TikTok

Product Strategy and Operations Manager, Creative Product

TikTok$108K — $208K *
Consumer Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Master's degree in analytical field or relevant undergraduate experience
  • 3+ years in strategy & operations, strategy consulting or data analytics
  • Strong communication and interpersonal skills to build relationships
  • Project management skills to handle multiple projects in a fast-paced environment
  • Proficiency in SQL and data analysis tools (preferred)

Responsibilities

  • Shape go-to-market strategies with data-driven collaboration
  • Drive strategic planning and track regional performance
  • Lead regional projects ensuring cross-functional alignment
  • Enhance process flows for creative operations
  • Own the regional data analytics framework and improve data sets
  • Design reporting cadences for accountability
  • Conduct analyses on priority advertisers to support revenue

Benefits

  • Day one access to medical, dental, and vision insurance
  • 401(k) savings plan with company match
  • Paid parental leave
  • Short-term and long-term disability coverage
  • Life insurance and wellbeing benefits
  • 10 paid holidays and 10 sick days annually
  • 17 days of Paid Personal Time with increased accruals by tenure
Full Job Description
Responsibilities

The Global Creative Planning (GCP) team is part of the TikTok Global Monetization Product & Technology organization. We are dedicated to elevating creative and content strategies globally and driving advertiser success through innovation. Our mission is to make our products a growth engine for TikTok's ad business by bridging global frameworks with localized execution and actionable insights, including vertical playbook development, localized strategy execution and enablement, regional business insights & planning. We focus on scaling our cutting edge solutions (Tentpole Solution, TikTok One, Symphony Creative Studio etc), enabling data-driven decisions, and shaping the global narrative for TikTok's creative monetization strategy Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, Mountain View, New York, London, Paris, Berlin, Dubai, Mumbai, Singapore, Jakarta, Seoul, and Tokyo. We are looking for a Strategy Operations Manager to join the Global Creative Strategy and Operations team to support the Creative Operations team. The ideal candidate will have a robust analytical background supported by an equivalent degree, experience in data-driven roles within strategy and planning. As a Creative Operations & Strategy Manager, you will play a crucial role in driving the success of TikTok's advertising initiatives. Role Responsibilities: Operational Excellence & Business Planning - Shape go-to-market strategies by collaborating with Operations members using a data-driven approach, to identify priorities or gaps and recommend actionable plans for Operations to execute on. - Drive strategic planning with operational rigor, including operational reviews and tracking performance against regional goals. - Lead critical regional projects, ensuring alignment with cross-functional teams and buy-in from Operations stakeholders. - Enhance process flows for creative operations, focusing on efficiency and effectiveness. - Support revenue management, budget and resource planning for regional Creative Marketing Operations. Data Analysis and Reporting - Own the regional data analytics framework, from data hygiene, data set improvement, metrics alignment and dashboard creation while effectively leveraging workflow with data teams. - Design and govern attainment reporting cadences, enabling effective comprehension and accountability amongst Ops members. - Conduct deep-dive analyses on priority advertisers, pods, or industries to support the Operations team and unlock further revenue. - Guide the team in quantifying creative KPIs and identifying specific areas of improvement, providing data-driven insights to inform strategic decisions. - Communicate analytical insights effectively to both technical and non-technical stakeholders. Cross-functional Collaboration - Collaborate closely with Creative Product Marketing & Operation team members and management to drive the team's overall success. - Coordinate with other internal teams, including strategy and product teams, to bring industry-specific creative playbooks to advertisers and sales teams.

Qualifications

Minimum Qualification(s): - Master's degree in analytical field or equivalent undergraduate experience - 3+ years of experience in strategy & operations, strategy consulting or data analytics roles - Excellent communication and interpersonal skills, with the ability to build strong relationships with internal and external stakeholders - Strong project management skills with the ability to manage multiple projects simultaneously in a fast-paced environment Preferred Qualification(s): - Proficiency in SQL and data analysis tools with the ability to derive insights from data and use them to inform decision-making

Job Information

[For Pay Transparency]Compensation Description (Annually)

The base salary range for this position in the selected city is $108000 - $208800 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).

The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

About TikTok

TikTok is a social media app that allows users to create and share short videos. The app was launched in 2016 by Chinese tech company ByteDance. TikTok has become one of the most popular social media apps in the world, with over 1 billion active users. The app has been downloaded over 2 billion times worldwide. TikTok has faced controversy over its data privacy practices and its potential ties to the Chinese government. In 2020, the app faced a potential ban in the United States, but a deal was reached with Oracle and Walmart to create a new company called TikTok Global.
Learn more about TikTok
Size
1,750 employees
Industry
Founded
2012

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