Regional Sales Manager

Tasty Brands

$95K — $115K *
Food & Beverages
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of experience in food sales or food service
  • K12 education sector experience strongly preferred
  • Track record as a self-starter focused on results
  • Strong verbal, written, and listening communication skills
  • Proficient in Microsoft Office Suite
  • Ability to foster trust-based relationships
  • Bachelor's Degree preferred
  • Frequent travel requirement (75% over 30+ weeks annually)

Responsibilities

  • Execute a strategic sales plan to surpass annual sales targets
  • Build and maintain strong relationships with customers and distributors
  • Communicate effectively with clients to enhance retention rates
  • Identify and pursue new business opportunities in the K-12 market
  • Showcase Tasty Brands products at events and food shows
  • Provide tailored solutions for long-term clients to add convenience and value
  • Manage relationships with local brokers to reinforce product awareness
  • Participate in K12 industry food events to boost brand visibility

Benefits

  • Opportunity to work with high-quality and popular food products
  • Engagement with key industry events for professional networking
  • Supportive customer service environment
  • Potential for product presentation at various industry platforms
  • Travel opportunities within the Southeast and North Central regions
Full Job Description
Tasty Brands is looking for multiple Regional Sales Managers who will manage sales in a specific Region (Southeast & North Central). All these regions are highly developed territories that are paved for growth. In this role, you will work with existing customers, build winning relationships with various school food service directors and K12 distributor coordinators. You will increase sales by becoming a trusted partner with our customers and our long-term local brokers.

Tasty Brands products are high quality, taste great, meet nutritional guidelines, are priced for the K12 school foodservice market, and increase participation. We participate in all industry events, and offer products in each category including breakfast, lunch, supper/summer, and after school. Our products are easy to present and are fun to offer and coupled with outstanding customer service support.

Essential Duties and Responsibilities

  • Execute a sales strategy to achieve and exceed annual sales goals.
  • Establish positive working relationships with customers, brokers and K12 distributor coordinators to become a trusted point of contact.
  • Communicate with customers clearly, frequently, and professionally to ensure high retention.
  • Identify and nurture new opportunities to present Tasty Brands products to the K-12 School Foodservice Market.
  • Demonstrate the quality of the Tasty Brands product portfolio to offer solutions to customers either on site or at food shows.
  • Provide customized solutions to long-term customers demonstrating convenience and value.
  • Manage local brokers and ensure that our products are always top of mind.
  • Support and work at K12 industry food events.
  • Leverage key sale metrics and internally provided data to drive customer solutions.


Qualifications

  • 5+ years food sales / food service experience.
  • K12 experience highly preferred.
  • Proven self-starter and results-oriented individual.
  • Excellent communication skills - both verbal and written, as well as excellent listening skills.
  • Proficient in Microsoft Office (Outlook, Word, Excel).
  • Ability to build trusting relationships.
  • Bachelor's Degree preferred.
  • 75% Travel Required - 30+ weeks per year: 2-3 days per week

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