YouAre passionate about technology, wake up every morning to experiment, learn and develop new solutions!
About the Role:We are seeking an enthusiastic and proficient Product Marketing Manager with a strong background in SaaS to join our team. The ideal candidate will excel at designing and executing high-impact marketing strategies that drive product adoption, generate qualified leads, and support business growth. This role requires a strategic thinker who can position our integration platform effectively in the market, craft compelling messaging, and act as a brand ambassador at industry events. You will collaborate closely with sales, product, and partner teams to ensure our go-to-market efforts resonate with customers and partners, while also engaging directly with stakeholders to highlight the unique value of our solutions.
Job Responsibilities:- Campaign Development & Execution: Develop and implement lead-generating sales and marketing campaigns across diverse channels, including digital, social media, and events, with a focus on SaaS products.
- Partnership Cultivation: Actively seek and engage new partners for our partner program, using your industry connections and insights, particularly within the SaaS industry.
- Event Participation & Field Visits: Represent DBSync at various industry events, conferences, and seminars, and be willing to visit partners and potential partners in person. Articulate the benefits of our SaaS integration solutions effectively.
- Revenue Growth: Contribute to the company's revenue growth by developing strategies that convert leads into sales, identifying new revenue opportunities, and optimizing marketing campaigns for maximum ROI.
- Team Collaboration: Collaborate with sales, product development, and customer service teams to ensure marketing strategies are aligned with overall business goals.
Skills and Qualifications:- Bachelor's degree in Marketing, Business, or a related field. An MBA is a plus.
- Demonstrated experience of minimum 5 years in marketing, preferably within the technology or SaaS domain.
- In-depth knowledge of lead generation strategies and associated metrics.
- Outstanding communication and presentation skills.
- Proficiency in building and nurturing relationships with partners and stakeholders.
- Willingness to travel for events and in-person partner visits.
- Prior experience in SaaS product marketing
Job Location: Montreal, Canada (Remote)
Work Shift: U.S Shift (8:00 AM CST to 5:00 PM CST)
