TransUnion

Product Marketing Manager

TransUnion$100K — $150K *
Telecommunications & Hardware
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 8+ years in product marketing/product management, especially in market launches
  • B2B product marketing experience
  • Proven success in go-to-market programs for product launches
  • Strong background in messaging, positioning and sales enablement
  • Preferred knowledge in telecommunications domain

Responsibilities

  • Develop product positioning, differentiation, and messaging
  • Create go-to-market content and sales enablement materials
  • Collaborate with Marketing for content development and promotion
  • Educate Sales on offerings, ideal customers, and value messages
  • Translate technical details into clear, compelling messaging
  • Build launch and sales materials like pitch decks and web content
  • Support market-facing activities such as webinars and customer stories

Benefits

  • Comprehensive health coverage from day one, including dental and vision
  • Company-paid life insurance and optional plans for family
  • Parental leave and support for adoption and fertility planning
  • 401(k) with employer matching and ESPP options
  • Flexible time off and tuition reimbursement for growth and recharging
  • 24/7 professional therapy and wellness programs with resources
Full Job Description
Team Overview
The Product Marketing team is responsible for driving adoption of TransUnion's global solutions through strong, scalable go-to-market strategies that reinforce our position as a thought leader, innovator, and trusted partner.

The Product Marketing Manager role focused on international market expansion. You will partner across Product, Marketing, and Sales to define offerings, shape market positioning, create customer-facing content, and enable sales teams. In this role you will report to the Sr Director of Product Marketing.This is a hybrid position and involves regular performance of job responsibilities virtually as well as in-person at an assigned TU office location for a minimum of two days a week.

Role Overview and Core Responsibilities

  • Develop product positioning, differentiation, and messaging.


  • Create go-to-market content and sales enablement materials.


  • Partner with Marketing on content development and promotion.


  • Help Sales understand the offering, ideal customer, key value messages, and objection handling.


  • Identify product differentiation and translate technical details into simple, compelling messaging.


  • Build launch and sales materials, including pitch decks, solution sheets, web content, and thought leadership.


  • Support webinars, customer stories, and other market-facing activities.


Required Knowledge and Experiences

  • 8+ years of experience in product marketing and/or product management, preferably with experience bringing to market solutions
  • B2B product marketing experience.
  • Extensive experience in developing and executing successful go-to-market programs for impactful product launches
  • Demonstrated history of leading creative messaging, innovative positioning and sales enablement initiatives to drive significant revenue growth
  • Telecom domain knowledge preferred


We'd love to see:
  • Strong project management and attention to detail
  • Experience with agile environments
  • International product marketing experience
  • Ability and willingness to travel up to 20%


Benefits that support every part of your life:

At TransUnion, we design benefits to help you feel well, do well, and plan well-from day one.

For Your Health: Enjoy day-one eligibility for medical, dental, and vision coverage, plus supplemental plan options. Spousal, domestic partner, and other eligible dependent coverage is available on select plans. Choose tax-advantaged HSA and FSA accounts to make everyday care more affordable.

For Your Protection: We've got your back with company-paid basic life and AD&D, optional voluntary life and AD&D for you and your family, and short- and long-term disability. You can also opt into a legal plan, pet insurance, and travel accident coverage.

For Your Family: From adoption assistance and fertility planning coverage to caregiver support, we're here for every chapter. Access Dependent Care FSA for possibility of an employer match, a complimentary Care[redacted] membership, and up to 12 weeks of paid parental leave with eligibility for a thoughtful, gradual return.

For Your Future: Build toward what's next with our 401(k) with employer match and Employee Stock Purchase Plan (ESPP). Tap financial wellness resources, career coaching, and optional long-term care insurance to plan confidently.

For You: Grow and recharge with tuition reimbursement, flexible time off for exempt employees or paid time off for nonexempt employees, up to 12 paid holidays per year, commuter benefits, employee discounts, charitable gift matching, and paid volunteer time off, plus corporate volunteer events that make it easy to give back.

For Your Wellness: Access 24/7 support including professional therapy, coaching, and emotional well-being programs alongside guided meditation and resources that support physical, mental, social, and financial wellness.

Pay Scale Information:

The U.S. base salary range for this position is $100,100.00 - $150,000.00 annually. *The salary range for this position reflects a reasonable estimate of the range of compensation for this job. At TransUnion, actual compensation is based on careful consideration of additional factors such as (but not limited to) an individual's education, training, work experience, job-related skill set, location, and industry knowledge, as well as the scope and responsibilities of the position and market considerations. Regular, fulltime non-sales positions may be eligible to participate in TransUnion's annual bonus plan. Certain positions may be also eligible for long-term incentives and other payments based on applicable company guidance and plan documents.

TransUnion's Internal Job Title:
Advisor, Product Marketing

Company:
TransUnion LLC

About TransUnion

TransUnion is a consumer credit reporting agency. TransUnion collects and aggregates information on over one billion individual consumers in over thirty countries including "200 million files profiling nearly every credit-active consumer in the United States". Its customers include over 65,000 businesses. Based in Chicago, Illinois, TransUnion's 2014 revenue was US$1.3 billion.
Learn more about TransUnion
Size
10,200 employees
Market Cap
$10.5 billion
Industry
Net Income
$343.1 million
Founded
1968
5 Year Trend
+11.7%
Revenue
$2.7 billion
NASDAQ

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