parental and medical leave, and health benefits to include medical, prescription drug, dental and vision coverage. Learn more at Pfizer Candidate Site - U.S. Benefits | (uscandidates.mypfizerbenefits.com). Pfizer compensation structures and benefit packages are aligned based on the location of hire. The United States salary range provided does not apply to Tampa, FL or any location outside of the United States.This role is posted in multiple locations. If you are applying for the role in an secondary job posting location where pay transparency regulations apply, your Talent Advisor will share the local pay information with you during the first interview.
Relocation assistance may be available based on business needs and/or eligibility.

Candidates must be authorized to be employed in the U.S. by any employer.

U.S. work visa sponsorship (such as TN, O-1, H-1B, etc.) is not available for this role now or in the future.

Sunshine Act

Pfizer reports payments and other transfers of value to health care providers as required by federal and state transparency laws and implementing regulations. These laws and regulations require Pfizer to provide government agencies with information such as a health care provider's name, address and the type of payments or other value received, generally for public disclosure. Subject to further legal review and statutory or regulatory clarification, which Pfizer intends to pursue, reimbursement of recruiting expenses for licensed physicians may constitute a reportable transfer of value under the federal transparency law commonly known as the Sunshine Act. Therefore, if you are a licensed physician who incurs recruiting expenses as a result of interviewing with Pfizer that we pay or reimburse, your name, address and the amount of payments made currently will be reported to the government. If you have questions regarding this matter, please do not hesitate to contact your Talent Acquisition representative.

Marketing and Market Research

About Pfizer

Hospira, Inc. is the provider of injectable drugs and infusion technologies. Through its broad, integrated portfolio, Hospira is uniquely positioned to Advance Wellness™ by improving patient and caregiver safety while reducing healthcare costs. The company is headquartered in Lake Forest, Ill., and has approximately 16,000 employees.

Pfizer Careers

Joining Pfizer’s global team offers more than just job opportunities; it’s a chance to be a part of a company that leads with science and innovates for better health. As a leading biopharmaceutical company, Pfizer is at the forefront of transforming lives through innovation, leadership, and diversity. Work You’ll Do At Pfizer, you will collaborate with some of the brightest minds in the industry, engaging in work that enhances global health and saves lives. Our culture thrives on intellectual curiosity, professional growth, and inclusivity, making every day a learning opportunity. Here, your skills will be honed, your professional acumen will be expanded, and you will be part of a team that values the power of diverse insights to drive success. Pfizer’s Leadership and Growth Lead and innovate with Pfizer, where we value the growth of each employee. Our leadership is committed to providing employees with the training and resources needed to excel in their careers. Pfizer offers a variety of career paths, including roles in research, marketing, finance, technology, and more, each offering a unique blend of challenges and rewards. Internship and Employment Opportunities Start your career with Pfizer through our internship programs or dive straight into a full-time position. We are hiring individuals who are passionate about healthcare and who seek to make a difference in the world. Our internships provide invaluable industry experience, networking opportunities, and a potential pathway to full-time employment. Benefits and Culture Pfizer is dedicated to fostering a workplace where all employees feel valued and can achieve their full potential. We offer competitive benefits packages that support the health, well-being, and financial security of our employees and their families. At Pfizer, you’ll find a culture that encourages collaboration, innovation, and continuous learning. Join Our Team Explore the numerous job opportunities at Pfizer by searching open positions that match your skills and interests. We look for driven, curious, and innovative team players who are ready to advance their careers in a transformative company. Stay Connected Keep up to date with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. Personalize your subscription to receive job alerts, latest news, and insider tips tailored to your preferences. Discover the exciting and rewarding career opportunities that await at Pfizer. Interview and Resume Tips Prepare for your future with Pfizer by utilizing our resources for resume building and interview preparation. We provide guidance on how to effectively showcase your skills and experiences to align with the needs of a position at Pfizer. Our goal is to help you succeed in securing a role that suits your professional goals and personal growth aspirations. Pfizer: A Place Where You Can Make a Difference Every position at Pfizer contributes to our mission of making the world a healthier place. Whether through direct patient care, research innovation, or corporate roles that support our operations, your work will have global impact. Join us in our journey to change lives—explore Pfizer careers today.
Learn more about Pfizer
Size
79,000 employees
Market Cap
$285.9 billion
Industry
Net Income
$9.6 billion
Founded
1849
5 Year Trend
+9%
Revenue
$41.9 billion
NASDAQ

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