Worldwide Clinical Trials

Senior Director, Growth Marketing (US)

Worldwide Clinical Trials$164K — $326K *
US-AnywhereRemote in Durham, NC
Healthcare
11 - 15 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Marketing, Business, Life Sciences, or related field; MBA preferred.
  • 12+ years of leadership experience in growth marketing or related fields.
  • Proven track record in developing integrated marketing strategies for measurable growth.
  • Strong business acumen with the ability to influence senior leaders.
  • Expertise in customer insights, market intelligence, and go-to-market strategies.
  • Demonstrated ability to build and lead high-performing teams.
  • Exceptional communication and stakeholder management skills.

Responsibilities

  • Develop and execute the enterprise growth marketing strategy.
  • Serve as the primary marketing partner to Commercial and Therapeutic Area Leadership.
  • Lead integrated, multi-channel marketing campaigns for awareness and market growth.
  • Translate market insights and customer needs into actionable strategies.
  • Collaborate with Marketing, Commercial, Operations, and Strategy teams.
  • Establish data-driven approaches to customer segmentation and campaign optimization.

Benefits

  • Competitive benefits package based on location.
  • Transparent compensation practices ensuring pay equity.
  • Opportunity to influence meaningful change in the healthcare and life sciences sectors.
  • Supportive work environment focused on inclusivity and collaboration.
Full Job Description

What the Senior Director, Growth Marketing does at Worldwide

As a key member of the Marketing Leadership Team, the Senior Director, Growth Marketing is responsible for shaping and executing the organization's growth marketing strategy to accelerate business growth, expand market opportunities, strengthen customer engagement, and deliver measurable commercial impact.

Reporting to the Senior Vice President, Global Marketing, this leader serves as the primary strategic marketing partner to Commercial and Therapeutic Area Leadership, translating business priorities into integrated marketing initiatives that drive awareness, engagement, adoption, and revenue growth. Acting as a trusted advisor and thought partner, the Senior Director brings market insights, customer understanding, and innovative thinking to help influence strategy, identify new opportunities, and advance organizational goals.

This role requires an energetic, growth-oriented leader who thrives in a dynamic environment, challenges conventional thinking, and inspires teams to deliver results. The ideal candidate combines strategic vision, business acumen, and executional excellence, with a proven ability to build strong partnerships and lead transformational marketing initiatives.

What you will do

  • Develop and execute the enterprise growth marketing strategy aligned with business objectives and growth priorities.
  • Serve as the primary marketing partner to Commercial and Therapeutic Area Leadership, helping shape strategy and identify growth opportunities.
  • Lead integrated, multi-channel marketing campaigns that drive awareness, engagement, customer acquisition, and market growth.
  • Translate market insights, customer needs, and competitive intelligence into actionable marketing strategies and business recommendations.
  • Partner across Marketing, Commercial, Operations, and Strategy to align marketing initiatives with organizational priorities.
  • Establish data-driven approaches to segmentation, targeting, customer engagement, and campaign optimization.

What you will bring to the role

  • A strategic, innovative, and highly collaborative leader who serves as a trusted thought partner to the business
  • Ability to bring fresh perspectives and bold ideas
  • Ability to build strong cross-functional relationships
  • Ability to consistently translate strategy into action that drives growth

Your experience

  • Bachelor's degree in Marketing, Business, Life Sciences, or related field; MBA preferred.
  • 12+ years of progressive leadership experience in growth marketing, strategic marketing, market development, commercialization, or demand generation.
  • Proven success developing integrated marketing strategies that deliver measurable business growth and commercial results.
  • Strong business acumen and ability to influence senior leaders in complex, matrixed organizations.
  • Expertise in customer insights, market intelligence, segmentation, go-to-market strategy, and omnichannel engagement.
  • Demonstrated ability to build and lead high-performing teams and drive transformational change.
  • Exceptional communication, executive presence, and stakeholder management skills.
  • Healthcare, life sciences, pharmaceutical, biotechnology, or clinical research industry experience preferred.

At Worldwide Clinical Trials, we are committed to fostering an inclusive and equitable workplace by providing transparent compensation.

The salary range for this position is annually (For hourly paid positions, the stated salary range reflects hourly rates):


United States of America - $164,000.00 - $326,000.00


The salary range provided is intended to give candidates an understanding of potential earnings. Compensation will fall within the provided range, and it not a guarantee of exact salary. The final salary will be determined based on relevant experience, performance, education, and internal equity. In addition to base salary, we offer a competitive benefits package depending on location. We ensure pay equity and transparency and comply with all applicable labor laws. Salary information will be discussed during the interview process, and we encourage candidates to inquire about compensation at any stage.

We love knowing that someone is going to have a better life because of the work we do. 

About Worldwide Clinical Trials

Worldwide Clinical Trials is a global contract research organization (CRO) that provides clinical research services to pharmaceutical and biotechnology companies. They specialize in early phase development, late phase development, and full-service clinical research. Worldwide Clinical Trials has experience in a wide range of therapeutic areas, including oncology, neuroscience, and infectious diseases. They are committed to providing high-quality, efficient, and cost-effective services to their clients.
Learn more about Worldwide Clinical Trials
Size
1,500 employees
Industry
Founded
1986

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