Your Role Architecture & Solution Design Define and govern enterprise Marketing Cloud architecture, data models, integration patterns, and best practices. Design scalable solutions for multi-business unit, multi-brand, and multi-org environments. Establish standards for: Contact & subscriber management Consent & preference management Audience segmentation Data governance Security & access controls Asset organization Drive future-state roadmap and platform expansion initiatives. Salesforce Marketing Cloud Expertise Architect solutions across: Email Studio Journey Builder Automation Studio Content Builder Mobile Studio CloudPages Distributed Marketing Develop reusable customer journey frameworks and campaign execution models. Enable advanced personalization using AMPscript, Dynamic Content, Personalization Strings, and Data Extensions. Marketing Cloud Advanced & Data Cloud Design customer engagement solutions leveraging: Data Cloud Einstein AI capabilities Advanced segmentation Real-time activation Identity resolution Customer 360 use cases Establish customer profile unification and data governance strategies. Develop audience activation approaches across multiple channels. Integration & Data Architecture Design and oversee integrations between: Marketing Cloud Sales Cloud Service Cloud Data Cloud External applications Data warehouses APIs and middleware platforms Govern contact models, subscriber key strategies, shared data models, preference management, and data frameworks. Ensure compliance with GDPR, CCPA, CAN-SPAM, and internal security standards. Leadership & Stakeholder Management Act as trusted advisor to business and technology stakeholders. Lead discovery workshops and solution design sessions. Translate business requirements into scalable technical architectures. Mentor developers, administrators, and consultants. Provide design reviews, technical governance, project planning, risk management, and roadmap guidance. Required Technical Skills Salesforce Marketing Cloud Engagement (MCE) Marketing Cloud Advanced Data Cloud Marketing Cloud Connect Customer Data Architecture & Identity Resolution Journey Builder Automation Studio CloudPages AMPscript SQL APIs & Enterprise Integrations Sales Cloud and Service Cloud integrations Your Skills and Experience Preferred Certifications Salesforce Certified Marketing Cloud Administrator Salesforce Certified Marketing Cloud Consultant Salesforce Certified Data Cloud Consultant Salesforce Certified Marketing Cloud Developer Salesforce AI Associate / AI Specialist Ideal Candidate Profile A senior Salesforce marketing technology leader who can define enterprise architecture, govern best practices, design scalable customer engagement ecosystems, integrate Salesforce platforms, leverage Data Cloud and AI capabilities, and guide teams in delivering secure, compliant, and data-driven marketing solutions at scale. The base compensation range for this role in the posted location is: $82,082-$193,440. Capgemini provides compensation range information in accordance with applicable national, state, provincial, and local pay transparency laws. The base compensation range listed for this position reflects the minimum and maximum target compensation Capgemini, in good faith, believes it may pay for the role at the time of this posting. This range may be subject to change as permitted by law. The actual compensation offered to any candidate may fall outside of the posted range and will be determined based on multiple factors legally permitted in the applicable jurisdiction. These may include, but are not limited to: Geographic location, Education and qualifications, Certifications and licenses, Relevant experience and skills, Seniority and performance, Market and business consideration, Internal pay equity. It is not typical for candidates to be hired at or near the top of the posted compensation range. In addition to base salary, this role may be eligible for additional compensation such as variable incentives, bonuses, or commissions, depending on the position and applicable laws. Capgemini offers a comprehensive, non-negotiable benefits package to all regular, full-time employees. In the U.S. and Canada, available benefits are determined by local policy and eligibility and may include: Paid time off based on employee grade (A-F), defined by policy: Vacation: 12-25 days, depending on grade, Company paid holidays, Personal Days, Sick Leave Medical, dental, and vision coverage (or provincial healthcare coordination in Canada) Retirement savings plans (e.g., 401(k) in the U.S., RRSP in Canada) Life and disability insurance Employee assistance programs Other benefits as provided by local policy and eligibility Important Notice: Compensation (including bonuses, commissions, or other forms of incentive pay) is not considered earned, vested, or payable until it becomes due under the terms of applicable plans or agreements and is subject to Capgemini's discretion, consistent with applicable laws. The Company reserves the right to amend or withdraw compensation programs at any time, within the limits of applicable legislation.