Amazon

Product Marketing Manager - Tech, AWS Marketing

Amazon$118K — $160K *
Enterprise Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in a relevant field or equivalent work experience.
  • Experience working cross-functionally with tech teams.
  • 3+ years in product marketing, technical marketing, or product management for technical products.
  • Demonstrated ability to create technical content for developer audiences.
  • Familiarity with AI agent/agentic AI landscape.

Responsibilities

  • Own positioning and launch execution for Bedrock/AgentCore capabilities.
  • Translate complex architectures into customer value through content.
  • Gather and synthesize insights from customer interactions and competitive analysis.
  • Develop expertise in product areas for field enablement and internal reviews.
  • Drive adoption with technical audiences through effective content strategies.
  • Collaborate cross-functionally with various teams to support GTM efforts.

Benefits

  • Comprehensive health insurance (medical, dental, vision, prescription).
  • 401(k) matching and retirement plans.
  • Paid time off and parental leave.
  • Employee Assistance Programs and Mental Health Support.
  • Adoption and Surrogacy Reimbursement coverage.
Full Job Description
The AI agent era is here, and you'll help define how enterprises build with it.

Amazon Bedrock and AgentCore are how the world's largest organizations are building AI-native applications and autonomous agents. This is one of the fastest-growing product areas in AWS history, and we need a Product Marketing Manager - Tech who can help shape the narrative and drive launches that land with technical audiences.

In this role, you'll work at the intersection of product and storytelling. You'll translate complex AI capabilities into clear, compelling positioning, execute launches that reach developers and architects, and develop the content strategies that build adoption. You'll collaborate closely with product managers, engineers, and field teams across a portfolio that includes Amazon Bedrock, Amazon Bedrock AgentCore, and Strands Agents (our open-source agent SDK), learning quickly and contributing meaningfully from day one.

This is a high-growth role on a team with direct access to AWS leadership and a front-row seat to the most consequential platform shift since cloud itself.

Key job responsibilities

* Own positioning and launch execution for specific capabilities within the Bedrock/AgentCore portfolio, from messaging development through launch day and post-launch iteration

* Translate complex architectures into customer value: create technical narratives, blogs, demos, and reference content that help builders understand when and how to use agents vs. other AI patterns

* Contribute to product strategy by gathering and synthesizing signals from customer conversations, competitive intelligence, analyst feedback, and usage data

* Develop expertise in your product area and represent it in field enablement sessions, customer conversations, and internal reviews

* Drive adoption with technical audiences: develop and execute content strategies that reach developers, architects, and technical decision-makers through the channels they trust

* Partner cross-functionally with product management, developer relations, solutions architecture, and sales to support aligned GTM motions

BASIC QUALIFICATIONS

- Bachelor's degree in a relevant field or equivalent work experience

- Experience working cross functionally with tech teams

- 3+ years in product marketing, technical marketing, developer relations, or product management for technical/infrastructure products

- Demonstrated ability to create technical content (blogs, presentations, demos, whitepapers) for developer or technical buyer audiences

PREFERRED QUALIFICATIONS

- Experience presenting to both technical and non-technical executive audiences

- Experience marketing AI/ML, developer tools, or cloud infrastructure products

- Track record of contributing to successful product launches (launches you can point to and describe your role)

- Familiarity with the AI agent/agentic AI landscape (frameworks, orchestration patterns, tool use)

- Analytical mindset: you use data to inform positioning choices and measure launch effectiveness

- MBA or advanced technical degree

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.

USA, CA, SANTA CLARA - 130,500.00 - 176,000.00 USD annually

USA, MA, Boston - 118,600.00 - 160,000.00 USD annually

USA, VA, Arlington - 118,600.00 - 160,000.00 USD annually

USA, WA, Seattle - 118,600.00 - 160,000.00 USD annually

About Amazon

Audible is a provider of spoken audio information and entertainment , on the Internet. They provide premium spoken audio content, such as audio versions of books and newspapers and radio programs, that is delivered over the Internet and played back on personal computers and hand-held electronic devices. The Audible service allows consumers to purchase and download their content from their Website, store it in digital files and play it back on personal computers and electronic devices. More than 15,000 hours of audio content are available on their Web site, including audio versions of books, periodicals and radio programs. Several manufacturers have agreed to support and promote the playback of their content on their hand-held audio-enabled electronic devices.

Amazon Careers

Joining Amazon presents an unparalleled opportunity to become part of a vibrant team pushing the boundaries of innovation and growth in the global marketplace. As a leader in e-commerce, technology, and logistics, Amazon offers a variety of job opportunities that cater to a range of skills and professional interests. Work You’ll Do At Amazon, every day is an opportunity to collaborate with the brightest minds in technology and business to redefine what’s possible. Whether you’re interested in software development, marketing, human resources, or customer service, Amazon has a position waiting for you. Transform the way the world shops and innovates with our diverse and inclusive team. Amazon is not just a company; it’s a community where you can drive real change and contribute to projects impacting millions globally. Lead with Innovation and Leadership Amazon is the perfect place to enhance your leadership and innovation skills. Our culture encourages pushing the envelope and imagining the unimaginable. Here, you will lead projects that challenge the status quo and define new industry standards. Work with a team that values diversity and is committed to creating an inclusive environment. Our leadership is focused on harnessing the collective power of unique perspectives to foster growth and innovation. Explore Amazon’s Employment Benefits Amazon’s commitment to its employees extends beyond just career growth. We offer competitive benefits, including health care, parental leave, and diversity training, ensuring that our team not only excels professionally but also enjoys well-being and security. Internship and Networking Opportunities Start your career with an Amazon internship and gain hands-on experience that matters. Our internships provide a gateway to full-time employment and an opportunity to network with professionals across various sectors of the company. Future-Proof Your Career With Amazon, your career path is filled with numerous opportunities for advancement. Our learning and development programs are designed to nurture your professional growth and keep you at the forefront of industry trends. Stay Connected Join Our Team Discover the job opportunities at Amazon that match your skills and interests. We are constantly on the lookout for passionate, curious, and innovative team players ready to make a difference. Keep Up to Date Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. Job Alert Emails Customize your subscription to receive job alerts, the latest news, and insider tips tailored to your preferences. Explore the exciting and rewarding career opportunities that await at Amazon. Amazon is more than just a company—it’s a platform for building a promising future. Whether you’re starting or looking to advance your career, Amazon offers the resources, support, and network you need to succeed. Join us, and be a part of our continuing mission to be Earth's most customer-centric company.
Learn more about Amazon
Size
1,608 employees
Market Cap
$832.6 billion
Industry
Net Income
$21.3 billion
Founded
1994
5 Year Trend
+28.1%
Revenue
$386 billion
NASDAQ

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