Datadog

Product Marketing Manager

Datadog$123K — $164K *
Consumer Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 2+ years of product marketing or management experience in B2B tech
  • Strong written, verbal, and visual communication skills
  • Proficient in pipeline generation and collaboration with demand generation teams
  • Technical understanding of log and application performance management is a plus
  • Collaborative mindset with a passion for storytelling

Responsibilities

  • Create compelling and differentiated product messaging and positioning
  • Develop content and assets that help customers choose Datadog solutions
  • Produce materials that communicate the value of Datadog to sales teams
  • Measure success of product-led growth programs for future launches
  • Collaborate with various teams to drive go-to-market initiatives

Benefits

  • Generous and competitive benefits package
  • New hire stock equity (RSUs) and employee stock purchase plan
  • Continuous career development opportunities
  • Product training for in-depth product knowledge
  • Best in breed onboarding process
  • Internal mentor and buddy program
  • Inclusive workplace culture
Full Job Description
As a Product Marketing Manager on Datadog's Digital Experience Monitoring (DEM) team, you'll own the go-to-market strategy for Journey Monitoring-a foundational capability that brings user journeys (the key paths customers take through an application) into the Datadog platform, enabling teams to monitor critical digital experiences end to end. You'll define and communicate the value of Journey Monitoring while helping shape messaging and positioning across the broader DEM portfolio, including Real User Monitoring (RUM), Synthetic Monitoring, Product Analytics, and Session Replay. Working cross-functionally with Product, Sales, Marketing, and Enablement, you'll develop compelling narratives, launch strategies, and customer-facing programs that drive product adoption and market success.

What You'll Do:
  • Partner with Product Management to develop and execute go-to-market strategies, product launches, roadmap communications, and customer education for Journey Monitoring and related DEM capabilities.
  • Develop positioning, messaging, and value propositions across the Digital Experience Monitoring portfolio, creating a cohesive product narrative.
  • Create sales enablement content, competitive intelligence, and customer-facing materials that help internal teams effectively communicate product value.
  • Collaborate with Marketing teams to develop campaigns, thought leadership, and product content supporting both Journey Monitoring and the broader DEM suite.
  • Partner cross-functionally with Demand Generation, Content, Analyst Relations, Customer Marketing, and Enablement to deliver integrated go-to-market programs.
  • Leverage customer insights, market trends, and competitive research to inform messaging, product positioning, and launch strategies.

Who You Are:
  • Experienced in Product Marketing, Solutions Marketing, or a related go-to-market role supporting technical software products.
  • Able to translate complex technical concepts into clear, compelling messaging for developer, engineering, operations, and business audiences.
  • Familiar with Digital Experience Monitoring, Real User Monitoring (RUM), Synthetic Monitoring, observability, DevOps, or related software markets.
  • Experienced partnering cross-functionally with Product Management, Sales, Marketing, and Enablement to drive successful go-to-market initiatives.
  • Strong writer and storyteller with experience developing positioning, launch materials, sales enablement content, and customer-facing narratives.
  • Experienced using customer insights, market research, competitive intelligence, and AI-enabled tools to strengthen messaging, accelerate content development, and inform go-to-market strategy.

Datadog values people from all walks of life. We understand not everyone will meet all the above qualifications on day one. That's okay. If you're passionate about technology and want to grow your skills, we encourage you to apply.

Benefits & Growth:
  • Generous and competitive benefits package
  • New hire stock equity (RSUs) and employee stock purchase plan
  • Continuous career development and pathing opportunities
  • Employee-focused best in class onboarding
  • Internal mentor and cross-departmental buddy program
  • Friendly and inclusive workplace culture

Benefits and Growth listed above may vary based on the country of your employment and the nature of your employment with Datadog.

#LI-Hybrid

Datadog offers a competitive salary and equity package, and may include variable compensation. Actual compensation is based on factors such as the candidate's skills, qualifications, and experience. In addition, Datadog offers a wide range of best in class, comprehensive and inclusive employee benefits for this role including healthcare, dental, parental planning, and mental health benefits, a 401(k) plan and match, paid time off, fitness reimbursements, and a discounted employee stock purchase plan.

The reasonably estimated yearly salary for this role at Datadog is:

$123,000-$164,000 USD

About Datadog

Datadog is a monitoring and analytics platform for cloud-scale infrastructure and applications. The company was founded in 2010 by Olivier Pomel and Alexis Lê-Quôc and is headquartered in New York City. Datadog's platform assists organizations in improving agility, increasing efficiency, and providing end-to-end visibility across dynamic or high-scale infrastructures. The company's SaaS-based data analytics platform integrates and automates infrastructure monitoring, application performance monitoring, and log management to provide unified, real-time observability of customers' entire technology stack. Datadog's customers include Airbnb, Twilio, and The Washington Post.
Learn more about Datadog
Size
3,200 employees
Market Cap
$22.5 billion
Industry
Net Income
-$24.5 million
Founded
2010
Revenue
$603.4 million
NASDAQ

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