Code and Theory is building a portfolio of enterprise solutions co-developed with a major platform partner. These are named, defined, and actively sold solutions - designed to open new use cases for the platform while creating direct commercial opportunity for C&T. The program is live, the first solution is in market, and six more are in development.
We're looking for a program-level strategist to own the end-to-end strategic integrity of the entire portfolio - working across product strategy, brand and messaging, business development, and sales simultaneously. The person in this seat needs to be credible walking into a room with senior platform partner leadership, a Fortune 500 CMO, or an internal creative lead, and effective in all three.
WHAT YOU'LL DO- Oversee and pressure-test the strategic definition of each solution across the portfolio
- Ensure every solution has a clear problem framing, a defensible point of differentiation, and a sound commercial rationale
- Push back when a solution is being defined from the inside out rather than from the market in
- Keep sales narratives, ICP definitions, and vertical strategies grounded in actual product strategy
- Catch drift between what the product can deliver and how it's being sold before it reaches the field
- Be in the room when co-sell motions with the platform partner need re-examination
- Own the quality bar for messaging across all seven solutions
- Commission and review positioning frameworks; ensure narrative consistency across the portfolio
- Make the editorial calls when individual solution messaging drifts from what's defensible
- Oversee everything that goes into the field, like decks, competitive positioning, proof-of-value narratives, speaking notes, and event materials
- Govern the external voice of the program in the form of bylines, conference presentations, press pitches, and co-branded content
- Maintain and deepen the strategic relationship with the platform partner by understanding their product roadmap well enough to anticipate where solutions should go next
- Ensure nothing C&T builds or publishes undermines the co-sell relationship
WHAT YOU'LL NEED- 12+ years across strategy, product, and marketing in environments requiring both analytical rigor and market intuition
- Demonstrated experience leading complex, multi-stakeholder programs - setting strategic direction and holding quality across parallel workstreams, not just managing projects
- Genuine fluency in martech and enterprise software: CDPs, journey analytics, content supply chains, workflow automation. Specific enough for platform sellers, accessible enough for CMOs
- Experience creating or overseeing messaging frameworks, sales narratives, and positioning documents. You can tell when a claim holds up and when a statistic is just decoration
- Enough GTM exposure to critically review sales motions, vertical strategies, and ICP definitions against the product strategy underneath them
- Strong written communication skills - language precision is a form of strategic precision in this role
- Comfort operating in ambiguity: making strategy calls with incomplete information, under commercial pressure, within a partnership relationship that requires care.
NICE TO HAVE- Background in consulting, brand strategy, or enterprise software go-to-market
- Experience working within platform-dependent or co-sell ecosystems - agency-side, partner-side, or client-side
- Exposure to martech, adtech, or enterprise data platforms
- C-suite presentation experience on both client and partner sides
The compensation range for this role is $160,000 - $250,000 and spans multiple levels. We're open to hiring at the level that best matches the right candidate's experience. Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, budget, and location.
